GA4 now has an enhanced measurement option for Form interactions

Google has added an enhanced measurement option for Form interactions. Now you can not only see when a form has been submitted, but you can also see when one has been started by a new user.

Lead gen marketers rejoice!

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Enable enhanced measurement. Enhanced measurement should be enabled automatically if you already have a web data stream created. If not, check your analytics account and turn this on.

Dig deeper. You can read the announcement from Google here.

Why we care. With so many new shopping products being released lately, it’s nice to see one for lead gen. The new enhanced measurement feature will let you see visitors to your website who started filling out forms but did not complete them for some reason. With that information, advertisers can create remarketing campaigns with unique messages to entice visitors to come back and complete the form.

The post GA4 now has an enhanced measurement option for Form interactions appeared first on Search Engine Land.

Original source: https://searchengineland.com/ga4-now-has-an-enhanced-measurement-option-for-form-interactions-388424

The latest jobs in search marketing

Looking to take the next step in your next search marketing career?

Below, you’ll find the newest jobs at brands and agencies in SEO, PPC and digital marketing – as well as positions we’ve shared in previous weeks that are still open.

Are you looking to hire? Submit your job listing here for free. Please include:

  • Job title.
  • Company.
  • Job listing URL.
  • Date when the job listing closes.
  • Where the position is located (e.g., remote, city, country).
  • Salary range (we will not include job listings in this article unless they include this).

Note: We update this post weekly, on Fridays. So make sure to bookmark this page and check back.

Newest jobs in SEO, PPC and digital marketing

Sr. SEO Manager, Dropbox (Remote)

  • Salary: $139,000+
  • Spearhead development and implementation of search strategies re: keyword selection, SEO content, site architecture, link-building and optimized SERP for video/social/review sites to increase brand search visibility, and drive high-volume organic search traffic and attributed revenue
  • Collaborate with Paid Search and Content in aligning keyword targeting and content creation, and driving overall search efficiencies

Senior SEO Manager, Handshake (Remote)

  • Salary: $124,000 to $185,000 (annual)
  • Lead SEO strategy and key cross-functional initiatives inclusive of technical SEO, content SEO, PR, and product
  • Contribute to Handshake’s overall content strategy, including blogs, user-generated content, editorial content, and content created in-product such as job postings and events

Senior SEO Strategist, The SEO Department (Remote)

  • Salary: $90,000 to $110,000 (annual)
  • Developing, articulating, and implementing a comprehensive SEO strategic plan for clients which is consistent with their broader client goals & objectives.
  • Understanding the complete digital marketing and general marketing objectives of the clients, as well as ensuring all SEO initiatives are fully supportive of and consistent with these client goals.

SEO Manager, Ultra Mobile (Remote)

  • Salary: $85,000 to $100,000 (annual)
  • Developing and executing SEO strategies to drive organic growth, with a keen understanding of intent across the customer journey.
  • Performing SEO audits, providing performance improvement recommendations and working with internal teams to implement (Ex. page speed, site architecture, metadata, tagging etc.).

SEO Manager, Green Line Digital (Remote, U.S.)

  • Salary: $85,000
  • Identify opportunities and develop strategies to improve organic performance by using strong analytical, technical, research, and content marketing skills
  • Collaborate with digital media planners, web developers & creatives to apply SEO best practices to all elements of client sites & social platforms

Search Engine Optimization Senior Marketing Consultant, Wells Fargo (Various locations, U.S.)

  • Salary: $73,000 to $130,000 (annual)
  • Use SEO tools, data and analytics, customer research, perform competitive analysis, and leverage SEO best practices extensively to create insights and data driven recommendations.
  • Conduct keyword research, search behavior analysis, technical audits and content gap analysis.

SEO Strategist, Insider Inc (Remote)

  • Salary: $72,000 to $76,000 (annual)
  • Work closely with a team of search-focused strategists to deliver on our search strategy and monitor metrics for success in organic search performance.
  • Review and analyze SEO performance and make recommendations for improvements on both

SEO Senior Analyst, American Red Cross (Remote)

  • Salary: $67,000 to $78,000 (annual)
  • Work with internal and external counterparts, plan, develop and implement our SEO strategy
  • Being able to manage content from an SEO perspective

Sr. Analyst, Technical SEO, The Home Depot (Remote)

  • Salary: $65,000 to $100,000
  • Perform continuous site auditing, and recommend scalable on-page optimization based on business objectives for both existing functionality and new opportunities
  • Provide SEO best practices in alignment with current technical principles and homedepot.com systems

SEO Manager, The Stable (Remote)

  • Salary: $60,000 to $70,000 (annual)
  • Drive and execute projects such as site audits, migrations and other SEO specific initiatives
  • Manage multiple client accounts seamlessly with tight timelines

Paid Search (SEM) Manager, dentsu International (Remote)

  • Salary: $59,000 to $92,000 (annual)
  • Perform daily campaign activities for enterprise level Paid Search (PPC) campaigns, including: bid management, budget allocation, forecasting, performance monitoring, strategic testing, and campaign expansion
  • Be the main contact for your client, internal departments, and third-party providers

small-scale and wide-ranging efforts.

Senior Digital Strategist, Moore Digital, (Remote)

  • Salary: $85,000 to $100,000 (annual)
  • Develops and presents strategic plans covering digital fundraising efforts across multiple digital tactics.
  • Provides strategic direction for email marketing campaigns, digital media including programmatic, paid social and paid search efforts, social media strategy, and other digital marketing tactics.

Outreach Specialist, Paradise Media (Remote, San Juan, Puerto Rico)

  • Salary: $15-$20 (hourly)
  • Develop innovative, creative, and unique approaches to journalists, bloggers, and influencers
  • Create Outreach campaigns using software like Muck Rack, Respova, and Prowly.

SEO jobs

SEO Specialist, Disruptive Advertising (Remote [except S.C. or N.Y.] or Salt Lake City)

  • Salary: $70,000 – $90,000 (annual)
  • Perform comprehensive client SEO audits
  • Identify KPIs to measure organic success with clients

Search Engine Optimization Manager, Adtaxi (Remote)

  • Salary: $60,000 to $65,000 (annual)
  • Develop strategic plan for clients looking to set up SEO and analytics on new sites
  • Review and audit client sites for areas that can be optimized or improved

Senior SEO Strategy Lead, Airbnb (Remote)

  • Salary: $185,000 to $230,000 (annual)
  • SEO Strategy: Align with SEO experts across the company to establish the short and long term strategy for the channel that aligns with the broader marketing vision
  • Global Content development: Build the content strategy by country to drive SEO channel expansion in all key geos and languages. Partner with editorial teams to curate highly differentiated content and refresh this content on ongoing basis

SEO Manager, NBC Sports (New York City)

  • Salary: $90,000 to $110,000
  • Website migration – end-to-end support from design to launch to reporting (URL architecture, redirect mapping, content optimization, QA, etc).
  • Ensure articles and landing pages do not have structural errors and are properly crawled and indexed by search engines.

SEO Manager. MyAdvice (Remote)

  • Salary: $75,000 to $85,000 (annual)
  • Curate and lead an elite team of dynamic SEO professionals to plan, manage, and implement high-value SEO campaigns for our clients in the medical and legal industries
  • Own the overall success and ensure the strategic efficacy of MyAdvice’s SEO service offerings

Search Engine Optimization Manager, Sosemo (New York City, Hybrid)

  • Salary: $85,000 to $97,500
  • Conduct keyword research and analysis
  • Provides search engine accessibility consulting

Director of SEO, Workshop Digital (Remote, U.S.)

  • Salary: $120,000+ (annual)
  • Develop and implement a strategic vision for the SEO team
  • Maintain standards of performance and ensure successful SOW execution across an evolving and expanding set of SEO services 

Sr SEO Manager, deeproots partners (Remote, U.S. hours)

  • Salary: $75,000 to $96,000 (annual)
  • Staying constantly up-to-date on new onsite strategies for local SEO (with an emphasis on Google My Business) and national campaigns and working with the COO to create SOPs to implement within the agency.
  • Ensuring that we reach our partners’ KPIs in the desired timeline by managing existing and new strategies with the SEO team (Chief SEO Strategist and SEO Analyst).

SEO Specialist, Blennd (Denver, Colo., Hybrid / Remote)

  • Salary: $55,000 to $65,000 (annual)
  • Develop a strong understanding of branding requirements for clients as it relates to SEO initiatives.
  • Perform technical site health audits to provide insights, itemize issues, and implement fixes.

SEO Strategist, Inflow (Remote)

  • Salary: $67,000 to $86,000 (annual)
  • Serve a small set of accounts as the lead SEO Strategist/Client Advocate
  • Collaborate with Sr. SEO Strategists to assist with execution of SEO deliverables

Search Engine Optimization (SEO) Analyst (Senior and Expert), Bruce Clay (Remote)

  • Salary: $5,000 to $10,000 (monthly)
  • Technical deep-dive deliverables with extraordinary mentoring and client communication skills required.
  • Increase keyword rankings and search engine traffic and ultimately conversions for client websites within exceptionally competitive search engine results pages.

Senior SEO + Digital Strategy Analyst, Momentic (Remote or Milwaukee)

  • Salary: $65,000 to $85,000 (annual)
  • Developing, executing, and reporting on comprehensive SEO strategies.
  • Identifying key SEO opportunities, tracking website traffic and KPIs, and analyzing competitor strategies. 

SEO Testing Consultant, Search Pilot (Seattle, hybrid)

  • Salary: $65,000 to $90,000 (annual)
  • Managing the customer relationship, including onboarding of new customers and keeping them updated on test planning and results
  • Coming up with SEO and CRO test hypotheses and working with customers to prioritize them

Senior SEO Specialist ~ Pure Visibility (Remote or Ann Arbor, Mich.)

  • Salary: $58,000 to $65,000 (annual)
  • Work with the SEO director to perform in-depth visibility audits for new clients and compile the results along with prioritized recommendations.
  • Work with the SEO director to analyze and create action plans around common technical SEO components (canonicalization, sitemaps, crawl budget, schema, hreflang)

PPC jobs

Director of Paid Search, Next Level SEM (Miami, Fla.)

  • Salary: $80,000 to $115,000
  • Implement and manage PPC/Google Ads (Search, Display, Shopping, Video) campaigns.
  • Complete daily maintenance tasks for assigned clients.

Manager, Google Ads, Lionhurst (Remote)

  • Salary: $65,000 – $70,000 (annual)
  • Build, manage and optimize campaigns on Google Ads and Microsoft Ads for B2B SaaS companies.
  • Assist with client communication and project management

Paid Search Senior Strategist, Socium Media (Remote, U.S.)

  • Salary: $70,000 – $85,000
  • Run day-to-day paid search operations for clients that could span across multiple verticals
  • Will likely be fully managing and be the sole “owner” of at least one client within the first two months, depending on business needs

Paid Acquisition Account Manager, Jordan Digital Marketing (Remote)

  • Salary: $75,000 to $95,000 (annual)
  • Executing paid search and paid social strategy for clients
  • Conducting strategic planning and optimization efforts

Senior Paid Search Strategist, Inflow (Remote, U.S. only)

  • Salary: $74,000 to $97,000 (annual)
  • Manage and serve as the primary point of contact for 5–10 paid advertising clients. Be responsible for the strategy, prioritization, planning, and execution for client PPC strategies in Google Ads, Microsoft Ads, and other relevant platforms. 
  • Build highly effective Shopping, Search, Display, and Remarketing campaigns for eCommerce clients.

Paid Ads Team Manager, Inflow (Remote, U.S. only)

  • Salary: $80,000 to $118,000 (annual)
  • Lead strategic planning sessions and team meetings
  • Review deliverables and provide feedback to other team members

Other SEM and digital marketing jobs

Senior Content Strategist, Northstar (Remote)

  • Salary: $55,000 to $65,000 (annual)
  • Conduct keyword research to inform client strategy
  • Ideate creative content ideas based on research of industry trends, keywords, competitor analysis, and trending topics.

Director of Digital Marketing, PCF Insurance Services (Lehi, Utah)

  • Salary: $100,000 to $130,000 (annual)
  • Develop digital marketing strategy, execute on cross-channel digital campaigns and oversee the digital ecosystem including
  • Site management: PCF Insurance website, Agency Partners’ websites (100+) and intranet site

Content Marketing Manager, Auxis (Plantation, Fla. / Hybrid)

  • Salary: $100,000 (annual)
  • Become an expert on Auxis’ Finance Transformation & BPO Outsourcing Services and market trends in order to effectively position Auxis capabilities and thought leadership while proposing content topics (and formats) that increase our website traffic and lead generation among our targeted buyers
  • Create, maintain and manage the content calendar for the assigned service lines

Content Writer – Senior Manager, CVS Health, (Remote)

  • Salary: $75,400 to $158,300 (annual)
  • Research, create, edit, and revise content to support strategic marketing needs
  • Participate in the versioning of their work into other digital and multimedia formats in partnership with design and agency partners

Want a chance to include your job listing on Search Engine Land? Submit your details here.

The post The latest jobs in search marketing appeared first on Search Engine Land.

Original source: https://searchengineland.com/latest-jobs-in-search-marketing-378959

Why Is iMind One of the Best Platforms for Video Meetings in 2022?

Home Business Magazine Online

People prefer choosing the platforms which are convenient to their requirements concerning the comfort of work. However, these requirements should also correlate with the relevant needs of a team or organization. Finding a tool that would comply with all these criteria can become a problem. Fortunately, we have a chance to use the iMind video meetings software ― the most convenient solution in 2022.

Why Pay Attention to iMind?

Talking about iMind, it’s necessary to mention that this video conferencing platform has several peculiarities, distinguishing it from all the other similar tools. One of the main items is simplicity. For example, it does not take much time or effort to handle work in the tool. This is provided by several factors:

  • understandable interface;
  • easy room creation and conference joining; and
  • minimalistic design.

Except for these characteristics, many other helpful features are making iMind.com different.

Core Features of the Platform

The tool is ready to offer ample room for your comfortable remote communication. It includes the set of characteristics that go as core functions. Moreover, it includes some changeable features that depend on the subscription plan.

Core features include:

  • the ability to join the call using a link with the room name (respectively, to create a room, you have to write it in your account);
  • top quality of the video and sound, where you can manipulate the sound settings so that communication is the most comfortable possible (volume-setting for the attendees, elimination of background noise, etc.);
  • opportunities for information exchange (screen sharing concurrently with the other participants, recording the calls);
  • availability for browsers and smartphones to use through;
  • monitoring of connection quality with the statistics display; and
  • free usage that is not limited in time and provides most features a professional could need during his occupation.

These points are things that cannot be changed by any plan or circumstance.

Start Working in iMind

To start your work with iMind, you need to:

  1. Visit com.
  2. Pass by the link that the Login button contains.
  3. Choose a comfortable way to enter the platform.
  4. Decide which plan suits you the best and select a relevant option.
  5. To talk to your workmates, you need to create your first room for conferencing. Click the corresponding button.
  6. Come up with the name of your room, and click Create.
  7. Copy the link and share.

Using the tool for no charge, you can create no more than 10 rooms and invite up to a hundred colleagues. The time for one conference is limited to 24 hours without interruptions, so you have a great time holding online discussions. More advanced features like chat for business become available only after buying a subscription.

Final Comments

The more people care about how their remote communication will look like, the more accurately they look for a good video conferencing platform that would allow for the maximum opportunities requiring the minimum resources. The iMind tool is a solution that combines these qualities. Moreover, it represents the golden mean of features characteristic of platforms for online meetings.

The post Why Is iMind One of the Best Platforms for Video Meetings in 2022? appeared first on Home Business Magazine.

Original source: https://homebusinessmag.com/home-office/internet-technology/imind-one-best-platforms-video-meetings-2022/

Easy money-making ideas for everyday people

Reading Time: 2 mins

2022 is going to be a difficult year for many people in the UK to make ends meet. Inflation has reached a 40-year high, creating a cost-of-living crisis that’ll make it harder for anyone to stick to their usual monthly budget. And these worries have only been heightened by the looming threat of a recession later this year. Like many people, you might be considering extra ways to make money outside of your job. Below, we explore some potential money-making ideas you can try.

Start a gardening business

One option you could explore, for a start, is beginning a gardening business. Gardening is an industry that remains steady, even in precarious economic times: people will always need maintenance for their gardens. On top of this, you’ll be able to earn a competitive wage while enjoying rewarding work outdoors with friendly clients to chat to. But how can you begin? There’s no minimum standard you need to have reached to become a gardener but having any nationally recognised horticultural qualification will help. Plus, you’ll need to invest in a variety of tools, such as a cordless self-propelled lawn mower, trimmers and clippers etc, there is a wide range of tools you’ll need as a gardener. But with enthusiasm and the right tools, you’ll get off to a good start.

Private chef

If you’re an excellent cook, you could consider taking your skills and using them to become a private chef. This will allow you to explore your passion further and use it to earn some extra money on the side. The key to becoming a private chef is to market yourself well. Do you have a specific niche that can help you stand out from the rest of the chefs on the market? By using your special skills to your advantage, you can create a compelling brand that spreads naturally through word of mouth. Becoming a private chef can be stressful but also rewarding.

Buy and sell furniture

Upcycling furniture is another option you could consider. This is where you buy old, worn-down furniture and upgrade it to create something people will want to purchase for a higher value. You’ll need to have solid woodworking skills and a creative eye for the type of furniture that customers will be interested in. But if you have these skills, buying and selling furniture could become a profitable side hustle or even a new business venture for yourself.

2022 will be difficult financially for people and it’s natural for many to search for a side hustle to generate some extra income. And by consulting the guide above, you may just find inspiration for you to make more money.

DisclaimerMoneyMagpie is not a licensed financial advisor and therefore information found here including opinions, commentary, suggestions or strategies are for informational, entertainment or educational purposes only. This should not be considered as financial advice. Anyone thinking of investing should conduct their own due diligence 

The post Easy money-making ideas for everyday people appeared first on MoneyMagpie.

Original source: https://www.moneymagpie.com/make-money/easy-money-making-ideas-for-everyday-people

Making hampers to sell

Reading Time: 11 mins

If you love giving hampers as presents then this guide will give you some hamper ideas on what to sell or give.

Big stores like Harrods, Fortnum & Mason and M&S do a roaring trade in hampers for men and hampers for women, and when you add up the cost of the items in them, you can see they’re making a good profit. Have a look at their hamper gifts to give yourself an idea of what to put in yours and then sell them at your price.

making hampers

Actually making hampers can cost very little and the goodies inside can be bought in bulk or made at home to bring down costs. However, the selling price can be as high as you like, so this is an amazing potential earner if you get it right.

If you have creative juices flowing through you, this could be something you do to occupy yourself in the evening – or make to order.

Read through our step by step guide to making hampers (and selling them) to find out more.

 

Step one: research

moneymagpie_riverford-christmas-gift-hamper

Think about who you’re going to sell your hampers to.

  • It’s likely that you will be selling locally to start off with, maybe even to family and friends, so you need to think about what the people in your area might like to see in a hamper.
  • If you live in a country village, then homemade products like jams and cakes are likely to sell better than a hamper packed with novelty Christmas gifts.
  •  Ask your friends and family what kind of items they’d like to receive in a hamper, and take a look at any delicatessens in your area that might sell them to see what they have on offer. Also look online and in stores to see what they put in their hampers.
  • Maybe you could have specific themed hampers (all chocolate, or hampers for gardeners or “tea for two” hampers, for example), or create hampers only from (nicely wrapped) homemade foods you’ve made yourself.

 

If you plan to sell homemade foods that you’ve cooked in your own home then you may have to get your kitchen registered.

Before you bake and package goods to sell, speak to your local authority to check regulations in your area.

You can search for contact details of your local council alphabetically by clicking here. Our article on making and selling cakes and jams has more information on food hygiene regulations.

moneymagpie_mince-pies-christmas

Before you rush off to buy as many items in bulk as you can, stop to think about what you really want to put into your hampers.

Make a list of about ten items you definitely want to put in them. You might not necessarily put all those items into one hamper but this way you can mix and match to create a variety of designs.

Some great ideas include:

  • Jams
  • Cakes
  • Stationary Sets
  • Personalised Gifts

 

Step two: buy in bulk

Once you have a reasonable idea of what hamper gifts you want to put into the mix, it’s time to find the cheapest versions of the products and the containers and decorations to maximise your profits.

hampers

By buying items in bulk you save a lot of money so register with your local cash and carry to benefit from their cheaper prices.

  • If you decide to do hampers seriously then look online for wholesalers of the items you are interested in (perhaps you’re going for bath products or tins and jars of food).
  • Lots of wholesalers ask for proof that you are self-employed, so to benefit from most wholesale deals you’ll need to get yourself registered as a small business/self-employed person with HMRC.

making hampers

Here are a few sites we recommend when you’re making hampers to buy your ingredients in bulk.

  • eBay – obviously there’s a lot you can get here for cheap but be careful as not everything is cheaper than you could get in a pound shop, for example.
  • Candi Gifts – this site sells baskets from 25p, and has great deals on cellophane and coloured shredding which you’ll be using to pack up and wrap your hamper.
  • Amazon – boxes and baskets for under a tenner.
  • Scribbler – perfect for personalised gift hampers. Scribbler offer great designs, edgy humour and even personalisation, all of which can be bought and put into a quirky little hamper.
  • Sunday Times Wine Club – this is the place to go if you want cheap, quality wine. You can find full bottles for under a fiver here, and bottles of wine will always go down well in a hamper. Full bottles might not fit however, so it might be worth getting half bottles where prices are as low as £3.08. Cheers.
  • Chocolate Buttons – if you want to include any chocolate or sweet in your hamper design then Chocolate Buttons has a massive range of wholesale products for you to choose from.
  • CraftStash – ideal for quirky, ‘out-there’ craft hampers, CraftStash is perfect for any arts related hamper you make. They also offer a very generous 20% off your first order. Lovely!
  • Elements – for a toiletry hamper you should pay a visit to the Elements website to find some great deals on bath products. They have low minimum orders too which is handy if you’re only making a few hampers.
  • Wilkos – If you’re looking to add a personalised touch, why not create your own gift to add to your hamper pack. Wilkos offer a hamper accessory pack for £2 as well as a load of other things all catered around creating your own hamper. You could add a personalised touch to each hamper for just a few quid.

If we haven’t listed what you want then simply type into Google: wholesale [name of product] and it should come up with a list of wholesale websites that have what you need. Be sure to shop around as the first deal you come across might look tempting but it’s likely you’ll be able to find it cheaper elsewhere.

 

Step three: presentation – making hampers saleable

make homemade christmas cranberry jelly to sell

When you’re coming up with hamper gifts ideas it’s really important to remember that people will be buying these hampers for their family and friends, so they will want them to look presentable. If a customer is wowed by the first hamper you supply, they are far more likely to buy from you again.

Take a look at the hampers in our article about the best Christmas hampers under £60 for some seasonal ideas.

As you can see, many of them are not in baskets or even in wicker trays. They are in boxes, bags and all sorts of things. There’s a lot that you can use as the basis of a hamper. Take a look around your home for empty plant pots, old ‘distressed’ (i.e. a bit rusty) watering cans and other receptacles that could be turned into cool hampers.

Don’t go over the top with decoration. Some shredding to fill up the empty spaces, cellophane wrapping and a bow is perfect. By the way, if you have a shredder at home, use that to make the packing – just shred old wrapping paper, tissue paper or magazines to make it.

hampers

If you want to add a little more luxury you could tie a ribbon right around the hamper (this is also a good trick to hide the bunching of the cellophane) or you could drop a few foiled chocolates to cover empty space. Simplicity is the key for decoration of hampers.

If it’s a Christmas hamper, add a bauble to the insides and maybe one on the ribbon. Use tinsel, plastic Father Christmas’s and other Christmas decorations you might have around the house to give it a festive look.

Be sure to practise your designs a few times before you pack up your hampers and ship them off. Making hampers perfect is an art, and it’ll take you a little time to get it right so don’t panic if when the first time you try it, it looks like a big mess! Just keep rearranging items until they fit.

make homemade christmas hamper to sell

Wilkinsons sells rolls of cellophane for a pound and you can get all kinds of small decorations and bows from pound shops and markets. You could also get friendly with your local florist and get them to sell you a whole roll of cellophane at a little more than wholesale price.

 

Step four: costings

To work out how to price your hamper, there are a few things you need to take into consideration.

making hampers

  • The first and most obvious is how much it costs to make – this includes the items inside the hamper, the basket itself, the decorations and all the costs for the delivery (if you are offering this service rather than just selling at a local market).
  • The second cost is your time: how long does it take to make a hamper? Consider how much you would like to pay yourself an hour and incorporate this into the costs. The next cost is delivery. Are you going to deliver them yourself or are you going to hire a courier? Even if you deliver them yourself you have to consider the petrol costs.
  • Then how much is the competition selling their hampers for? – Take a look at similar hampers in the shops and, if there are any, at local markets. How much are they selling for? Can you undercut them? It could be worth taking a picture of a similar hamper with the price and displaying that next to your better-priced version! Remember that if the price is too high then customers will use one of your rivals so make a note of their prices and try to stay under those if possible.

 

Step five: advertising

making hampers

Where you advertise your hampers will depend on who your market is. It’s best to start small and sell locally rather than expecting your business to boom in a short space of time.

Just setting up a stall at your local market, farmers’ market or car boot sale could be enough to start off with – you will just pick up passing trade. But you could also advertise locally in shops or nationally on the web if you want to do more regular trade.

  • Put an ad in the local paper close to Christmas or Easter, or post one on Gumtree or on Facebook.
  • Think about the kind of people that will be buying your hampers and then think about where they’re most likely to go.
  • If you’re specialising in golf hampers, for example, then stick an advert up on your local golf club’s notice board.
  • Hampers for gardeners could be advertised in your local garden centre.  It’s all about using your common sense to work out which advertising medium best fits your market.

 

step six: lovely items to make for your hamper

If you’re handy in the kitchen or a crafty type, you could make some lovely items to put in your hamper. Here are a few ideas:

Food

Flavoured Oils

Flavoured oils in different bottles

If you have some nice empty jars (with lids) or, better still, some empty oil and vinegar bottles, you can use these to make flavoured oils.

Get some olive oil (ideally buy in bulk to get it cheaper – maybe at the market) and 1Ž2 cup of whatever you want to infuse it with such as chilli, garlic cloves, rosemary or thyme. 

Heat the oil in a pan and then add the infusion so that the warm oil absorbs the flavour. Pour this mixture once it’s cool into your glass bottles (if you’re using rosemary, garlic or chilli, leave them in so that the oil can continue to season).

Decorate the bottles in a Christmassy way.

Roasted Cinnamon Almonds

Roasted almonds

Beat an egg white and water together before adding whole, blanched almonds. Stir them until they are well coated.

Mix up icing sugar, salt and cinnamon and sprinkle over the nuts. Spread evenly on a baking tray and bake for an hour until golden. See the recipe here.

Allow to cool then package them up in pretty bags with bows.

Gingerbread Fudge

Homemade fudge and nougart

The only ingredients you need for this are condensed milk, white chocolate chips, butter and vanilla extract, cinnamon, ginger, nutmeg and salt.

There’s a great recipe here that you can follow. It’s pretty easy to do.

Set your fudge in Christmas cookie cutters or just cut them into squares, then wrap them in a clear bag with red and green ribbon. 

SEA SALT WATER BISCUITS

hamper

A bit of butter, some baking soda, plain flour and sea salt are all you need for this one.

Heat the oven, place the flour, baking soda and butter into a food processor and let it whizz. Get it out, and make it into a dough. Roll out the dough onto a kitchen surface.

You can prick the dough with a fork to create shapes which you can do in whatever you like. See the recipe here.

SALTED PEANUT AND CARAMEL PRETZEL

hamper

This is pretty easy to make, all you need is: 20g of peanuts, 50g of plain pretzels, 150g of caster sugar, 150g of golden syrup and 100g of butter.

Make sure before you start that the oven is heated. Firstly, you need to place the nuts in the oven for around 10 to 15 minutes. After, add the pretzels on a baking sheet of paper. There’s a good recipe you can follow here.

If you want to go eco-friendly, you could make your own small Christmassy paper bag to place the pretzels in. Get the right wrapping paper, then follow this guide.

WHITE CHOCOLATE TRUFFLES

hamper

Start by heating half a cup of cream over a medium saucepan. Add the chocolate chips and whisk until smooth. Put the contents in a bowl and leave for 2 hours or overnight.

There’s a simple guide here, but be warned, this probably isn’t as easy as the others. But, the end product will be just as nice, or maybe even better!

This will be a nice touch to any Christmas hamper, so well worth the time and effort if you want to make something nice.

toiletries

Fragranced body butter

homemade body butter

To make body butter, heat coconut oil, cocoa butter and shea butter together until they melt, then take off the heat and mix with fragrances like sweet almond, vitamin E and peppermint essential oil.

Chill in the fridge for an hour, take it out and mix until the consistency is whipped. There are various recipes for making body butter here so take a look at these instructions.

Place in a clean, decorated jar for a perfect festive present.  

Bath Bombs

Homemade bath bomb

These are really fun to make and you can get the kids involved too. See here for a full recipe for great bath bombs.

You need citric acid, baking soda, shea butter, essential oils and shaped muffin tins. 

Melt the shea butter and then mix in with the other ingredients before adding the essential oils.

Add bit of water to make them hold together, before moulding them into the muffin tins.

Leave to set for around six hours and there you are.

 

tell us about it

Go onto our Facebook page and let everyone know what you are doing and how it’s all going. Our readers are trying to make money too and it really helps to hear other people’s experiences.

Also, tell us in the comments below about your hampers – if you have a website selling them then tell us about that too!

 

The post Making hampers to sell appeared first on MoneyMagpie.

Original source: https://www.moneymagpie.com/make-money/making-hampers-to-sell

5 Best Ways To Lose Weight

5 Best Ways To Lose Weight

When you are dealing with a phenomenon as diverse as human beings, it is very difficult to create rules which will work equally well for everyone. Nevertheless, there are some characteristics shared by all human beings, and this means that some basic principles can be developed. Here are five proven techniques to help you lose weight.

Best Way 1
The most fundamental strategy of successful weight loss is to burn more calories than you take in. You shouldn’t find it difficult to apply this in some aspect of your life. Adjust your diet by cutting down on high fat food, and take some simple exercise for twenty minutes, three times a week. Going for a brisk walk instead of driving everywhere will have the desired effect, as will gentle jogging or swimming.

Best Exercise To Lose Weight

Best Way 2
Gym membership is becoming increasingly popular, and, as long the exercise you do is well planned, it can be extremely beneficial. Aerobic exercise has to be the focal point of your plan, otherwise you could do more harm than good. Provided you adhere to this basic rule, some anaerobic weight or resistance training can help tone up your body. This will give you more strength and vitality, and should increase your confidence.

Best Way 3
Going to see a professional nutritionist or dietician can pay off handsomely. If you go it alone, you will need to put in some serious research to make sure you are genuinely eating healthily, and many who try this find themselves discouraged by the lack of variety in their diet. It certainly doesn’t have to be that way, as there are plenty of different healthy meals which help you lose weight. Getting the advice of a professional can make the task of losing weight seem so much more enjoyable!

Best Way 4
Find a friend to train with. If you and a friend are both regularly free at the same time of day, it can make sense to train together. Having someone to help you through the times when you don’t seem to be getting anywhere can keep you in the game until the improvement suddenly appears. Having a social aspect to your exercise will help you look forward to it, and make you more likely to stick to it!

Best Way 5
Eat less food more often. Many medical practitioners now recommend eating more meals a day, with less food at each one. This is a more balanced way to take food into the body, spreading the load on the body over a far wider period of time. The system of eating three meals a day is designed far more to fit in with the working day than it is to fit in with the needs of the human body. When you eat less more often, the body absorbs more of the nutrients in the food, so your body craves fewer calories.

The best and most effective method for weight loss does depend on the individual, but follow these time tested principles and you will see results. Click the links below to discover some effective resources to help you.

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