Local SEO For Your Local Business: Get Listed Where It Counts Most

Most local search is performed with the intention of an immediate visit, so you want potential customers to be able to find you as they drive around town and in emergency situations, if that is relevant to your product or service. Let’s take a look at the finishing touches to your SEO strategy, so you rank highly and are easily found by your target prospects. By standardizing your business display, we are talking about making sure your NAP information is the same from place to place on the web and across your website. You want the exact same details formatted in the same way when other websites display your business.

Basically plantMost local search is performed with the intention of an immediate visit, so you want potential customers to be able to find you as they drive around town and in emergency situations, if that is relevant to your product or service.

Let’s take a look at the finishing touches to your SEO strategy, so you rank highly and are easily found by your target prospects.

By standardizing your business display, we are talking about making sure your NAP information is the same from place to place on the web and across your website. Continue reading “Local SEO For Your Local Business: Get Listed Where It Counts Most”

The Best Advice For Mergers And Acquisitions

AllBusiness. comMergers and acquisitions involve a great deal of critical business, legal, financial, and deal negotiation issues.  In order to get you started with the most important information you need to know, we’ve compiled this list of the best articles our M&A expert Richard D. Harroch has written on many of the key issues involved in the sale of privately held companies:Selling a company can be a very time-consuming, complicated process.

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Mergers and acquisitions involve a great deal of critical business, legal, financial, and deal negotiation issues. In order to get you started with the most important information you need to know, we’ve compiled this list of the best articles our M&A expert Richard D. Continue reading “The Best Advice For Mergers And Acquisitions”

11 Ways To Share Knowledge With Fellow Entrepreneurs

AllBusiness. comTalking through a problem helps: You can get a sense of what went wrong, and what your options are. Talking with entrepreneurs who’ve had similar experiences helps even more. They know the feelings of frustration and can offer perspective on what worked or didn’t work for them.

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Talking through a problem helps: You can get a sense of what went wrong, and what your options are. Talking with entrepreneurs who’ve had similar experiences helps even more. Continue reading “11 Ways To Share Knowledge With Fellow Entrepreneurs”

What A Boomerang Champ Can Teach Us About Breaking Bad Digital Marketing Habits

AllBusiness. comBack in 2012, Futurist. com published an article titled The future of marketing starts with cross-disciplinary thinking. In that vein, we have been consulting with creative athletes to see how their secrets of success can boost the impact of digital marketing.

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Back in 2012, Futurist.com published an article titled The future of marketing starts with cross-disciplinary thinking. Continue reading “What A Boomerang Champ Can Teach Us About Breaking Bad Digital Marketing Habits”

13 Steps To Creating A Successful Small Business Marketing Strategy

AllBusiness. comThe goal of every business owner is to improve their company’s bottom line, and this usually involves marketing the company’s brand. Unfortunately, most businesses don’t really get marketing. Over the last 10 years I have been marketing in the finance, tech, and travel niches, some of the most competitive places to ply the trade.

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The goal of every business owner is to improve their company’s bottom line, and this usually involves marketing the company’s brand. Unfortunately, most businesses don’t really get marketing. Continue reading “13 Steps To Creating A Successful Small Business Marketing Strategy”

Catherine Alonzo Joins The Women On Business Writing Team

I’m very happy to announce that Catherine Alonzo has joined the team of contributing writers for Women on Business. Catherine has a deep understanding of advocacy and marketing, particularly to advance equality and human dignity through political, social, and economic change. Her business insights will be a great asset to the Women on Business community!You can learn more about Catherine in her brief bio below. Please join me in welcoming her to Women on Business.

ArizonaI’m very happy to announce that Catherine Alonzo has joined the team of contributing writers for Women on Business.

Catherine has a deep understanding of advocacy and marketing, particularly to advance equality and human dignity through political, social, and economic change. Her business insights will be a great asset to the Women on Business community!

You can learn more about Catherine in her brief bio below. Continue reading “Catherine Alonzo Joins The Women On Business Writing Team”

6 Summer Side Hustles For College Students That Can Be Carried On Into The New Semester

May 24, 2017 1 Comment This post may contain affiliate links. Please see our disclosure policy for further information. At the start of summer, college students often pick up temp jobs to earn extra money. Lifeguard, camp counselor, food server, and retail worker are some of the go-to summer jobs for college students on break.

Academic termMay 24, 2017 1 Comment This post may contain affiliate links. Please see our disclosure policy for further information.

At the start of summer, college students often pick up temp jobs to earn extra money. Continue reading “6 Summer Side Hustles For College Students That Can Be Carried On Into The New Semester”

7 Must-Ask Questions For Your Inbound Sales Leads

AllBusiness. comLots of business owners think that the sales process begins with making a sales pitch or dialing a cold call. But what about the sales leads that contact your company? When a new business prospect calls your business or emails your business for the first time, what happens next? Do you just handle these new business leads on a haphazard basis, or do you have a consistent process in place to figure out which sales leads are really ready to buy?Here’s the thing about sales: Not all new sales leads are equal. Some new business prospects are going to be the right fit for your business, some are not, and some new prospects MIGHT buy from you in the long run—but they need more time to do research and ask questions and figure out their internal dynamics.

allbusiness.comAllBusiness.com

Lots of business owners think that the sales process begins with making a sales pitch or dialing a cold call.

But what about the sales leads that contact your company? When a new business prospect calls your business or emails your business for the first time, what happens next? Do you just handle these new business leads on a haphazard basis, or do you have a consistent process in place to figure out which sales leads are really ready to buy?

Here’s the thing about sales: Not all new sales leads are equal. Continue reading “7 Must-Ask Questions For Your Inbound Sales Leads”