How To Master A New Product Launch

AllBusiness. comLaunching a product in 2018 is tough. In some industries (think SaaS, mobile applications, and social media sites, for starters), it’s tougher than it’s ever been. Across all industries, about 80% of new products fail.

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Launching a product in 2018 is tough. In some industries (think SaaS, mobile applications, and social media sites, for starters), it’s tougher than it’s ever been. Continue reading “How To Master A New Product Launch”

Robotic Applications In The Healthcare Industry

Healthcare institutions are increasingly adopting robots to optimize service delivery. While robots don’t come with intuitive ability, they have been lauded for taking on repetitive and non-complex tasks, which would otherwise have required manpower. In addition, they have accelerated and enhanced task completion since they’re fast and precise. There are numerous areas in the healthcare industry where robots can be applied as illustrated below.

Healthcare institutions are increasingly adopting robots to optimize service delivery. While robots don’t come with intuitive ability, they have been lauded for taking on repetitive and non-complex tasks, which would otherwise have required manpower. In addition, they have accelerated and enhanced task completion since they’re fast and precise. Continue reading “Robotic Applications In The Healthcare Industry”

Platform Businesses Founded By Women Are Shaking Things Up

Despite the fact that women make up half of the world’s population, they don’t comprise half of the workforce, particularly when it comes to STEM (Science, Technology, Engineering, and Mathematics) based businesses and startups. This stat could be written off as an anomaly if the number was something like 45%, but it is, in fact, closer to 25%. The good news is that things continue to change for the better. The number of female entrepreneurs and women in tech is on the rise, and there have been several key figures that have led the way and are serving as in inspiration for those who want to do the same.

Despite the fact that women make up half of the world’s population, they don’t comprise half of the workforce, particularly when it comes to STEM (Science, Technology, Engineering, and Mathematics) based businesses and startups. This stat could be written off as an anomaly if the number was something like 45%, but it is, in fact, closer to 25%.

The good news is that things continue to change for the better. Continue reading “Platform Businesses Founded By Women Are Shaking Things Up”

5 Reasons You Need To Take A Vacation

For many Americans, “all work and no play,” has become a personal catchphrase. Are you among them? According to Project Time Off, over 52% of American employees had unused vacation days in 2017. While this percentage is an improvement compared to previous years, it’s still too much time being wasted. Taking time away from your work is essential to allow you to reset and refuel.

For many Americans, “all work and no play,” has become a personal catchphrase. Are you among them? According to Project Time Off, over 52% of American employees had unused vacation days in 2017. While this percentage is an improvement compared to previous years, it’s still too much time being wasted. Continue reading “5 Reasons You Need To Take A Vacation”

4 Lessons This Innovative Dating App Can Teach Any Entrepreneur

AllBusiness. comNo matter what industry you’re in, there’s plenty to be learned from other companies in different markets. Take the dating app Bumble, for example, which started out to help people find dates, but has since expanded into connecting new friends and business contacts. After Bumble CEO Whitney Wolfe Herd left Tinder, which she also co-founded, she was determined to change the online dating game, and founded the women-empowered dating app that, while similar to Tinder in its simple photo-swiping functionality, differs from it in one very interesting way—Bumble requires the woman to make the first move.

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No matter what industry you’re in, there’s plenty to be learned from other companies in different markets. Take the dating app Bumble, for example, which started out to help people find dates, but has since expanded into connecting new friends and business contacts. Continue reading “4 Lessons This Innovative Dating App Can Teach Any Entrepreneur”

How To Benefit From Customer Complaints

AllBusiness. comIs there a silver lining to customer complaints? Yes, there is—in fact, smart business owners consider customer complaints solid gold. In this post, I’ll explain why customer complaints matter, what you can learn from customer complaints, and how to make the most of them to improve your business. Businesses of all sizes spend a lot of time, money, and effort trying to find out what their customers think of them.

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Is there a silver lining to customer complaints? Yes, there is—in fact, smart business owners consider customer complaints solid gold.

In this post, I’ll explain why customer complaints matter, what you can learn from customer complaints, and how to make the most of them to improve your business. Continue reading “How To Benefit From Customer Complaints”

4 Ways Brand Trust Gives Your Business A Competitive Advantage

What comes to mind when you think about your favorite brand? Typically, when a consumer really likes a brand, they trust the brand to deliver on its promise in every interaction and experience. Since they trust the brand to meet their expectations consistently, they choose it over other brands – even if it costs more or they have to travel farther to get it. What I just described is the power of a brand. It’s an unwavering trust built over time – a trust that inspires people to pay more, travel farther, and accept inconvenience.

What comes to mind when you think about your favorite brand? Typically, when a consumer really likes a brand, they trust the brand to deliver on its promise in every interaction and experience. Since they trust the brand to meet their expectations consistently, they choose it over other brands – even if it costs more or they have to travel farther to get it.

What I just described is the power of a brand. Continue reading “4 Ways Brand Trust Gives Your Business A Competitive Advantage”

4 Steps To A Basic Marketing Budget

AllBusiness. comIt doesn’t matter if your business is a startup stage or has been around for years, a marketing budget isn’t optional. It allows you as a business owner to see how much money you are spending, where you’re directing your efforts, and how much money you have on hand. More specifically, according to Jessica Lucas, a marketing budget:The intimidation factor causes many small businesses to shy away from budgeting.

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It doesn’t matter if your business is a startup stage or has been around for years, a marketing budget isn’t optional. It allows you as a business owner to see how much money you are spending, where you’re directing your efforts, and how much money you have on hand. Continue reading “4 Steps To A Basic Marketing Budget”

38 Best Barter Or Swap Websites That Let You Trade Your Stuff

As the saying goes, one man’s trash is another man’s treasure. That’s exactly why swapping, and bartering sites exist. People want to use what they have to get what they want or need without having to spend loads of money to do it!It’s an ingenious system, really, that can save you tons of money scoring the things you want in life. Most of the following websites are free to use and give you the chance to trade in your stuff or barter with others to get what you want.

As the saying goes, one man’s trash is another man’s treasure.

That’s exactly why swapping, and bartering sites exist.

People want to use what they have to get what they want or need without having to spend loads of money to do it!

It’s an ingenious system, really, that can save you tons of money scoring the things you want in life. Continue reading “38 Best Barter Or Swap Websites That Let You Trade Your Stuff”