Coaching Today’s Women In Tech Secures Their Futures

After progressing from associate to partner with McKinsey and Company, there’s seemingly been no stopping Beth Axelrod. Her latest promotion to Airbnb’s new head of employee experience speaks not only to her drive and determination but also the company’s commitment to ending workplace inequality. However, even though Axelrod is paving the way for women at Airbnb, the number of women on the team recently dropped 3%, according to the company’s 2016 employee assessment. With obvious support for women to grow at Airbnb, how is it their workforce is still comprised of only 43% women — and dropping?Watching leaders, like Axelrod, is inspiring.

After progressing from associate to partner with McKinsey and Company, there’s seemingly been no stopping Beth Axelrod. Her latest promotion to Airbnb’s new head of employee experience speaks not only to her drive and determination but also the company’s commitment to ending workplace inequality.

However, even though Axelrod is paving the way for women at Airbnb, the number of women on the team recently dropped 3%, according to the company’s 2016 employee assessment. Continue reading “Coaching Today’s Women In Tech Secures Their Futures”

By: Dana Dolan

So you finally want to join the blogging community. Well by reading this article you’ll have taken the biggest step to starting a blog that can create an income for you and your family. I have been blogging as my main source of income for the past 8 years. It has been a long hard slog but in the past few years I have managed to launch successful blog after successful blog which have meant that I can quit the 9-5 and spend more time with my family & building a lifestyle I am happy with.

So you finally want to join the blogging community. Well by reading this article you’ll have taken the biggest step to starting a blog that can create an income for you and your family.

I have been blogging as my main source of income for the past 8 years. Continue reading “By: Dana Dolan”

The Personal Approach May Be All You Need To Keep Customers Happy And Coming Back

AllBusiness. comCustomers like doing business with companies that not only provide strong services, but help them feel engaged or, at the very least, give them a sense of trust.  Doing that can be tricky, though. That’s why we asked 15 members from the Young Entrepreneur Council this question:My industry—infrastructure hosting—thrives on aggressive upselling and cross-selling, but we’ve found that instead of trying to sell customers as much as possible, it’s better to work with them to understand what they really need and provide just that.

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Customers like doing business with companies that not only provide strong services, but help them feel engaged or, at the very least, give them a sense of trust. Doing that can be tricky, though. Continue reading “The Personal Approach May Be All You Need To Keep Customers Happy And Coming Back”

Why Aren’t There More Women In Sales? (And What To Do About It)

AllBusiness. comI saw some interesting data that surprised me. I worked in technical sales where I expect there to be fewer women, but it’s not just technical sales that finds itself short of women. Overall, women are underrepresented in sales.

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I saw some interesting data that surprised me. I worked in technical sales where I expect there to be fewer women, but it’s not just technical sales that finds itself short of women. Continue reading “Why Aren’t There More Women In Sales? (And What To Do About It)”

5 Reasons Why Your E-commerce Website Needs A Mobile App

As smartphones continue to become the largest medium for viewing and receiving information in the world today, mobile apps become increasingly important for businesses. While previously considered to be an additional luxury for a web-based company, apps are now becoming a necessity to engage users constantly and stay ahead of the competition. One of the sectors that benefit the most from building mobile apps is e-commerce, as the apps allow companies to consistently be right at the fingertips of customers when they are ready to make a purchase. Alibaba, one of the largest B2B commerce platforms in the world, saw an incredible 76% increase in total sales when it implemented its mobile application.

As smartphones continue to become the largest medium for viewing and receiving information in the world today, mobile apps become increasingly important for businesses. While previously considered to be an additional luxury for a web-based company, apps are now becoming a necessity to engage users constantly and stay ahead of the competition.

One of the sectors that benefit the most from building mobile apps is e-commerce, as the apps allow companies to consistently be right at the fingertips of customers when they are ready to make a purchase. Continue reading “5 Reasons Why Your E-commerce Website Needs A Mobile App”

How To Ramp Up Social Media Marketing In Summertime

AllBusiness. comIt’s summer. Which means every weekend is a time to celebrate! You’ve uncovered your grill after a long, arduous winter and fired up some New York strips. A little corn on the cob, freshly-sliced watermelon, and homemade peach cobbler round out your family’s all-American picnic.

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It’s summer. Which means every weekend is a time to celebrate! You’ve uncovered your grill after a long, arduous winter and fired up some New York strips. Continue reading “How To Ramp Up Social Media Marketing In Summertime”

7 Things Employers Must Know About Generation Z

AllBusiness. comRemember Generation X? They never got as much attention as the baby boomers—and now, the same thing may be happening to Generation Z, the generation behind the millennials. With Generation Z starting to enter the work force, however, it’s important for small business owners to know how to manage this demographic. Generational expert David Stillman can help.

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Remember Generation X? They never got as much attention as the baby boomers—and now, the same thing may be happening to Generation Z, the generation behind the millennials. With Generation Z starting to enter the work force, however, it’s important for small business owners to know how to manage this demographic. Continue reading “7 Things Employers Must Know About Generation Z”

How To Create A Website For Any Type Of Business

AllBusiness. comCreating a website for your business doesn’t have to be a headache and it certainly doesn’t require hiring an expensive design agency to create it for you. Depending on the type of business you own, there are several quick and affordable solutions. A simple and informational website is the easiest type of website to create, and is usually takes the least amount of time.

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Creating a website for your business doesn’t have to be a headache and it certainly doesn’t require hiring an expensive design agency to create it for you. Depending on the type of business you own, there are several quick and affordable solutions. Continue reading “How To Create A Website For Any Type Of Business”