Companies need to make good business decisions to survive. In today’s world, that means data-driven business decisions. Yet according to Forrester research, companies analyze only 12% of the data they have, letting 88% of it go to waste. Continue reading “The Data Science Iceberg Companies Are Ignoring At Their Own Peril – And 3 Ways To Keep Afloat”
The Data Science Iceberg Companies Are Ignoring At Their Own Peril – And 3 Ways To Keep Afloat
Companies need to make good business decisions to survive. In today’s world, that means data-driven business decisions. Yet according to Forrester research, companies analyze only 12% of the data they have, letting 88% of it go to waste. That’s like looking at the tip of the iceberg and ignoring the rest, and as we all know, that’s a very treacherous proposition.