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AffiliBots Review

Review:

AffiliBots gives you 17 different “BOTS” to help you gain commissions in various NICHES from all the top Affiliate marketplaces. There are 600 affiliate programs to promote in AffiliBots every month across WarriorPlus,Amazon, ClickBank & JVZoo.

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One of the biggest affiliate sites is Click Bank. This bonus gives you an insight to how to make it all work for you the way you want it too. Becoming an expert on the marketing within it will help you greatly.

Do you see online trading in your future?

Have you been notified regarding the stock exchange? What about the foreign exchange market, likewise referred to as forex? And have you come across day trading? It interests keep in mind that nowadays, there are cost-efficient techniques to become your own broker by taking part in on-line trading. It’s reasonable that few people who aren’t associated with these activities daily are aware of this amazing opportunity to generate substantial financial investment gains. Consequently, you are going into at a desirable minute, as there is currently a minimal variety of investors, which indicates much less competition and greater earnings capacity.

In the realm of money exchange, individuals transform their money into various foreign money based upon their analysis of a country’s economy in comparison to others and the general public perception. Similar to the securities market, one can profit by acquiring low and selling high. On-line trading offers considerable gaining prospective, contingent upon an individual’s understanding of global economies and how existing occasions impact individuals’s confidence in a specific economic climate. Those who have understanding concerning the systems, such as the securities market or forex, and are willing to invest and take on involved dangers, stand to make money.

So just how do you discover on-line trading? Well one method is to simply start out by yourself and learn by making good and bad choices (ideally a lot more excellent than poor!) and weather those initial few stormy years prior to they get sufficient to be successful. The other method (which I prefer) is to learn from those that have gone before and have made the blunders learning beneficial lessons. Generally if you can obtain experience without the threats you can start making a profit. Sounds fantastic right? Appears worth a small ahead of time and single expense to get this valuable understanding?

Absolutely! Right here’s a changed variation of the paragraph:

You can rest assured that there are reliable sources of online trading guidance, however it’s essential to work out care and very carefully review the reputation of the suggestions you obtain. Look for consultants with a tried and tested performance history, sector acknowledgment, and a willingness to engage with you openly about their products. As soon as you have actually determined a credible coach, examine their system extensively and embrace it as your very own. This will significantly boost your opportunities of success while decreasing the risk of expensive errors.

Holiday Gifts Expectant Mothers Will Love

Home Business Magazine Online

The weather is cooling, leaves are falling, and you’re watching the holiday decor begin to peep through. With the holidays just around the corner, you are likely seeking gifts perfect for your friends and families. It can be daunting and time-consuming to find those perfect gifts for everyone on your list in the stores and shopping malls – where do you begin? We’re here to help! If there is an expectant mom or mom of newborns or small children on your list, we’ve got a great list of products just for her. From newborn essentials to beautiful fashions to products that help with postpartum healing, below are holiday gifts expectant mothers will love.

The Pearl Source 7.0-7.5mm Hanadama Akoya Round Pearl Stud Earrings

The Pearl Source has been a recognized leader for online pearls for more than 20 years. The owner of The Pearl Source, Leon, is a seasoned professional in the industry, coming from a family with a profound heritage in pearl craftsmanship and sourcing. Leon’s natural passion and expertise ensure the brand’s industry prominence by prioritizing only the finest quality pearls, exceptional service, and an outstanding shopping experience for every single customer. The Pearl Source’s only focus is pearls and they’re one of the largest importers of Freshwater, Akoya, Tahitian and South Sea pearls worldwide. They also pride themselves on exceptional customer care.

The Pearl Source 7.0-7.5mm Hanadama Akoya Round Pearl Stud Earrings are exceptional, delicate earrings your special mompreneur is sure to love. Hanadama, meaning ‘Flower Pearl,’ represents the highest quality available in Japanese Akoya Pearls, certified by the Japan Pearl Science Laboratory. Only approximately 2% of the annual Akoya cultured pearl harvest qualifies for the Hanadama Grade. These beautiful Akoya pearl earrings range between 7.0-7.5mm in size and consist of two beautiful and extremely lustrous Hanadama-certified pearls. Known as the ‘icon’ of cultured pearls, Akoya pearls have graced the necks, ears, fingers, and wrists of women for decades. The Pearl Source imports their Akoya pearls from the saltwaters of Japan, grown in the Pinctada fucata oyster. You can choose a White Overtone, a Rose Overtone, or an Ivory Overtone for the pearls and from 14K White Gold or 14K Yellow Gold for the hardware. Retails for $299 at thepearlsource.com.

SnüzPod⁴ Bedside Crib White

A bedside bassinet is a holiday gift any expectant mompreneur will love. Having a bedside bassinet for her baby is a perfect solution for keeping the baby close while at the same time providing him or her with their own space to sleep soundly and safely. Snüz was created in 2014 with the vision of providing stylish sleep solutions for parents. Their SnüzPod⁴ is the UK’s best-selling bedside crib, and it is now available in the US!

SnüzPod⁴ is now even more breathable thanks to its innovative NEW ComfortAir system, with unique air-flow vents, machine washable mesh liner, and improved base ventilation, helping to regulate mom’s baby’s temperature for a good night’s sleep. Safety tested to the latest Bedside Crib Standard, SnüzPod⁴ is a sturdy, dependable alternative to other cribs on the market. You don’t need to worry about whether or not it will fit your special mompreneur’s bed as it fits more beds than any other bedside crib. SnüzPod⁴ is crafted with care to ensure only the best experience for parent and baby. SnüzPod⁴ includes a premium quality mattress, with a breathable cover that can be removed and machine washed. Additionally, this fantastic bassinet features a ‘Reflux Leg’ to help soothe symptoms a baby may experience, a rocking stand to rock the baby to sleep, and a lift-off bassinet for use around the home. She’ll love being able to remove the bassinet and bring it into her home office as she needs. SnüzPod⁴ comes in a variety of color variations. Retails for $299 at snuz.com.

LaB.OTANiCA Mama Divina Bundle

Give that expectant mompreneur in your life the gift of nourishment and pampering this holiday. LaB.OTANiCA’s Mama Divina Bundle was divinely created for the expectant mama from pregnancy through postpartum. This set includes two essential products: Mama Glow Divine Belly Oil and Lunar Hair Potion. Her skin and hair will glisten with this duo to address common issues during this time, like skin elasticity, stretch marks, and hair loss.

The LaB.OTANiCA Lunar Hair Potion is a dreamy formula carefully crafted to nourish hair follicles as well as soothe and condition the scalp. For her hair, it enhances shine, controls frizz, tames flyaways, and reconditions hair from heat and environmental damage. Additionally, this product offers support to anyone struggling with hair loss, such as from hormonal changes occurring in post-partum. The LaB.OTANiCA Mama Glow is a luxurious non-toxic belly oil formulated to improve the elasticity, tone, and firmness of the skin during this glowing and growing time. It’s known to enhance collagen production, smooth skin texture, reduce inflammation and help minimize stretch marks. She’ll love the gift of self-care and confidence during pregnancy and postpartum with LaB.OTANiCA Plant Magic’s Mama Divina Bundle! Retails for $121 at labotanicaplantmagic.com.

Hayden LA Soft Wave Print Dolman Sleeve Dress

Hayden Los Angeles is a family-run inclusive apparel brand designed in LA with women in mind who enjoy fun, feminine, casual to boho styles. From baby showers, gender reveals, baby moons, and more Hayden Los Angeles has adorable maternity must-haves. These dresses come in flowy, loose silhouettes making them perfect to seamlessly transition from maternity to motherhood! The Hayden LA Soft Wave Print Dolman Sleeve Dress is a fantastic gift, as it will complement her growing bump and flatter her post-partum. The Soft Wave Print Dolman Sleeve Dress features wave print fabric, dolman sleeves, and side seam pockets. This is the beautiful dress she’ll be able to use for years to come. Sizes are available in small – 3XL. Retails for $62 at haydenla.com.

MORI Recycled Waterproof Padded Snowsuit

MORI believes that every moment is worth embracing; from the sleep-deprived times to the snuggles fuelled by laughter, each moment is a magical milestone for a family. At MORI they create products that help to welcome a baby into the world and beyond, with a gentle touch from sustainable materials. Their products use the softest organic fabrics to give mom and baby the highest-quality products, which are made with a family’s well-being in mind.

MORI’s Recycled Waterproof Padded Snowsuit is a handy all-in-one that keeps the cold & wet at bay. It’s made from recycled materials with plant-based padding which is lightweight but warm. Extra coziness comes from the faux fur lining on the hood and body. It features Sorona Aura padding, made with partially renewable plant-based ingredients. It is also waterproof and windproof so the baby will be protected in even the harsher climates. The snowsuit is designed with a double zip front to help get your little one in and out without fuss. Its removable mittens and booties mean it can be worn with wellies too. It comes in two soft neutral tones your special mompreneur will love. Retails for $99.50 at us.babymori.com.

Samuel Hubbard Women’s Sunset Premium Leather Sneakers

Functional & fashionable sneakers make the perfect gift for any mom-to-be on your list. Sneakers from Samuel Hubbard provide all the comfort without sacrificing style or quality. Samuel Hubbard shoes are handcrafted in Portugal and use the finest materials, such as the softest, most luxurious leathers. Their skilled artisans bring Hubbards to life. They combine technology and scientific curiosity with generations of expertise.

The Samuel Hubbard Sunset Premium Leather Sneakers are soft leather and nubuck sneakers that move with mom’s feet. They are the right mix of sophisticated and casual, perfect for bringing a laid-back California vibe to any outfit, from jeans to shorts, skirts to a maxi sundress. They offer a more narrow toe that brings a modern, youthful and sophisticated look. Comfort is no question with the Sunset Sneakers. They start with a lightweight EVA sole designed and engineered for walking. Then, they are topped off with incredibly soft, genuine leather or nubuck, with details hand-stitched by artisan craftsmen in Portugal. They come in Taupe, Black, Blue Nubuck, or White leather. Retails for $185 at samuelhubbard.com.

Lo & Sons Seville Aire Tote

Mompreneurs carry heavy loads when traveling. Not only do they need all of their business essentials, but they need all the necessities for their little ones. This holiday season, give that special mompreneur in your life a bag that does it all. Lo & Sons is a Brooklyn-based maker of premium sustainable travel bags: totes, backpacks, duffle bags, fanny packs, crossbody bags, wallets, accessories and more. Lo & Sons bags are known for being stylish while at the same time extremely functional, multi-purpose and durable.

Lo & Sons’ Seville Aire Tote will support your special mompreneur on all her travels, whether they’re intercontinental or going between daycare drop-offs and the office. The Aire is a travel-ready tote in a sleek, lightweight nylon with straps and trims made from a buttery leather known for its adaptable shape. Its lightweight, fine-weave, water-resistant nylon is ideal for the frequent traveler. It features a built-in sleeve that slides onto any roller suitcase for fuss-free travel.

The Aire is designed to help mom make the most out of her space in that “one personal item” she gets on her flights. It has a secure, spacious front pocket giving her easy access to all her essentials while on the go. But that’s not the only pocket – there are plenty! Thoughtfully designed compartments keep her documents, devices, and other essentials organized. Inside the Aire is also a padded laptop sleeve to protect her beloved tech. (The tote comes in two sizes to accommodate 13” and 15” screens.) And she’ll love that it fits easily under the seat in front of her. Retails for $478 at loandsons.com.

The innovative Lo & Sons Seville Aire Tote is a bag that can accompany her for years to come. It features Lo & Son’s signature Shell+ Design system. Each bag with Shell+ Design has an inner bag and an exterior shell that can be swapped for other shells. The Seville comes fully assembled with an inner bag and nylon shell. Additional shells are available for purchase separately.

DESERI PARIS Clutch

DESERI was created to introduce the luxury handbag lifestyle so many deserve, black woman-owned, at a reasonable price point. Every DESERI handbag is designed with a threefold impact in mind: unmatched versatility, unapologetic confidence, and unmistakable style. From business boardrooms to fun weekends, every DESERI handbag is designed to make women feel their best – because when she looks good, she feels good, and when she feels good, anything is possible.

The DESERI PARIS Clutch is stylish, sexy, and versatile and will go with just about anything in your special mompreneur’s closet. As a mom and an entrepreneur, a clutch is a great gift she can use for those quick out-of-the-house appointments, errands, and evening outings. She’ll love the confidence this beautiful clutch brings her on her daily journies. Made from smooth and luxurious leather, Paris is the perfect day-to-evening clutch. It has all the functionality of a wallet on the inside and all the fun appeal of your best evening bag on the outside. This design is the perfect union of Trend and Functionality.

Paris features two choices of wristlets (a leather and a signature DESERI chain wristlet) so she’d never get bored of styling it with her favorite outfits, no matter how casual or dressed up. She’ll find eight card slots, a cell phone storage, a zipper closure, and a zipped coin and bill pocket. This beautiful wristlet clutch comes in pink and brown, is made of 100% calf leather, and is made in Spain. Its dimensions are Height: 4.75in. Width: 8in, and Depth: 1in. Retails for $375 at deseri.com.

Bujjify The Newborn PlayRig

Give the gift of Bujjify’s The Newborn PlayRig that offers mom a little bit of everything for her newborn’s development and engagement! Bujjify offers a hassle-free solution for parents and loved ones seeking high-quality, safe and age-appropriate toys that would promote a child’s development. The Newborn PlayRig promotes vision development with high-contrast themes, hearing development with soothing rattles, tactile development with various textures to touch, and offers little ones a great start on their developmental journey. This set includes:

High Contrast Mobile (promotes visual stimulation, brain connections, reaching)
Silicone Ring Bear Rattle (sound and vision tracking and grasping)
Elephant Plush Toy (companion develops imagination, provides emotional comfort)
Self-Standing Flip Book (enhances the attention span of baby during tummy time)
EasyWrap Swaddle Sack (1 GOTS-certified organic cotton swaddle for easy swaddling)
Stroller Rattle (on-the-go toy with crinkle, plush textures, and rattle for entertainment)
High Contrast Cards (boosts baby’s visual development)
My First Story Book (cute relatable board-book story to boost vocabulary development)
Milestone Cards (capture baby’s 1st and 2nd monthiversary photos with these cards)
Bujjify’s ‘Digital Parents Guide’ (guide including developmental insights, toy introductions, play activities, and more)

Retails for $74.99 at bujjify.com.

Little Partners The Learning Tower®

A great gift for when your special mompreneur’s child is older and can stand/walk is The Learning Tower® by Little Partners®. The Learning Tower has been carefully designed to provide a secure environment to stimulate a child’s imagination and allow it to blossom. It is the ORIGINAL Learning Tower providing safety and versatility not found with traditional step stools. It fits flush against counters for safe access. Your special mompreneur will love that is GREENGUARD GOLD CERTIFIED* meaning The Learning Tower has undergone rigorous scientific testing for over 10,000 chemical emissions and VOCs.

By raising a child safely up to counter height, The ORIGINAL Learning Tower nurtures a child’s innate desire to be independent and to participate alongside parents and siblings. For children, the world is a magical and curious place. They learn by mirroring Mommy and Daddy with the ultimate goal of being able to “do it myself”. The Learning Tower® allows them to feel like an active member of the family, fully engaged in the learning and creative process. It features two steps and large openings making climbing in and out easy. Its large platform provides plenty of space for one or two children and adjusts easily without tools. Its four-sided railings provide security while allowing independence to climb in and out of the tower. Retails for $199.99 at littlepartners.com.

City Treads Super-Soft Organic Cotton Footless Zip Footie

City Threads creates simple, timeless basics that children can wear year after year. Their high-quality fabrics mean clothes hold their shape, even after dozen of washes. This means City Threads pieces can be worn and washed many times and handed down in the future. City Threads products come in a wide variety of colors so mom can easily mix and match.

The City Threads Super Soft Organic Cotton Footless Zip Footie features smooth zipper action, making diaper changing easy. This Los Angeles locally knit and dyed 100% organic cotton baby rib allows for airflow to the body, has a nice weight, a soft feel, and has a good amount of stretch. It is great for those with sensitivities and allergies. All City Threads clothing is made in the U.S.A. where quality can be ensured. Retails for $46.49 at citythreads.com.

Bloomers Intimates Her Highness Briefs

Luxury underwear from Bloomers Intimates is the perfect way to make her feel confident and sexy, while still providing all the coverage she desires as a newborn mom. The Bloomers Intimates Her Highness Briefs are full-coverage, high-waisted panties and come in their fierce Cougar Lace and their romantic Queen’s Lace. These briefs smooth curves without constricting and their scalloped edge disappears under clothes. Their full-rear coverage stays put and won’t ride up. They feature soft, 4-way stretch lace for maximum comfort and the full-size gusset is made from 100% cotton. They come in a variety of soft, attractive colors. Retails for $38 at bloomersintimates.com.

Jhula The Honor Loungewear Set

Designed for moms, by a mom, Jhula’s styles are intentional, thoughtful and versatile. All of their women’s products are designed with the goal that your special mompreneur will continue to wear them through pregnancy and beyond. Jhula also makes children’s styles, which are meant to be soft, fun, durable and have no frills. This means they’re perfect for school, the park, the plane – pretty much anywhere.

Jhula’s The Honor Loungewear Set will take mom through her day with ease and comfort. It’s buttery soft and cool enough for pajamas, yet stylish enough for that Target run. The Honor Lounge Top is incredibly soft and the loose, flowy fit feels great on a mama’s fluctuating body. It features invisible side zippers for nursing access, taking her decision-making out of what to wear while breastfeeding, allowing her to stay present in all the wonderful moments of early motherhood. Jhula’s lounge pants are a no-brainer before, during and after the baby. They feature an adjustable drawstring, and the high-waisted design is intentional, so as not to interfere with a C-Section incision. The fabric is 96% Viscose and 4% Spandex and it features pockets big enough for a cell phone. Retails for $112.20 at myjhula.com.

Slow North Merry + Bright Candle

Slow North intentionally crafts all-natural, botanical products made to complement whole living. They create the finest plant-based, soy-wax candles for any space. From their 100% essential oil fragrances to their cotton and paper wicks, their products redefine all-natural luxury. Slow North’s Merry + Bright Candle features a custom blend of northern fir, clementine and clove essential oils – designed to cheer and uplift mom’s senses. It’s warm and inviting, with notes of a local tree farm and a cozy, spiced citrus undertone. Slow North Candles are vegan and free from artificial dyes and ingredients. Mom will enjoy a lighter, naturally enticing aroma when burning a candle scented only with pure essential oils. Retails for $36 at slownorth.com.

Vitality Energy Tee

Expectant mompreneurs appreciate gifts that motivate them to be their best selves. Vitality understands the transformative power of a perfect piece of clothing. It can boost confidence, give an attitude adjustment, or inspire mom to see new possibilities. Vitality’s Energy Tee is designed for all mom’s performance activities as well as for simply being on the go. Energy is a soft, lightweight, flexible, and seamless fabric that is engineered for comfort and breathability. It’s a raglan short-sleeved tee with minimal seams to avoid chafing and is designed to hit the top of a waistband. Vitality’s fitted tee moves with Mom through every phase of the day. This seamless short-sleeved tee is fitted yet flexible and hits at the top of the waistband. She’ll love Energy’s fabric in that it has 4-way stretch, is anti-microbial and anti-odor, sweat-wicking and fast-drying, and is UPF 50+. It comes in five attractive shades and comes in sizes 2XS to 4XL. Retails for $46 at shopvitality.com.

The Sleepy Sloth Zip Jammies – Hedge Hugs

The Sleepy Sloth is a premium sleepwear brand, specializing in a wide range of comfy and cozy products for everyone, regardless of age. Their selection includes zip jammies, two-piece jammies, blankies, shorties, and various accessories tailored to fit mom’s needs. They take pride in supplying high-quality products with great attention to detail, providing the ultimate comfort for a good night’s sleep. The Sleepy Sloth’s Zip Jammies – Hedge Hugs feature super soft bamboo fabric with an adorable autumn print your special mompreneur will love. This jammie is heat regulating, gentle on sensitive skin, and has a customized count thread to keep the baby comfortable year-round. It features mindful elements such as fold-over cuffs and double zipper for protection and convenience. Mom will love that it’s designed to fit 3 times longer than the average jammies. Retails for $36 at thesleepysloth.ca.

Darrellene Designs Lazy Susans Wood Round 15″ & 23″

Since 2008, Darrellene Designs has specialized in beautiful art that encourages customers and makes them smile. All of the original designs are hand-painted by founders Tommy, Darrellene and Delaney and then printed as a giclee directly to wood. Their heart-warming pieces feature touches of French art and culture making subtle, yet grand statements in your home. They have an array of styles and colors to choose from, including holiday styles such as the pictured-above Darrellene Designs Santa Claus Lazy Susan.

A Darrellene Designs Lazy Susan will make a fantastic gift to any expectant mompreneur, as it gives her a way to decorate her living spaces. She can also use it to make things convenient for her at her bedside table as she is feeding or napping. Specifically, the Darrellene Designs Santa Claus on Wood Lazy Susan is sure to add whimsical charm to her home around the holidays. There are other holiday designs to choose from. All of Darrellene Designs’ art is originally hand-painted by their family and inspired by vintage French cheese labels. If you’d rather gift your special mompreneur a beautiful non-holiday-themed Lazy Susan, they have dozens of beautiful designs to choose from. The Darrellene Designs Lazy Susan swivels ever so smoothly and are well-made and sturdy. They are proudly made in the USA. Retails for $87 (15″) and $175 (23″) at darrellenedesigns.com.

VAVA 720P Video Baby Monitor

A baby monitor is a must-have for every mompreneur. They are constantly going between their home office and nursery, so having a reliable monitoring device supporting her journey is crucial to her peace of mind. VAVA’s 720P Video Baby Monitor offers your special mompreneur a large 5” HD display, a two-way talk system, and a wireless connection, helping her keep an eye on her baby, even from across the house.

In diving into the features of the VAVA 720P Video Baby Monitor, its Two-way Talk System allows mom to comfort her baby anytime, even when she’s not in the room. VAVA Baby Monitor’s rechargeable 5″ HD display allows mom to see her baby in clear 720P resolution and full detail. It stays charged for 10 hours in live-screen mode and 24 hours in audio-only mode. It also has a night vision mode, giving mom the peace of mind to check up on her baby throughout the night with VAVA’s automatic night-mode camera. It offers her seven volume levels and has noise indicator lights for real-time care, even with the screen off. Additionally, she’ll be able to zoom in 2x and 4x to get a close-up of her baby or check out details in the frame. No matter where her home office is in her home, she’ll get uninterrupted visuals with VAVA’s monitor transmission range of up to 900 feet. This fantastic baby monitor comes in white, green, blue, and pink. Retails for $179.99 at vava.com.

Belly Bandit Postpartum Luxe Belly Wrap

Belly Bandit offers solution-based maternity and postpartum support products that were created by women for women. Doctor-recommended and mom-endorsed, their belly wraps modernized the ancient practice of belly binding and quickly turned Belly Bandit into a new mom must-have.

The Luxe Belly Bandit® Belly Wrap provides the ultimate in postpartum compression and support. This wrap is available in two heights to ensure the most customizable compression and an ideal fit for a wide range of body types. The regular wrap is designed for tall and long-waisted frames, while the petite version is best suited for petite and short-waisted silhouettes. Belly Bandit’s Belly Wrap is ultra-thin, breathable, discreet under clothes, and designed with their Stayput technology and SecureStretch fabric. Belly Bandit recommends wearing her belly wrap post-delivery as soon as she is comfortable, for a minimum of 6-10 weeks. The ideal fit for mom’s Belly Bandit® Belly Wrap is snug. The first time she wears her wrap, it may barely close which is just fine. It will be easy for her to wear this wrap under all of her clothes, business or casual. This is a gift she will love as she recovers from her birth. If you want to give her a little more flexibility in the size, you can also include their Belly Wrap Extender. Retails for $99.95 at bellybandit.com.

Wild Acorn Tie Gown

Wild Acorn is the popular baby sleepwear line by wellness mentor and co-owner of Bowmar Fitness and Nutrition, Sarah Bowmar. The Wild Acorn line uses high-quality, hypoallergenic bamboo fabric, which regulates temperature and wicks moisture away to ensure a peaceful, comfortable rest. The line includes footies, two-piece pajamas, fold-over mittens, bundlers, and tie gowns with a wide variety of sizes available for newborns up to five-year-olds.

Wild Acorn’s Bamboo Tie Gown is an adorable newborn essential, made with your special mompreneur in mind. The easiest outfit day or night, made for gentle dressing and hassle-free diaper changes. These soft and stretchy gowns keep baby nice and warm by simply knotting the bottom to keep their tiny legs covered. It’s so simple and comfy with no snaps or tags. It comes in ‘premie’ to ‘3-6 month’ sizes. Retails for $24.99 at wild-acorn.com.

Little Unicorn Cotton Muslin Swaddle Blanket 3 Pack – Oh Deer

Little Unicorn exists to celebrate the messy, exhausting, and beautiful moments that color mom’s world. They test their products before it gets to mom ensuring it is free of harmful chemicals and meets global safety standards.

Little Unicorn’s Cotton Muslin Swaddle Blanket 3 Pack – Oh Dear includes one to swaddle, one to cuddle, one to nurse! This pack features three hand-painted prints that fit your unique style, crafted in lightweight and breathable cotton muslin and get softer with every wash. Each swaddle is made of 100% premium cotton muslin, which is very soft on the baby’s skin. They’re sized at 47 in x 47 in for secure and easy swaddling of baby. Because they are lightweight and breathable, they help prevent babies from overheating. Your special mompreneur will love this gift, as muslin swaddles are a must-have for all expectant moms. Retails for $45 at littleunicorn.com.

Etta Loves Natural Rubber Sensory Bath Toys

Etta Loves cares about babies’ development as well as the journey through parenthood. Every product they produce is tested to the highest Global standards – giving moms the confidence that Etta Loves products will always be best for the baby too. Etta Loves Natural Rubber Sensory Bath Toys are playful bath toys designed to support babies’ visual and cognitive development through their patterns, scales and colors. They’re hand-painted on one side with raised features on the reverse for a physical sensory experience as well as a visual one. Babies will love the look and feel of the natural rubber, and they’re as good for chewing as they are for water play. They’re also fully sealed so no nasties can get in. These bath toys are suitable from birth and will be loved for years. They’re made of 100% fully-sealed Natural Rubber and are hand-painted with natural pigments. Retails for $38 at us.ettaloves.com.

Fishers Finery Women’s 100% Pure Cashmere Knit Shawl Wrap with Fringe and Gift Box

Fishers Finery prides itself on being a wellness and self-care brand that designs and sells the highest quality clothing and household goods. Made of silk, cashmere, organic cotton, and bamboo viscose, every Fishers Finery product is the definition of luxury. Give the gift that will wrap mom in comfort this holiday season with Fishers Finery’s Women’s 100% Pure Cashmere Knit Shawl Wrap with Fringe.

Whether Fall, Winter or Spring mom’s outfit won’t be complete without this 100% Pure Cashmere Knitted Shawl from Fishers Finery’s Black Label Collection. The shawl’s cashmere is made from grade A, de-haired, 2-ply yarn. This scarf is pill-resistant, durable and generously sized at 78″ x 28″. Mom can wear it in so many ways including knotting it, wrapping it, and letting it hang. This beautiful shawl comes in a variety of attractive colors to meet her wardrobe needs. Retails for $149 at fishersfinery.com.

Honey & Roses Coffee Co. Sip Happens – Medium Roast

Mompreneurs love coffee, especially while balancing their business responsibilities and caring for a newborn. Honey & Roses Coffee Co. curated a Light, Medium and Dark Roast that might just be the best coffee your special mompreneur has ever had! Grown in Honduras on a small family farm, their coffee is some of the highest quality, sustainably sourced coffee out there. With a round body and rich tones of chocolate and citrus, Honey & Roses’ Sip Happens – Medium Roast is perfect for any coffee-loving mom. Whether she drinks her coffee hot or iced or with or without milk, this coffee makes the perfect cup at any time of day. Its tasting notes are Clementine, Milk Chocolate, and Candied Nuts. Retails for $20 (12 oz) at honeyandrosescoffee.com.

Stegmann ‘Sofie’ Wedge in Stretch Felt & Nubuck

Since 1888, Stegmann has produced some of the world’s finest and most sustainable footwear. The result of their quality sourcing and production practices is a luxurious, supportive, and versatile shoe that can take your special mompreneur anywhere comfortably. This commitment to quality as well as a great attention to detail ensures Stegmann products last a long time. Mom will appreciate Stegmann shoes throughout her pregnancy as well in her post-partum as they offer an orthopedic level of comfort with features like interior padding, arch support, and a metatarsal pad.

Stegmann’s ‘Sofie’ Wedge in Stretch Felt & Nubuck features a flexible, foot-friendly design perfect for mom’s fall and winter wardrobe. The stretch felt panel accommodates most foot shapes, while the wrap-around nubuck adds a touch of elegance. The elevated heel helps with achilles tendonitis while cushioned arch support eases plantar fasciitis pain. Sofie is so comfy that she’ll never want to take her off. Whether she is traveling, running errands, or just lounging around, Sofie is the perfect companion. Other features of the ‘Sofie’ Wedge include a microfiber lining, a generous wide toe box, a removable wool-lined EVA insole with arch support, and a medium width that can accommodate a variety of foot shapes. They have a 1.25″ heel height wedge and .75″ toe platform and are made in Portugal. ‘Sofie’ comes in a variety of nice colors. Retails for $149 at stegmannusa.com.

VAHDAM Advent Calendar 2023

This holiday season, VAHDAM India has something for everyone. Whether you’re shopping for Christmas or Hanukkah, gifting your special mompreneur something cozy and delicious is a fantastic gift she’ll love. VAHDAM India packages their teas and spices fresh from the farm and ships them globally, ensuring the highest quality products, while maintaining an accessible price point. The VAHDAM India Loose Leaf Tea Advent Calendar is the perfect gift for tea lovers! A delightful surprise awaits Mom every day as she unravels a diverse selection of pure & exquisite teas featuring an array of 24 flavors, including Original Chai Spiced Black Tea, Vanilla Chai Spiced Black Tea, and Turmeric Ginger Herbal Tea Tisane (to name a few). With its diverse selection & captivating packaging, this advent tea calendar adds a touch of magic to your countdown. Retails for $14.99 at The VAHDAM Amazon Store.

Simple Wishes SuperMom Skin-to-Skin Nursing And Pumping Bralette

Simple Wishes offers breastfeeding mothers wardrobe options that simplify their lives and generally make the hard parts easier – like pumping at work or breastfeeding discreetly on the go. Their clothing features fabrics that are soft and breathable, stretch, and, recover well and are easy-care and machine-washable. Simple Wishes SuperMom Skin-to-Skin Nursing And Pumping Bralette offers Mom soft, breathable skin-to-skin nursing and pumping support, day or night. This bra features their patented dual-function SimpleClasp, enabling her to undo one clasp to breastfeed or pump hands-free. Its mindful and unique design equally balances the health of her breast with the support of the pump. The pump support cup liner secures a pump without placing too much harmful compression, which is a leading cause of clogged ducts, on your breast tissue. It comes in a couple of soft colors that Mom will love! Retails for $38 at simplewishes.com.

Umami Bento Lunch Box

Mompreneurs are often on the go, so offering her a practical Umami Bento Lunch Box she can use to transport her lunch and snacks is a mindful gift she’ll love! Umami Bento Lunch Boxes come in several color combinations and are perfect for her to enjoy healthy portions anywhere! They’re 100% leakproof and their silicone seals and straps ensure no food or liquid ever spills from any layer. Each 40 oz Umami Bento Lunch Box is dishwasher-safe and includes a set of wooden cutlery (also dishwasher-safe) and two screw-top sauce jars for optional convenience. This means she can use her bento for salad dressing, sauce, nuts or spices! Retails for $39.99 at the Umami Store.

The post Holiday Gifts Expectant Mothers Will Love appeared first on Home Business Magazine.

Original source: https://homebusinessmag.com/lifestyles/holiday-gifts-expectant-mothers/

Sqribble Review

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What is RGSP? Google’s Randomized Generalized Second-Price ad auctions explained

The concept of randomized generalized second-price (RGSP) auctions sent shockwaves through the PPC community after the subject took center stage at the Google antitrust trial.

While some digital marketers agreed with Google that the practice provides a better user experience, others sided with the Department of Justice (DOJ), arguing that it makes ad auctions unfair and purely helps line Google’s extremely deep pockets.

But what is RGSP, why does the DOJ think it’s problematic for ad auctions and how exactly does it impact Google’s ad revenue? Here’s everything you need to know.

How does Google pick an ad auction winner?

Dr. Adam Juda, Google’s Vice President of Product Management in Search Ads Quality Systems, explained at the federal antitrust trial:

The highest bidder doesn’t automatically win the ad auction.
A campaign’s long-term value (LTV) is instead given more weight.
This means Google sometimes loses out financially in the short term.

When advertisers bid on keywords, instead of determining an ad auction winner purely by bid amount, Google uses a metric called Ad Rank to decide how and if your campaign should rank. This collective score is calculated by examining:

Bid amount
Auction-time ad quality (including expected click-through rate, ad relevance and landing page experience)
Ad Rank threshold
Competitiveness of an auction
Context of a search query
Expected impact of assets and other ad formats

Your Ad Rank is recalculated every time time your campaign becomes eligible to compete in an auction, meaning your ad’s ranking may vary each time depending on competition, quality and search context.

Campaigns that don’t meet Google’s minimum Ad Rank threshold are automatically eliminated from the auction.

How does Ad Rank work?

Imagine five advertisers competing against each other in an ad auction with the respective Ad Rank scores of 80, 50, 30, 10 and 5. For this particular auction, Google requires a minimum Ad Rank threshold of 40 to rank above organic search results. This means that only the first two campaigns (with scores of 80 and 50) are eligible to show above organic search results.

In this instance, for an ad to be shown below organic search results, Google requires a minimum Ad Rank of 8. This mean that the campaigns with Ad Rank scores of 30 and 10 would qualify.

However, the campaign with the Ad Rank score of 5 does not meet the minimum criteria to appear above or beneath the search results and so will be eliminated from the auction, as shown in the table below:

Why doesn’t the highest bidder win?

If the highest bidder automatically won every Google ad auction, there is a risk the search engine could be left serving poor-quality ads. Poor-quality ads may not be relevant to a searcher’s query, which would likely result in a poor:

Click-through rate.
Conversion rate.
User experience.

This would decrease the overall value of Google’s product.

A Google spokesperson explained in a statement:

“Overall, higher quality ads typically lead to lower costs and more advertising success.”
“The Google Ads system works best for everybody when the ads we show are relevant and closely match what customers are searching for.”

It is also in Google’s best interest to serve high-quality ads that satisfy user intent because advertisers only pay Google when someone clicks on your ad, visits your site or calls your business.

Issues with Ad Rank

Without RGSP, ad auctions can get “messy,” as Frederick Vallaeys, CEO of Optmyzr, explained in How out-of-order ad promotion works on Google Search here on Search Engine Land.

An ad that meets all minimum criteria required by a Google auction can sometimes still rank below an ad that fails some criteria, he wrote. Vallaeys went further by using an example of an ad auction that had a 4% threshold for predicted CTR. The details of the competing bids are listed in the table below:

In the example listed above, Ad 2 meets the threshold because its predicted CTR is 5% – 1% higher than the 4% required by Google. However, because Ad 1 has a higher Ad Rank score (30), Ad 2 would rank further down the page to maintain auction fidelity, and only be displayed when Ad 1 is allowed.

“This is not a great scenario for advertisers or Google, so they address this by allowing ads to be shown in a different order than what ad rank would normally dictate,” Vallaeys wrote.

This “different order” refers to the concept of RGSP.

What is RGSP and how does it affect auctions?

RGSP is a practice leveraged by Google that picks the winner of an ad auction at random from the top bidders as long as their long-term values (LTVs – a Google calculation that is essentially the same as Ad rank) are close enough.

The top bidder then “pays the price of the bid equal to the next-highest bid plus one cent,” according to Big Tech on Trial.

The Department of Justice argued at the federal antitrust trial that this practice creates an unfair competition for bidding advertisers as the winner of an auction should always be the highest bidder.

Why is RGSP unfair?

Advertisers have two options if they want to avoid their potential winning bid from being demoted at random to runner-up:

Improve their campaign’s LTV.
Increase their bid amount.

The issue here is that Google hasn’t specified exactly how advertisers can increase their campaign’s LTV, which leaves them with one option if they wish to avoid RGSP – increase their bid amount.

To avoid RGSP, the bid amount would have to be significantly higher than the runner-up (as mentioned before, winners and runners-up can only be swapped via the RGSP process if the LTV and bid amounts are close enough). This has resulted in advertisers having to raise their bid 3.7 times higher, reports This Week In Google Antitrust.

What are the issues with RGSP?

Jay Friedman, CEO of advertising agency Goodway Group, highlighted the reasons RGSP could prove problematic for advertisers:

“Imagine you want to buy a ticket to a concert. Not everyone who wants a ticket can get a ticket, so there is an auction. You submit your bid and it’s not a first-price auction (highest bidder wins, pays what they bid,) and not even a second-price auction (highest bidder wins, pays a nominal amount [i.e. $1] over the second-highest biddger.) Instead, the concert venue holds an RGSP – a ‘randomized general second-price auction.’”
“Let’s say the the top two bidders submit bids of $100 and $95. In RGSP, the concert venue takes the top two bidders and, ‘as long as the long-term value of each of the bidders to the concert venue is pretty close,’ there is a chance the concert venue randomly swaps the top two bidders and awards the seat to the second highest bidder instead. Sounds like a deal if you randomly get the ticket for $95, and I guess frustrating for the highest bidder.”
“EXCEPT – the concert venue tells you there are two ways to make sure you don’t get randomly swapped out as the highest bidder. One, increase your long-term value to the venue. They don’t tell you how to do this and note it may include your behavior, referrals, your bid amounts, bid frequency, ‘and other bidder quality elements.’ You decide that’s pretty vague. The second is to increase your bid! And, as it turns out, you’d have to increase your $100 bid to $370 to get sufficient confidence you wouldn’t be outbid.”

What has the DOJ said about RGSP?

The DOJ has argued at the federal antitrust trial that rather than resulting in higher-quality ads, RGSP is being used by Google to boost ad revenue. In putting forward its case, the department shared an email Juda sent to his team at Google acknowledging the difficulty the search engine would have in selling this practice to advertisers. It read:

“[I]f I have to say, ‘[W]e randomly disable you if you don’t bid high enough,’ then I’m going to have another bad year at [Google Marketing Next] ;).”

There was debate at the trial as to what was implied by the use of a winking emoji in Juda’s message.

Does RGSP increase Google’s revenue?

Google vice president and general manager of ads Jerry Dischler testified at the federal antitrust trual that while he was unsure if RGSP resulted in advertisers increasing their ad auction bids, he could confirm that the practice increases Google’s ad revenue.

Dischler went on to tell the court that the search engine “frequently” changes the auctions it uses to sell search ads, increasing the cost of ads and reserve pricing by as much as 5% for the average advertiser. For some queries, the tech giant may have even raised prices by as much as 10%. However, Google tends “not to tell advertisers about pricing changes.”

The Department of Justice shared an email sent by Dischler back in 2018 to highlight the pressure his team were under to meet revenue targets given to Wall Street by Ruth Porat, Google’s Chief Financial Officer. In the documents, he claimed his team were “shaking the cushions” to increase revenue. He wrote:

“If we don’t meet quota for the second quarter in a row and we miss the street’s expectations again, which is not what Ruth signalled to the street, so we will get punished pretty bad in the market.”
“I care more about revenue than the average person but think we can all agree that for our teams trying to live in high cost areas another $100,000 in stock price loss will not be great for morale, not to mention the huge impact on our sales team.”

Is RGSP new?

Practices like RGSP are not new. In fact, Yahoo! gave an interview to The Register back in 2010 explaining it had been using “squashing” and second price auctions since 2007 to increase revenue. Yahoo!’s then chief economist, Preston McAfee (who now works for Google as a Distinguished Scientist) told the publication at the time:

“When someone has a really high ad click probability, they’re very hard to beat, so it’s not a really competitive auction. So that they don’t just win [every auction], we do squashing. This makes the auction more competitive.”
“The bidders respond by bidding higher. The one who was destined to lose is now back in the race, so they bid higher trying to displace the number one, and the number one is trying to fend them off so they bid higher too.”
“We can make the competition a bit more fierce using squashing, even on keywords where there’s not much bidding.”

McAfee did not confirm how much squashing Yahoo! does but did say it was constantly changing and “resetting the parameters”.

What has Google said about RGSP?

Google uses RGSP to prevent a bias where one winner takes all, Juda said at the federal antitrust trial. Commenting on the practice, he told the court “we flip [the winners of auctions with runners-up], otherwise Amazon always shows up on top,” Bloomberg reported.

Another reason for selecting winners at random is so that advertisers don’t need to worry that they may be bidding too much in ad auctions, which could result in them constantly feeling the need to adjust their bid amounts, according to Google.

With RGSP, the price advertisers pay is determined by the bid amount put forward by the next highest-ranked bid. Juda described this method as “advertiser-friendly.”

How has the PPC community reacted?

The concept of RGSP appears to have divided the paid search community, with many criticizing the lack of transparency around it.

PPC specialist Vincent Norris wrote on LinkedIn:

“So much for giving advertisers transparency, right? What does this mean for advertisers? Does ad rank even matter? I personally hope that Google will get more than a fine and a ‘slap on the wrist’ for this.”

Mike Ryan, Head of Ecommerce Insights at Smarter Ecommerce, commented

“Is this behavior ethical? No. Whatever the initial motivation, this is auction manipulation that appears to harm Google’s competitor set and yield undue revenues by increasing costs for everyone else.”

Tyler Jordan, digital marketing expert, added:

“All digital marketers need to be aware that Google’s bid auction is no longer an auction. A real auction’s outcomes are dictated by supply and demand, but we just learned from the horse’s mouth there are other factors in play.
“I’m sure Google is working on making its advertising product more effective – at least for retail advertisers, since that was certainly the focus of Dischler’s quotes. What I’m sure of is that continuing to game its own system at the expense of its customers is not a long-term strategy for success. I’ve got plenty of ideas for ways Google can get better for #b2b advertisers if they’re open to a more honest way forward.”

Google Ads expert Kirk Williams posted:

“Google, we genuinely love the product you first introduced. We are the ones who had told clients for years why Search is one of the best marketing channels of all time (what incredible marketing intent there is in a search term!!). Stop the money grab and start rebuilding trust. For the sake of the industry. Please! 🙁 #ppc #googleads #adwords #ecommerce #RGSP.”

However, others have argued that “out-of-order” ranking changes can help improve the user experience, as pointed out by Vallaeys:

“While out-of-order promotion changes the typical auction dynamics, Google believes it ultimately improves the search experience, and I tend to agree with that. For advertisers, it highlights the need to focus both on bidding strategically and optimizing for relevance and Quality Score.”

Content marketer Goutham Veerabathini shared this notion, commenting on LinkedIn:

“The introduction of randomness might help create a more dynamic and unpredictable auction environment to prevent strategic strict deterministic ranking of bids that gives top position always to only one player who bids the highest after mastering all the other factors.”

Why we care. Fair ad bidding is essential for advertisers to achieve their marketing objectives efficiently, maintain trust in the advertising ecosystem, and foster long-term relationships with advertising platforms and publishers. It contributes to a healthy and competitive marketplace where advertisers can optimize their strategies for better outcomes.

Deep dive. Read our Google antitrust trial updates for all the latest developments.

The post What is RGSP? Google’s Randomized Generalized Second-Price ad auctions explained appeared first on Search Engine Land.

Original source: https://searchengineland.com/google-rgsp-randomized-generalized-second-price-ad-auctions-explained-433053

Behind the Scenes of BDD Testing: What Really Happens in the Test Automation Process

Home Business Magazine Online

Assuring that the program works as intended and satisfies user expectations, software testing is a crucial stage in the software development lifecycle. Behavior-driven development (BDD) testing is a particularly successful strategy for ensuring that a piece of software acts appropriately from the perspective of the user in the field of software testing. Although the idea of BDD is well known, few people are aware of the inner workings of test automation. Today, we’ll dig into the inner workings of BDD testing, illuminating the complexities and phases that underpin its accomplishment.

Defining Behavior-Driven Development (BDD) Testing

What is BDD testing, you may be wondering — BDD is fundamentally a method of software development that prioritizes user behavior and anticipated results. It centers on the notion of creating scenarios in clear language that explain how a piece of software ought to act in certain circumstances. The “Given-When-Then” pattern is used in these cases, where:

Given: Describes the system’s original context or condition.
When: Identifies an event or activity that causes a behavior.
Next: Specifies the anticipated result or outcome.

BDD scenarios act as a common language that unites technical and non-technical stakeholders, promoting cooperation and ensuring that everyone is aware of the software’s behavior.

The Anatomy of BDD Test Automation

Now, let’s dissect the intricate process of BDD test automation:

1. Scenario Authoring:

Writing a scenario is the first step in the trip. Product managers, business analysts, and testers must work together cross-functionally throughout this phase. They create scenarios together that represent different facets of the behavior of the program. Throughout the development process, these scenarios act as both living records and reference points.

2. Framework Selection:

Picking the appropriate BDD testing framework is essential. Cucumber, SpecFlow, Behave, and other solutions are popular choices. These frameworks offer a systematic setting for converting plain-language scenarios into workable tests.

3. Step Definitions:

The next step after having scenarios is to develop step definitions. Step definitions serve as a link between scenarios written in simple language and the underlying automation code. For each scenario step, they specify what should be done (the “When”) and what to anticipate (the “Then”). Testing professionals and developers work together to create step descriptions.

4. Test Automation:

The scenarios should now be automated. The actual test scripts that will imitate user interactions with the product are written by automation engineers or testers with coding skills. These scripts adhere to the step definitions’ logical explanations. Automated testing guarantees speed and repeatability when confirming program behavior.

5. Execution:

The automation scripts can be run against the software being tested after they are finished. The program is acted upon during execution in accordance with the established scenarios. The automated tests verify if the observed behavior agrees with the anticipated results described in the scenarios.

6. Reporting and Analysis:

BDD testing frameworks frequently include thorough information on how the tests were executed. These reports detail any problems observed during testing as well as which scenarios succeeded and which failed. During the analysis phase, these reports are examined to find errors, regressions, or differences between desired and actual behavior.

7. Debugging and Refinement:

The debugging and refining phase is activated when testing is unsuccessful or problems are found. To identify and fix errors’ underlying causes, testers and developers collaborate. The software is designed in an iterative method to match user expectations.

8. Continuous Integration:

In contemporary software development methodologies, BDD tests are frequently included in CI pipelines. As a result, anytime code modifications are submitted to the version control system, automated tests are automatically run. BDD tests are made to be an essential component of the development process thanks to CI integration.

9. Maintenance and Updates:

BDD tests should change as the software does. Scenarios, step definitions, and automation scripts must be updated to reflect the software’s current status when new features are introduced or old ones are changed. The constant process of maintaining tests helps to keep them useful and efficient.

10. Collaboration and Communication:

Collaboration and communication among team members are essential throughout the whole BDD testing process. BDD scenarios act as a unifying framework that unifies everyone’s perceptions of software behavior. It makes it easier to have talks, get things straight, and share responsibility for quality control.

The Benefits of BDD Test Automation

Now that we’ve unveiled the intricacies of BDD test automation, let’s explore why it’s worth the effort:

Clarity and Transparency: BDD scenarios provide a transparent and lucid means of describing and expressing expected behavior. They act as a point of reference for all parties involved, ensuring that there is consensus.
Efficiency and Repeatability: Automating the testing process makes it more repeatable and efficient. Regression testing takes less time and effort when performed quickly and reliably using automated tests.
Early Issue Detection: BDD tests identify problems before they become serious ones. You can uncover errors and regressions as soon as they happen by describing anticipated behavior in advance and automating testing, which lowers the cost of repairing them.
Collaboration and Alignment: BDD promotes cross-functional team cooperation and the alignment of business goals with software behavior. It guarantees that each person’s viewpoint is taken into account during the testing process.
Continuous Integration: By including BDD tests in CI pipelines, a continuous testing culture is promoted. Every time a piece of code is changed, tests are automatically executed, giving developers quick feedback and preserving the integrity of the project.

BDD testing automation is a secret weapon that makes sure software functions as users would anticipate it to. It involves a planned process that includes creating step definitions, choosing frameworks, writing scenarios, automating tests, running them, reporting the results, and working together continuously. Software development teams can benefit from BDD testing automation in terms of clarity, efficiency, early issue discovery, cooperation, and a dedication to ongoing quality assurance. Not only testing is important; software delivery that satisfies user needs and promotes business success is as well.

The post Behind the Scenes of BDD Testing: What Really Happens in the Test Automation Process appeared first on Home Business Magazine.

Original source: https://homebusinessmag.com/home-office/computers-and-software/bdd-testing-test-automation-process/

Tips for a Tidy Home in Minutes

Home Business Magazine Online

Let’s face it: life gets busy. Amidst the hustle and bustle of work, family, and personal commitments, keeping a tidy home can often slide down the priority list. But what if maintaining a clean living space didn’t require hours of dedicated effort?

What if a few minutes each day could make all the difference? For those eager to elevate their living spaces without investing significant time, The Maid Crew of Richmond provides quick tips can turn the dream of a tidy home into an everyday reality.

How do I clean my home quickly?

Let’s go over the most important tips:

1. Set a timer

This age-old trick is simple but effective. Decide on a fixed amount of time—say, 10 minutes. Set a timer and focus solely on tidying up until it goes off. You’ll be amazed at what you can achieve in a short, focused burst.

2. Declutter daily

Start by removing items that don’t belong in a room. Whether it’s a misplaced toy in the living room or dishes in the bedroom, spend a few minutes each day putting things back where they belong. This daily decluttering prevents the accumulation of random items, making spaces appear instantly neater.

3. Wipe surfaces regularly

A clean surface often gives the illusion of a clean room. Keep a microfiber cloth handy to quickly wipe down countertops, tables, and appliances. Doing this routinely takes mere seconds and imparts a fresh look to your spaces.

4. Make your bed

It might sound trivial, but making your bed sets the tone for the entire room. It takes under two minutes, and instantly, the bedroom looks orderly and put together. Plus, coming home to a made bed always feels welcoming.

5. Invest in storage solutions

Using decorative baskets, bins, or trays can be a game-changer. When items have a designated spot, cleaning becomes a matter of placing things into their respective containers. This is especially useful for toys, magazines, or daily essentials like remotes.

6. Follow the “one in, one out” rule

To prevent clutter from accumulating, adopt this simple rule: for every new item you bring into your home, let another item go. This ensures you regularly evaluate what’s necessary and prevents the piling up of unused or outdated items.

7. Utilize commercial breaks

Watching TV? Use the commercial breaks as mini-cleaning sessions. Stand up, stretch, and pick up a few items or do a quick dusting. By the end of an episode, you’ll have made notable progress without really interrupting your relaxation time.

8. Embrace multitasking

While you’re waiting for your morning coffee to brew or your dinner to cook, use those precious minutes to tidy up. Maybe it’s wiping down the kitchen counters, unloading the dishwasher, or sorting the mail. These quick tasks add up and can make a significant difference over time.

9. Create a nightly routine

Before retiring for the night, take 5 minutes to walk through your home. Straighten cushions, put away dishes, or clear any clutter from main areas. Waking up to a tidy space can provide a more positive start to your day.

10. Enlist help

If you live with family or roommates, make tidying a group activity. Delegate small tasks. When everyone spends just a few minutes maintaining shared spaces, the cumulative effort can keep your home looking its best.

Final note

A tidy home isn’t exclusively the domain of those with abundant time or a penchant for cleaning. With strategic habits and a proactive mindset, even the busiest individuals can enjoy an organized and welcoming space. Remember, it’s not about large, time-consuming cleaning sessions but consistent, small actions that yield results. By integrating these short, effective habits into your routine, tidy home in minutes is not just achievable but sustainable. Happy tidying!

The post Tips for a Tidy Home in Minutes appeared first on Home Business Magazine.

Original source: https://homebusinessmag.com/lifestyles/success-lifestyles/tips-tidy-home-minutes/

How to recover from the Google rich results shake-up

Google announced a big change to HowTo and FAQ rich results on Aug. 8.

Simply put, FAQs became exclusive to certain kinds of businesses, and HowTos were demoted to desktop only, followed by the news they’re disappearing entirely.

This means the positive impact of ranking for HowTo rich results will disappear, and most of us aren’t authoritative enough to rank for FAQs. Those relying on them for quick wins must now figure out how to regain what they’ve lost.

While Google specifically calls out websites using structured data as being directly affected, we’ve seen the impact of the rich results demotion on websites that don’t even use it.

We must look at SERP features and how Google finds that information to understand why this may have happened.

The answer is they’re using easily identifiable HTML to populate rich results information (or at least something extremely similar).

For example, the above is a lovely featured snippet with HowTo steps from a page with zero structured data (checked with the Schema Validator and Rich Results Test).

But let’s go a bit deeper. Below is a SERP result with two results that look like pages using HowTo structured data.

However, the holder of Position 1 only uses some breadcrumb markup, whereas the result in Position 2 uses HowTo markup.

This isn’t the first time we’ve seen stuff like this, with products gaining rich result features without the markup as far back as January 2022.

Why you should care

This update looks like it affected not only websites using structured data but also those that were very good at making easily identifiable HTML content and weren’t using structured data.

You’ve undoubtedly seen many changes following the August core algorithm update. But it’s possible you saw many of these long before Aug. 22, which is when Google announced the update was rolling out.

This suggests it is more likely the rich result change impacted you than the August update. Not to say both have not hit you, but if you can see changes in early August, you may want to keep reading.

The following graphs and stats are from Semrush, showing the last five months of SERP features results for one of our clients (on desktop).

Due to being an industry leader, they’ve always had a good amount of SERP features and presence at the top of search results.

In July, they owned over 1,200 People Also Ask positions. However, this dropped to about 750 in August (around -40%).

We noticed these changes before any chatter around the core update, and they pretty exclusively hit SERP features rather than the organic listings.

Below are the top 20 total keywords for the same client, and there’s only a difference of around 20 keywords lost from July to August.

The impact on the People Also Ask feature seems strangely high. However, these are present for many query types, especially where HowTo or FAQ results would be ideal.

In case you were wondering how the impact differed between desktop and mobile, here’s the same drop in SERP features on mobile and the corresponding total number of keywords in the top 20 (about 10 fewer in August):

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See terms.

Could this demotion of rich results be because of Search Generative Experience?

When the removal of HowTos from mobile happened last month, I was of the opinion that it was just a UX-focused update.

But some SEOs thought this might be a way to make SGE more of a focus in Google’s SERPs.

Well, Google confirmed this change is for UX purposes – and we can expect more simplification of Search results.

How to recover from rich result changes

Let’s finally dive into recovery. Our aim here is to discover and roadmap the next steps.

Discovering your losses

Despite the differences between websites using structured data and those not, the recovery strategy will be similar. The first step is identifying lost or dropped keywords and their associated pages.

This will be a simple ranking or traffic comparison exercise. I use an SEO tool or Search Console and export data into spreadsheets to do some lookups, but feel free to go with your heart on this one.

Finding intent

Next, we will assess the intent behind the keywords that have dropped, ideally on desktop and mobile, but you can focus on one first.

I often use Semrush for ranking checks, so that’s where my data is from. But you could use any appropriate platform or language with specific intent in your keywords, such as:

“How”, “why” to discover informational queries.
Pricing or “for sale” for transactional.
Product types or brand for commercial.
“Near me” for navigational.

I’ve done mine using COUNTIF in a simple spreadsheet:

Given we’re looking at recovery for informational content, we assume all keyword intent will be informational.

However, as you can see above, my client’s biggest changes have been around commercial and informational keywords.

This makes sense when the keywords seem focused around product types, “diagram” and “how to” queries.

Discover how the SERPs have changed

This is the most important step because it’ll give us our strategy for recovery.

The easiest bulk approach is to grab your target keywords, pop them into Semrush, see what SERP features are available and match them to intent.

See below for a quick snapshot of some keywords and their intent. It’s easier to manipulate this in spreadsheet form using the “Split text to columns” feature.

Our example keywords suggest we can focus structured data on the following alternatives or adapt content to different formats:

Images and image packs
Video
Featured snippets
Reviews
Local pack
Site links

Forming the strategy

Prioritize the strategy by the biggest losses and the easiest updates we can make to content.

From the example above, I could make these changes:

Provide more images, add structured data to images or add alt text.
Content review and update.
Update Google Business Profile.
Add trusted reviews to the website.
Create the content in video format.

I’ve focused on images and Google Business Profile for most of my content improvements as they’ll be the quickest and easiest to implement.

Still, I’ll earmark some others for more involved updates. Here’s my keyword recovery planned out:

Google’s rich results update: A roadmap to recovery

The rich results update, as with many Google updates, has had far-reaching consequences than expected.

It’s hit several of our clients who never used structured data on their informational content, and it happened before the August core update.

To recover from this update, identify lost keywords and their associated pages, understand user intent, and adapt to changes in SERP features.

The post How to recover from the Google rich results shake-up appeared first on Search Engine Land.

Original source: https://searchengineland.com/how-to-recover-from-the-google-rich-results-shake-up-432612

Google Search Generative Experience adds About this result feature

Google today is adding its About this result feature to the AI-generated answers in the Search Generative Experience (SGE).

What it does. About this result is meant to “give people helpful context, such as a description of how SGE generated the response, so they can understand more about the underlying technology,” according to Google.

What it looks like. Here’s a GIF showing how this feature works:

In this example, the description says:

“This overview was generated with the help of AI. It’s supported by info from across the web and Google’s Knowledge Graph, a collection of info about people, places and things. Generative AI is experimental and info quality may vary. For help evaluating content, you can visit the provided links.”

For individual links (soon). About this result will “soon” be added to individual links in Google SGE as well. Here, the purpose will be to give people more information about webpages that backup the SGE answers.

About About this result. Google launched About this result in Search in 2021. It was meant to help searchers learn more about a search result or search feature.

Why we care. While it’s felt like a struggle for Google to cite its sources in SGE and Bard, this highlighting of webpages and content seems like another positive step for highlighting the source from which Google is generating its AI answers.

Targeted improvements in SGE. Google is also working to reduce AI-powered responses that validate “false or offensive premises” in SGE. A “false premise” query is inaccurate or factually incorrect and something Google has worked to reduce in featured snippets. According to Google:

“We’re rolling out an update to help train the AI model to better detect these types of false or offensive premise queries, and respond with higher-quality, more accurate responses. We’re also working on solutions to use large language models to critique their own first draft responses on sensitive topics, and then rewrite them based on quality and safety principles. While we’ve built a range of protections into SGE and these represent meaningful improvements, there are known limitations to this technology, and we’ll continue to make progress.”

– Hema Budaraju, Google senior director, product management, Search / How we’re responsibly expanding access to generative AI in Search

The post Google Search Generative Experience adds About this result feature appeared first on Search Engine Land.

Original source: https://searchengineland.com/google-search-generative-experience-adds-about-this-result-feature-432630

Meta AI assistant uses Microsoft Bing Search results

Meta AI, announced today, is a new conversational assistant “you can interact with like a person,” according to the company.

Microsoft Bing is working with Meta to “integrate Bing into Meta AI’s chat experiences enabling more timely and up-to-date answers with access to real-time search information,” according to Yusuf Mehdi, corporate vice president and consumer chief marketing officer, in a company blog post.

This includes bringing Bing to Meta AI and Meta’s 28 other new AI characters in Instagram, WhatsApp and Messenger.

What Microsoft is saying. If a request requires fresh information, Meta AI will automatically ask Bing to get the chat answer, according to Jordi Ribas, Microsoft CVP, head of engineering and product for Bing.

“Many people ask me whether LLMs will make web search engines less valuable, but the opposite is actually the case. LLMs make web search more critical than ever, since the combination of LLMs + web search is what produces fresher and more accurate chat results,” Ribas posted on X.

Why we care. Search continues to expand and is now essentially everything, everywhere, all at once. This integration means Meta’s AI assistant will have access to real-time information, which in theory should produce better chat results via conversational search. And coming soon: businesses will be able to create their own AIs.

What Meta AI looks like. Here’s a GIF Meta shared:

More Meta AIs with Bing. Meta announced it is releasing 28 additional AIs, all with unique personas, that users can interact with on its platforms. Meta said it plans to bring Bing search to these AI characters, many of which are based on celebrities (e.g., Tom Brady, Snoop Dogg, Paris Hilton, Mr Beast) “in the coming months.”

Bing’s role. Meta AI is powered by a custom model that leverages technology from Llama 2 and other large language models. However, Meta’s LLMs are only trained on information prior to 2023, which would lead to dated responses. This is where Bing’s real-time web results will come into play.

More to come. Meta promises that it is working on AIs for businesses and creators that will be available next year. From Meta:

“Businesses will also be able to create AIs that reflect their brand’s values and improve customer service experiences. From small businesses looking to scale to large brands wanting to enhance communications, AIs can help businesses engage with their customers across our apps. We’re launching this in alpha and will scale it further next year.”

The post Meta AI assistant uses Microsoft Bing Search results appeared first on Search Engine Land.

Original source: https://searchengineland.com/meta-ai-assistant-uses-microsoft-bing-search-results-432565