The 7 Ingredients All Successful Online Articles Have In Common

AllBusiness. comThere’s a major problem facing the content marketing world today: oversaturation. When done properly, content marketing is a highly effective, cost-efficient, profitable marketing strategy. But it’s easy to fall behind when there are so many competitors battling it out to get more visibility in news feeds and organic search results.

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There’s a major problem facing the content marketing world today: oversaturation. When done properly, content marketing is a highly effective, cost-efficient, profitable marketing strategy. Continue reading “The 7 Ingredients All Successful Online Articles Have In Common”

7 Ways Social Media Can Boost Your Email Marketing Campaign

AllBusiness. comFew online marketing strategies exist in a vacuum. The online world allows for instant navigation, instant gratification, interconnected networking, and endless multitasking. It seems only appropriate that businesses take advantage of these qualities to tie their best marketing strategies together for a mutually beneficial result.

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Few online marketing strategies exist in a vacuum. The online world allows for instant navigation, instant gratification, interconnected networking, and endless multitasking. Continue reading “7 Ways Social Media Can Boost Your Email Marketing Campaign”

Business Leaders: 4 Ways To Shift Your Mindset And Overcome Mediocrity

AllBusiness. comFor businesses to succeed in this competitive world, they need to strive for excellence—and that begins with their leadership. As business owner and boss, I have found that you can’t expect stellar performance from employees if you hold yourself to a different standard. That sends mixed messages and hurts morale.

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For businesses to succeed in this competitive world, they need to strive for excellence—and that begins with their leadership.

As business owner and boss, I have found that you can’t expect stellar performance from employees if you hold yourself to a different standard. Continue reading “Business Leaders: 4 Ways To Shift Your Mindset And Overcome Mediocrity”

5 Ways To Raise Your Prices Without Losing Customers

AllBusiness. comAmazon made news in April when the e-commerce giant announced plans to raise the price of its annual Prime membership to $119, up from $99. A $20 annual increase works out to less than $2 a month, which certainly isn’t much, especially when you consider that it entitles members to free two-day shipping and streaming access to lots of TV shows, movies, music, and even sports. Still, the internet was filled with outrage and complaints from angry Prime members (and non-members).

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Amazon made news in April when the e-commerce giant announced plans to raise the price of its annual Prime membership to $119, up from $99. A $20 annual increase works out to less than $2 a month, which certainly isn’t much, especially when you consider that it entitles members to free two-day shipping and streaming access to lots of TV shows, movies, music, and even sports. Continue reading “5 Ways To Raise Your Prices Without Losing Customers”

Lead Generation Lessons From The Facebook Data Scandal

AllBusiness. comFacebook has been in hot water recently as a result of the Cambridge Analytica data scandal, where it was revealed that millions of Facebook users had their personal data shared without their knowledge or consent because of an app that one of their Facebook friends had accessed. The Facebook data scandal and the company’s response, along with allegations that Facebook was utilized by Russian trolls, “fake news” peddlers, spambots, and other bad actors to influence the 2016 election, has caused many people—and some big advertisers—to reevaluate their relationship with the social media company. Many advertisers are also starting to wonder how much of their lead generation budget they want to spend with Facebook or other social media ads; after all, if people are starting to wonder whether social media is truly “time well spent,” it might be time for businesses to look at some other options for finding new business leads.

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Facebook has been in hot water recently as a result of the Cambridge Analytica data scandal, where it was revealed that millions of Facebook users had their personal data shared without their knowledge or consent because of an app that one of their Facebook friends had accessed.

The Facebook data scandal and the company’s response, along with allegations that Facebook was utilized by Russian trolls, “fake news” peddlers, spambots, and other bad actors to influence the 2016 election, has caused many people—and some big advertisers—to reevaluate their relationship with the social media company. Continue reading “Lead Generation Lessons From The Facebook Data Scandal”

The Secret To Nailing Your Next Sales Call

AllBusiness. comDo you want to know how to easily improve your sales results? Why not consider changing the way you prepare for sales calls? There are a few things you can do that will not only lessen the stress before your next meeting, but will also help you to be more successful, too. It’s your job to control the sales conversation. And that does not mean that you do most or all of the talking.

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Do you want to know how to easily improve your sales results? Why not consider changing the way you prepare for sales calls? There are a few things you can do that will not only lessen the stress before your next meeting, but will also help you to be more successful, too.

It’s your job to control the sales conversation. Continue reading “The Secret To Nailing Your Next Sales Call”

3 Emerging HR Trends Every Manager Should Be Aware Of

AllBusiness. comWhen it comes to building a strong company culture, the human resources (HR) department remains the undisputed champion of employee relations. This department is tasked with listening to and reacting to team member demands, while simultaneously deploying new systems that’ll better employee lives. That’s not a small undertaking.

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When it comes to building a strong company culture, the human resources (HR) department remains the undisputed champion of employee relations. This department is tasked with listening to and reacting to team member demands, while simultaneously deploying new systems that’ll better employee lives. Continue reading “3 Emerging HR Trends Every Manager Should Be Aware Of”

5 Flexible Online Summer Jobs For Teachers

Hi, I'm Holly. I help women and moms find remote jobs, careers, and home-based businesses that feed their souls. If you're looking to work from home, this is the blog for you. May 17, 2018 8 Comments This post may contain paid and/or affiliate links.

Hi, I'm Holly. I help women and moms find remote jobs, careers, and home-based businesses that feed their souls. If you're looking to work from home, this is the blog for you. Continue reading “5 Flexible Online Summer Jobs For Teachers”