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AllBusiness. comI recently posted on AllBusiness about how adopting digital tools can help your business thrive. Apparently, more businesses are going beyond the basics in their digital marketing efforts. The majority of local businesses in a recent survey say they’re investing more in digital marketing, moving more of their marketing efforts online, and turning to more sophisticated digital marketing tools.

July 4, 2017 44 Comments This post may contain affiliate links. Please see our disclosure policy for further information. If you have a little one at home — you know how difficult it can be to get things done. But just because you have a household filled with chatter and unpredictable schedules, doesnt mean that you cant work from home.

The modern consumer is omnipresent, wants instant gratification, and cannot be easily lured to purchase. Technology has greatly altered the way users look for information and make purchase decisions. With a range of options available to them at just the click of a mouse, consumers rarely make any impulse purchases. To solve these and many more customer behavior challenges effectively, marketers must realize that consumers will find newer ways and channels to solve their problems as technology evolves.

What if I told you that you can get paid for one of your favorite activities?It’s true – if you like to watch TV, that is!Who doesn’t?Although these methods won’t likely earn you a full-time income (although a couple of them could!), it’s still worth your time to make some extra money. Most methods of earning money from watching TV have to do with advertising. So, you’ll help out the market research industry and specific companies while doing something you enjoy. It’s a win-win, right?Let’s get started!You can make money in just about any way you can think of with Swagbucks, including watching videos.

Please join me in welcoming Denise Lee to the team of contributing writers at Women on Business! Denise is a highly experienced marketing professional with a track record of success directing marketing initiatives, building teams, and developing innovative strategies to attract new business while maintaining relationships with existing clients. You can learn more about Denise in her bio below, and stay tuned to Women on Business for her articles coming soon!Denise Lee is the Director of Marketing for Ingram Yuzek Gainen Carroll & Bertolotti, LLP a 30-attorney law firm in New York City.  In this role, she leads the strategic planning, business development, public relations, and marketing communications efforts. As the first in-house marketing professional for the law firm, Denise considers herself an “intrapreneur”, applying essential principles of entrepreneurship to the development and growth of a dynamic marketing culture.

There are many different ways you can make your warehouse more efficient. The infographic below will take you through the top 10 and exactly how you can implement them. For example, you can make your warehouse more efficient by utilizing your software effectively. You can do this by sequencing your orders in the way that makes them easier to pick.

There has been a lot of news recently about how women have been treated by executives, investors, and management. This is why women have thicker skin!Women have thicker skin — it’s a fact! The sad part is as a female founder, I was not shocked at all but thankful that there were some brave women that got tired enough of it to speak out. This happens more often than you think, however, we just take the punches and move on. I get the question all the time, “Is it hard to be a women founder or entrepreneur?” I have always just thought of myself as a CEO, a founder, an entrepreneur.

AllBusiness. comMarketing is the lifeblood of any startup, but it’s not always a walk in the park. In fact, marketing mistakes are often unavoidable, especially in the early stages of your business. While there is no surefire method to marketing success, there are plenty of mistakes you can avoid to improve your chances of building your brand.

AllBusiness. comWhen you’re looking to hire someone, not everything you need to know is on the resume. Sometimes, you need the right soft skill to make sure the candidate will not only fit but thrive in your corporate culture. While we hire for specific roles, we know that in six months (or sooner!) the needs of the company and that role will change.

AllBusiness. comThroughout history, scientists have tried to measure intelligence in many different ways and formats. These measures of intelligence have been used to rank people in ability, talent, and other characteristics. For a business seeking new employees, finding highly intelligent candidates is key.