One-Third Of Small Business Owners Have No Retirement Plan—Do You?

AllBusiness. comYou lie awake at night crafting plans to improve your business finances and grow your company. But what about your personal finances? Too many small business owners haven’t planned for retirement—as the saying goes, when you fail to plan, you plan to fail. In a recent Manta survey, one-third of small business owners say they don’t have a retirement plan.

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You lie awake at night crafting plans to improve your business finances and grow your company. But what about your personal finances? Too many small business owners haven’t planned for retirement—as the saying goes, when you fail to plan, you plan to fail. Continue reading “One-Third Of Small Business Owners Have No Retirement Plan—Do You?”

How To Promote An Outdoor Experience Digitally

In January 2015, the entire world watched while two athletes, completely unknown outside of their sport, did something no one had ever done before. They climbed the polished, almost glass-like face of the Dawn Wall on one of Yosemite’s most famous rock formations, El Capitan, without the aid of anything but their hands and feet. It was a project seven years in the making for Tommy Caldwell and Kevin Jorgeson, who had spent that time analyzing every possible route to get up the face without any aid, but for the 19 days it took them to actually tackle the 3,000-foot ascent, a little-known sport became mainstream news. While public attention wasn’t Caldwell and Jorgeson’s primary goal, the luxury of having phone reception in Yosemite Valley and a group of friends to photograph and record the experience allowed them to share their story with a broad digital audience.

In January 2015, the entire world watched while two athletes, completely unknown outside of their sport, did something no one had ever done before. They climbed the polished, almost glass-like face of the Dawn Wall on one of Yosemite’s most famous rock formations, El Capitan, without the aid of anything but their hands and feet. It was a project seven years in the making for Tommy Caldwell and Kevin Jorgeson, who had spent that time analyzing every possible route to get up the face without any aid, but for the 19 days it took them to actually tackle the 3,000-foot ascent, a little-known sport became mainstream news. Continue reading “How To Promote An Outdoor Experience Digitally”

Five Ways To Use Twitter For Your Job Search

August 1, 2017 Leave a Comment This post may contain affiliate links. Please see our disclosure policy for further information. When most people think of Twitter, they think about the fun, quick updates they see from their friends or celebrities. The fact is, they hardly ever think of it in terms of job search.

August 1, 2017 Leave a Comment This post may contain affiliate links. Please see our disclosure policy for further information.

When most people think of Twitter, they think about the fun, quick updates they see from their friends or celebrities. Continue reading “Five Ways To Use Twitter For Your Job Search”

4 Items To Put On Your “Back To School, Back To Business” Checklist

August 2, 2017 1 Comment This post may contain affiliate links. Please see our disclosure policy for further information. It’s officially that time of the year: Back to school for the kids and back to business for the entrepreneurs! While entrepreneurs are technically in business 365 days a year, the fall months bring along a renewed focus on balancing parenthood and school with work as well as determining what’s next to come for your small business. If you’re a newbie to being a mompreneur or already fairly established in this role, here’s what you need to add to your back to business checklist to get into the groove refreshed and ready to go.

August 2, 2017 1 Comment This post may contain affiliate links. Please see our disclosure policy for further information.

It’s officially that time of the year: Back to school for the kids and back to business for the entrepreneurs! While entrepreneurs are technically in business 365 days a year, the fall months bring along a renewed focus on balancing parenthood and school with work as well as determining what’s next to come for your small business. Continue reading “4 Items To Put On Your “Back To School, Back To Business” Checklist”

4 Flavors Of Sales Lessons From The Ice Cream Truck

AllBusiness. comOne of the rites of passage of childhood in many cities is the beloved ice cream truck! In many neighborhoods and city parks, kids come running when they hear an ice cream truck’s familiar tunes. The ice cream truck is an inevitable part of summer, but there’s also a careful sales strategy behind it—and other business owners can learn from it. It sounds simple, but it works: Ice cream trucks find customers by going to their customers.

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One of the rites of passage of childhood in many cities is the beloved ice cream truck! In many neighborhoods and city parks, kids come running when they hear an ice cream truck’s familiar tunes. The ice cream truck is an inevitable part of summer, but there’s also a careful sales strategy behind it—and other business owners can learn from it. Continue reading “4 Flavors Of Sales Lessons From The Ice Cream Truck”

How To Network As A Small Business Owner

AllBusiness. comBuilding a strong small business network is crucial for the success of a company. To improve your networking skills, follow these seven tips:For many small business owners, networking can be enjoyable. But, building your business network is not all fun and games.

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Building a strong small business network is crucial for the success of a company. To improve your networking skills, follow these seven tips:

For many small business owners, networking can be enjoyable. Continue reading “How To Network As A Small Business Owner”

5 Types Of Corporate Culture

Millennials, according to Pew Research Center, make up more of the workforce than any other age group. What’s more, 60 percent of newly graduated millennials value corporate culture above pay, and that number rises to 69 percent when those already in the workforce are included, according to Accenture. For an employer interested in attracting new talent, corporate culture has become the newest, biggest selling point. Corporate culture is a collection of qualities within a company that govern how employees and management interact, says Investopedia.

Millennials, according to Pew Research Center, make up more of the workforce than any other age group. What’s more, 60 percent of newly graduated millennials value corporate culture above pay, and that number rises to 69 percent when those already in the workforce are included, according to Accenture. For an employer interested in attracting new talent, corporate culture has become the newest, biggest selling point. Continue reading “5 Types Of Corporate Culture”

Circling Back On Corporate Speak: The History And Impact Of Business Jargon

“Transformation,” “disruption” and “millennials” topped a 2015 survey of business jargon terms workers are sick of hearing. Unfortunately, these are just the latest entries in corporate speak, joining “low-hanging fruit,” “touch base,” “bandwidth” and “innovation. ” Business jargon, or specialized language used in the industry, has a long history and is universally disliked. Business jargon does more than annoy workers.

“Transformation,” “disruption” and “millennials” topped a 2015 survey of business jargon terms workers are sick of hearing. Unfortunately, these are just the latest entries in corporate speak, joining “low-hanging fruit,” “touch base,” “bandwidth” and “innovation.” Business jargon, or specialized language used in the industry, has a long history and is universally disliked. Continue reading “Circling Back On Corporate Speak: The History And Impact Of Business Jargon”

Why The Boston Startup Scene Is Perfect For Women Entrepreneurs

In 2015, I attended an event in Boston held specifically to connect women entrepreneurs looking for startup funding with investors. The Boston Women’s Venture Summit, hosted by Babson College, was where I learned just how much the city of Boston was focusing on becoming a hot spot for startups, particularly women-led startups. Even the city’s mayor participated and shared his vision for the future of Boston as the ideal place for female entrepreneurs. Fast forward to 2017, and Boston has been ranked as the second best city in the world for female founders by the Global Startup Ecosystem Ranking Report from Startup Genome and the Global Entrepreneurship Network.

In 2015, I attended an event in Boston held specifically to connect women entrepreneurs looking for startup funding with investors. The Boston Women’s Venture Summit, hosted by Babson College, was where I learned just how much the city of Boston was focusing on becoming a hot spot for startups, particularly women-led startups. Even the city’s mayor participated and shared his vision for the future of Boston as the ideal place for female entrepreneurs. Continue reading “Why The Boston Startup Scene Is Perfect For Women Entrepreneurs”