The No. 1 Marketing Tool Every Business Needs

AllBusiness. comDo you think your social media presence or your word-of-mouth is so strong that you don’t need a website for your business? Maybe you have amazing online reviews or a stellar reputation in the community. But that doesn’t mean your business can survive without a website of its own. Unfortunately, a surprising number of small business owners seem to view a business website as an “extra” rather than what they really are: an essential foundation for their marketing efforts.

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Do you think your social media presence or your word-of-mouth is so strong that you don’t need a website for your business? Maybe you have amazing online reviews or a stellar reputation in the community. But that doesn’t mean your business can survive without a website of its own. Continue reading “The No. 1 Marketing Tool Every Business Needs”

Year-End Closing Checklist: Get Your Business Ready For 2018

Now is the time to get your company’s ducks in a row so your business will have a happy New Year. And by happy, I mean being prepared so you won’t suffer from the headaches and frustrations of falling behind on mission-critical responsibilities. So, without further ado, here’s a helpful year-end closing checklist to guide you in closing your 2017 on a joyous note. If you’ve decided to change your business’s entity type and want to get a clean start in 2018, I encourage you to file your registration documents by December 31.

Now is the time to get your company’s ducks in a row so your business will have a happy New Year. And by happy, I mean being prepared so you won’t suffer from the headaches and frustrations of falling behind on mission-critical responsibilities.

So, without further ado, here’s a helpful year-end closing checklist to guide you in closing your 2017 on a joyous note. Continue reading “Year-End Closing Checklist: Get Your Business Ready For 2018”

How To Ensure Your Savings Beat Inflation

In Britain, in recent years, inflation has been relatively low, but this may not continue, and the effects can quickly mount up. If you put your money in a bank for a few years, it will lose much of its value unless bank interest rates are as high as inflation. At the moment, a good savings account pays about half the rate of inflation, so putting your money in the bank is not the safe option: it’s the guaranteed loss option! What can a smart investor do to stop the value of their hard-earned savings falling?Index-linked bonds are mainly issued by the Government, which promises to provide a return on the original cost greater than inflation. The problem is that you generally buy them ‘second-hand’, possibly at a much higher price than the original one.

In Britain, in recent years, inflation has been relatively low, but this may not continue, and the effects can quickly mount up. If you put your money in a bank for a few years, it will lose much of its value unless bank interest rates are as high as inflation. At the moment, a good savings account pays about half the rate of inflation, so putting your money in the bank is not the safe option: it’s the guaranteed loss option! What can a smart investor do to stop the value of their hard-earned savings falling?

Index-linked bonds are mainly issued by the Government, which promises to provide a return on the original cost greater than inflation. Continue reading “How To Ensure Your Savings Beat Inflation”

Which Online Marketing Methods Should I Use?

It might seem like there are unlimited options for online marketing but in truth there are only really four main options. In order to work out which of these marketing methods is best for you, you need to analyze your own needs. Which of the following best describes you?Your best option may be to try Google AdWords. This taps you directly into people who need your goods or services.

It might seem like there are unlimited options for online marketing but in truth there are only really four main options.

In order to work out which of these marketing methods is best for you, you need to analyze your own needs. Which of the following best describes you?

Your best option may be to try Google AdWords. Continue reading “Which Online Marketing Methods Should I Use?”

10 Best Places To Find Remote Medical Billing And Coding Jobs

Some work at home job listings will have you believe that jumping into a work from home career with medical billing or coding is simple. While it is attainable, it’s not necessarily something you can decide to do and get started with quickly. These careers require special knowledge of the medical field, certification, and training. To begin a work from home career in medical billing or medical coding, you’ll likely need to look into a degree or certification program first.

Some work at home job listings will have you believe that jumping into a work from home career with medical billing or coding is simple.

While it is attainable, it’s not necessarily something you can decide to do and get started with quickly.

These careers require special knowledge of the medical field, certification, and training. Continue reading “10 Best Places To Find Remote Medical Billing And Coding Jobs”

Email Marketing 101: The 3 Things That Your Lead Magnet Absolutely Must Do

AllBusiness. comIt is a well-established fact that email marketing is one of the most cost-effective marketing methods out there—if not THE most cost-effective. One reason for this is legal requirements have created a certain barrier to entry for email marketers. Gone are the days in which marketers would purchase an email list and send out massive amounts of spam to see what sticks; for those who play by the rules, there is an amazing amount of opportunity.

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It is a well-established fact that email marketing is one of the most cost-effective marketing methods out there—if not THE most cost-effective. One reason for this is legal requirements have created a certain barrier to entry for email marketers. Continue reading “Email Marketing 101: The 3 Things That Your Lead Magnet Absolutely Must Do”

Where Are Savvy Business Owners Planning To Spend Their Money Next Year?

AllBusiness. comSmall business owners are feeling confident about their futures—and putting their money where their mouths are. Over three-fourths (77%) of business owners are making investments to help grow their companies this year, compared to 63% last year, according to data from B2B software review site G2 Crowd. Where exactly are small business owners spending? Investments in marketing/advertising, new equipment, and IT systems top the list.

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Small business owners are feeling confident about their futures—and putting their money where their mouths are. Over three-fourths (77%) of business owners are making investments to help grow their companies this year, compared to 63% last year, according to data from B2B software review site G2 Crowd. Continue reading “Where Are Savvy Business Owners Planning To Spend Their Money Next Year?”

10 Interesting Work-at-Home Jobs For English Majors

December 18, 2017 Leave a Comment This post may contain paid and/or affiliate links. Please see our disclosure policy for further information. When I went off to college, I had a limited knowledge of what occupations and degree paths I could take. Because I loved traveling, I ended up getting a Bachelor of Arts degree in Cultural Anthropology (dont ask me what I thought Id do with that degree)!But, Im not the only person I know whos college major focused on an activity that they loved.

December 18, 2017 Leave a Comment This post may contain paid and/or affiliate links. Please see our disclosure policy for further information.

When I went off to college, I had a limited knowledge of what occupations and degree paths I could take. Continue reading “10 Interesting Work-at-Home Jobs For English Majors”

4 Steps To Help You Achieve Your Career Dreams

December 19, 2017 Leave a Comment This post may contain paid and/or affiliate links. Please see our disclosure policy for further information. As we wrap up the year and roll into the new one, many of us start to reflect. A big topic that comes to mind is our careers.

December 19, 2017 Leave a Comment This post may contain paid and/or affiliate links. Please see our disclosure policy for further information.

As we wrap up the year and roll into the new one, many of us start to reflect. Continue reading “4 Steps To Help You Achieve Your Career Dreams”