How Brands Can Inject An Aura Of Luxury Into The Everyday Items They Sell

AllBusiness. comConsumer brands big and small share one common goal: Have customers fall in love with their products. This aim sounds straightforward enough, but for the many businesses that are focused on making life’s everyday utility items, having a consumer fall in love with what they’re producing is no simple feat. After all, they’re not selling products that people normally associate with enjoyment, like Ultra HD TVs or fine jewelry, but rather items that are necessities, such as thermostats and dishwasher soap.

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Consumer brands big and small share one common goal: Have customers fall in love with their products.

This aim sounds straightforward enough, but for the many businesses that are focused on making life’s everyday utility items, having a consumer fall in love with what they’re producing is no simple feat. Continue reading “How Brands Can Inject An Aura Of Luxury Into The Everyday Items They Sell”

The 4 Biggest Reasons Why Your Company Needs An Official Social Media Policy

AllBusiness. comIf your company has a presence on social media (and it should), then you need to make sure you have a social media policy that keeps everyone accountable. If you don’t, social media will end up being more of a distraction than an aid. According to data from Pew Research Center, 69% of adults use some sort of social media.

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If your company has a presence on social media (and it should), then you need to make sure you have a social media policy that keeps everyone accountable. If you don’t, social media will end up being more of a distraction than an aid. Continue reading “The 4 Biggest Reasons Why Your Company Needs An Official Social Media Policy”

5 Reasons Why Sales Managers Must Learn To Recognize Personality Types

AllBusiness. comBuilding strategy around personality types has become a driving force for many of the most successful companies in the world. In fact, approximately 80% of Fortune 100 organizations use some kind of personality test to facilitate better teamwork in their organizations. As a sales manager, you may think these techniques only benefit those at the executive level or human resources professionals, but learning more about the unique personality types of your sales reps can help you take your team’s performance to a new level.

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Building strategy around personality types has become a driving force for many of the most successful companies in the world. In fact, approximately 80% of Fortune 100 organizations use some kind of personality test to facilitate better teamwork in their organizations. Continue reading “5 Reasons Why Sales Managers Must Learn To Recognize Personality Types”

Can An Employer Ask About Your Age?

At both the federal and state level, anti-discrimination laws exist to prevent businesses from hiring or not hiring based on personal characteristics that are not relevant to an individual’s ability to do the job. Age is one of them. The Age Discrimination in Employment Act of 1967 (ADEA) protects people who are age 40 and older from being treated unfavorably because of their age during the hiring process—and when employed. In 2016, 20,857 age discrimination charges were filed with the U.

ArkansasAt both the federal and state level, anti-discrimination laws exist to prevent businesses from hiring or not hiring based on personal characteristics that are not relevant to an individual’s ability to do the job. Age is one of them. The Age Discrimination in Employment Act of 1967 (ADEA) protects people who are age 40 and older from being treated unfavorably because of their age during the hiring process—and when employed. Continue reading “Can An Employer Ask About Your Age?”

12 Ways To Stay On The First Page Of Search Results

AllBusiness. comFirst-page placement on a search means more hits and visibility for your site along with all the rewards that presence brings. However, your success now raises a new question: Now that you’re there, how do you keep your spot?Once I get my keywords on the first page, I don’t stop there. I always go back every few months and reread the post.

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First-page placement on a search means more hits and visibility for your site along with all the rewards that presence brings. However, your success now raises a new question: Now that you’re there, how do you keep your spot?

Once I get my keywords on the first page, I don’t stop there. Continue reading “12 Ways To Stay On The First Page Of Search Results”

Small Business Owners: Do You Have A Business Data Backup Plan?

AllBusiness. comAs a small business owner, you know how important it is to protect what you’ve worked for. You probably have business insurance, and you undoubtedly lock your business door before you go home at night. But do you have a backup plan in place when it comes to your business data?When I started my business nine years ago, purchasing a computer backup plan was one of the first things I did.

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As a small business owner, you know how important it is to protect what you’ve worked for. You probably have business insurance, and you undoubtedly lock your business door before you go home at night. Continue reading “Small Business Owners: Do You Have A Business Data Backup Plan?”

Flexible Home-Based Business Ideas For Women

April 20, 2017 2 Comments This post may contain affiliate links. Please see our disclosure policy for further information. Many years ago, when I started brainstorming work-at-home business ideas, many occupations came to mind, event planner, professional organizer, doula, and personal concierge. But when I asked myself, “How do I envision my daily life?” it didn’t include running all around town, being on call, working holidays, nights or weekends.

ad networksApril 20, 2017 2 Comments This post may contain affiliate links. Please see our disclosure policy for further information.

Many years ago, when I started brainstorming work-at-home business ideas, many occupations came to mind, event planner, professional organizer, doula, and personal concierge. Continue reading “Flexible Home-Based Business Ideas For Women”

So You Want To Start An Accounting Firm? Here’s What You Need To Know.

Before you move forward with launching your own business, make sure self-employment is the right choice for you. It doesn’t suit everyone, and it’s best to discover that before you devote time and money to the cause. Ask yourself:Think carefully about what’s driving your decision. If your motivation comes from the inability to deal with your boss or your coworkers, you might want to reconsider.

abundant advertising materialsBefore you move forward with launching your own business, make sure self-employment is the right choice for you. It doesn’t suit everyone, and it’s best to discover that before you devote time and money to the cause. Ask yourself:

Think carefully about what’s driving your decision. Continue reading “So You Want To Start An Accounting Firm? Here’s What You Need To Know.”

What Eating Too Much Meat Taught Me About Effective Marketing

AllBusiness. comRecently, I visited Poland, and let me say: your preconceived notions about it being the land of meat is absolutely correct. Sausage, pork, beef … you name it, I ate it. If you’ve read any of my past posts, you know I love turning zany experiences into entrepreneurial inspiration.

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Recently, I visited Poland, and let me say: your preconceived notions about it being the land of meat is absolutely correct. Sausage, pork, beef … you name it, I ate it. Continue reading “What Eating Too Much Meat Taught Me About Effective Marketing”

How To Get Walmart Free Samples & Free Stuff: Top 9 Ways

Who doesn’t love Walmart? The massive, worldwide retailer is also America’s biggest retailer, with the majority of the country living within 15 minutes of their local Walmart!If you can’t find what you need at Walmart, you likely won’t find it anywhere. The store carries everything, it seems: food, alcohol, bicycles, home décor, clothing, birthday supplies, and more. Walmart even has some serious shoppers who go out of their way to search for deals, coupons, and even freebies. Yes, you can get free items at Walmart, both samples and full products!If you didn’t think your day could get any better, keep reading!First, let’s start with free samples from Walmart.

AmazonWho doesn’t love Walmart? The massive, worldwide retailer is also America’s biggest retailer, with the majority of the country living within 15 minutes of their local Walmart!

If you can’t find what you need at Walmart, you likely won’t find it anywhere.

The store carries everything, it seems: food, alcohol, bicycles, home décor, clothing, birthday supplies, and more.

Walmart even has some serious shoppers who go out of their way to search for deals, coupons, and even freebies. Continue reading “How To Get Walmart Free Samples & Free Stuff: Top 9 Ways”