AllBusiness. comDo you feel frustrated by the media’s lack of response when you send out a PR pitch? Tweaking your approach a bit—and understanding what journalists are looking for when they scan through press releases—can help. Fractl recently did a survey of 1,300 digital publishers, writers and editors from a wide range of websites, including those in the business, news, health, travel, lifestyle, education and technology industries, to see what gets their attention when it comes to a PR pitch. Here’s what you need to know.
AllBusiness.com
Do you feel frustrated by the media’s lack of response when you send out a PR pitch? Tweaking your approach a bit—and understanding what journalists are looking for when they scan through press releases—can help.
Fractl recently did a survey of 1,300 digital publishers, writers and editors from a wide range of websites, including those in the business, news, health, travel, lifestyle, education and technology industries, to see what gets their attention when it comes to a PR pitch. Continue reading “7 Secrets To A PR Pitch That Gets Results”