Business Deductions That Even The Smallest Businesses Can Claim

AllBusiness. comRunning a business can be expensive. Everything comes at a cost, from keeping the lights on to buying inventory. Luckily, you may be able to deduct several business expenses to reduce your taxes.

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Running a business can be expensive. Everything comes at a cost, from keeping the lights on to buying inventory. Continue reading “Business Deductions That Even The Smallest Businesses Can Claim”

5 Compelling Reasons Why Business Cards Are Still Needed

Consider this: you met with an influencing personality, got along well with him, and established a good camaraderie. Meanwhile, you both exchanged your business cards and after some time, that same person helped you get more clients and business opportunities. In a nutshell, a business card is no less than a roadmap to opportunity. However, making your business card useful, relevant and attractive for your clients is very important.

Consider this: you met with an influencing personality, got along well with him, and established a good camaraderie. Meanwhile, you both exchanged your business cards and after some time, that same person helped you get more clients and business opportunities. In a nutshell, a business card is no less than a roadmap to opportunity. Continue reading “5 Compelling Reasons Why Business Cards Are Still Needed”

Tax Season Survival Kit For Accountants

You can’t go into any battle without a plan if you hope to win. The same goes for tackling tax season. Meet it head-on by developing a plan to guarantee the best outcome for success. The more preparation you put into your plan, the better equipped you’ll be when the inevitable snags and delays come into play.

You can’t go into any battle without a plan if you hope to win. The same goes for tackling tax season. Meet it head-on by developing a plan to guarantee the best outcome for success. Continue reading “Tax Season Survival Kit For Accountants”

5 Tips To Make Your Office Comfortable

Sponsored by BestAdvisor. com:What comprises a perfect workplace? A comfortable desk and chair are the bare necessities, of course, but what else can you have to make your office space more productivity-inspiring? After all, even food tastes better in a nice environment, let alone working prolonged hours, especially if it happens to be under duress and in a state of permanent or work cycle-related stress. Colors affect your mood as well as your productivity. In fact, many leading companies have been integrating color psychology into their office decorations.

Sponsored by BestAdvisor.com:

What comprises a perfect workplace? A comfortable desk and chair are the bare necessities, of course, but what else can you have to make your office space more productivity-inspiring? After all, even food tastes better in a nice environment, let alone working prolonged hours, especially if it happens to be under duress and in a state of permanent or work cycle-related stress.

Colors affect your mood as well as your productivity. Continue reading “5 Tips To Make Your Office Comfortable”

4 Important Things To Consider Before Making A Midlife Career Change

AllBusiness. comWhen you eventually reach the age of 50, two things can easily happen to your career: You get the itch to try your hand at a different type of work that you’ve always dreamed of, or you find yourself being nudged (or forced) into a new line of work by an employer looking for new blood. Either way, changing careers in midlife is exciting but also frightening. I went through it more than 10 years ago, and luckily it worked out well for me—but it wasn’t easy.

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When you eventually reach the age of 50, two things can easily happen to your career: You get the itch to try your hand at a different type of work that you’ve always dreamed of, or you find yourself being nudged (or forced) into a new line of work by an employer looking for new blood.

Either way, changing careers in midlife is exciting but also frightening. Continue reading “4 Important Things To Consider Before Making A Midlife Career Change”

Message Your Way To Success

When I first entered the world of business (having left the world of teaching with considerable trepidation), I was told I wasn’t tough enough to make it in a world dominated by men. I ignored the advice and instead focused on defining my messages and the best ways to make them heard. The tips below are the culmination of years of thinking, refining, and experimenting. I hope they expedite your own message-defining and message-receptivity.

When I first entered the world of business (having left the world of teaching with considerable trepidation), I was told I wasn’t tough enough to make it in a world dominated by men. I ignored the advice and instead focused on defining my messages and the best ways to make them heard.

The tips below are the culmination of years of thinking, refining, and experimenting. Continue reading “Message Your Way To Success”

Is Email Marketing Obsolete?

AllBusiness. comDo you think email marketing is so last year? After all, there are so many other options for reaching out to prospects and customers now. You can use mobile marketing, SMS text messaging, Snapchat, livestreams, Instagram Stories—the list is endless. Given all these bright, shiny toys, the concept of sending customers emails may seem as old-fashioned as writing a letter—with a fountain pen—and sending it Pony Express.

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Do you think email marketing is so last year? After all, there are so many other options for reaching out to prospects and customers now. You can use mobile marketing, SMS text messaging, Snapchat, livestreams, Instagram Stories—the list is endless. Continue reading “Is Email Marketing Obsolete?”

Optimizing Your Website For Speed: We Compare The 6 Best WordPress Caching Plugins

AllBusiness. comMy first article published on AllBusiness was about how to optimize your website for speed. Although website load speed is even more important today than it was years ago, this article will introduce you to the several WordPress caching plugins you can use to speed up your website load. Over the years, I’ve mainly used W3 Total Cache plugin because it was the most popular option, but recently I have tried several others.

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My first article published on AllBusiness was about how to optimize your website for speed. Although website load speed is even more important today than it was years ago, this article will introduce you to the several WordPress caching plugins you can use to speed up your website load. Continue reading “Optimizing Your Website For Speed: We Compare The 6 Best WordPress Caching Plugins”

5 Ways Customer Feedback Can Help You Beat The Competition

AllBusiness. comIf you’re not actively gathering customer feedback—and acting on this feedback—you’re losing out. Why? The happier you make your customers, the more likely it is that you’ll retain them. Bearing in mind that it’s six to seven times more expensive to acquire a new customer than it is to retain an existing one, I’d say you should definitely invest your time and effort into making the most of your customer feedback.

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If you’re not actively gathering customer feedback—and acting on this feedback—you’re losing out. Why? The happier you make your customers, the more likely it is that you’ll retain them. Continue reading “5 Ways Customer Feedback Can Help You Beat The Competition”