The four-day workweek has become a hot trend of late – including in search marketing. Some agencies have adopted a four-day week with great success.
Are you considering trying out a four-day workweek?
If so, read on to learn about the impact of a four-day workweek on digital marketing, the pros and cons, and tips for adopting it at your company.
The four-day workweek and digital marketing
Digital marketing is considered one of the most flexible industries due to its online nature. Simply give digital marketers an internet connection and we can get to work. The industry has seen fantastic results when implementing a four-day workweek.
Reflect Digital, a Kent-based digital marketing agency, reflected on the four-day workweek after testing a one-year trial. CEO Becky Simms felt it was, “the right thing to do.”
After the year-long trial, Reflect Digital found that productivity increased by 20%, and overall job satisfaction was up by 90%.
“We are more productive with our days and the creative output has been fantastic, working with bigger brands than ever before,” Simms reported.
I can also personally attest to its value to someone who is self-employed in the digital marketing world. A couple of years ago, I began to suffer burnout. I shifted my schedule to work Monday, Tuesday, Thursday and Saturday.
Of course, I can modify this based on my plans and schedule, but having these more frequent off days has allowed me to maintain a better state of mind, improve my mental and physical health, and enhance my relationships with my spouse and peers.
The prominence of a four-day workweek in other countries
Multiple countries are doing four-day workweek trial runs and the results have been overwhelmingly positive:
Belgium
At the beginning of 2022, Belgium signed a reform package that allows employees to decide if they want to work a four- or five-day week.
The six-month trial granted companies the ability to condense their current work week down to four days, as long as they still meet 38 hours per week.
In addition, employees now have the right to “disconnect,” meaning they can turn their work phones off and ignore any messages sent after work hours.
Iceland
From 2015-2019, Iceland ran two trials that reduced the work week to 35-36 hours, with zero reduction in pay. The trial involved over 1% of Iceland’s entire working population – around 2,500 employees.
Productivity levels and service provisions remained the same, if not better than before the trials. Since the trial’s completion, 86% of the country’s workforce still utilize the shorter work week in their daily lives.
The report explained that the participating workers “took on fewer hours and enjoyed greater well-being, improved work-life balance and a better cooperative spirit in the workplace – all while maintaining existing standards of performance and productivity.”
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The pros of a four-day workweek
Increased productivity
The top productive countries in the world include Norway, Denmark, Germany and the Netherlands.
What do they all have in common?
They all average around 27-35 hours per work week. Taking out the extra work hours is like taking the extra fluff out of an essay – get to the important stuff.
Increased employee engagement
Weekly meetings can take up time and mental capacity. Chances are you’ve had a few meetings where you end up spacing out due to a lack of interest or focus.
With a shorter work week, you’ll have more energy to give your projects and responsibilities. Getting more time to yourself might even bring back the initial passion you felt for your role.
Better for the environment
Transportation is the biggest contributing factor to greenhouse emissions, and economist and sociologist Juliet Schor says that commuting to and from work is a big part of it.
The Environmental Protection Agency noted that in 2020, the transportation sector accounted for 27% of the total greenhouse gas emissions in the United States.
Just as we noticed during the COVID-19 lockdown, the huge reduction in driving, flying, and industrial output showed dramatic changes. The global emissions went down while air quality increased.
Improved employee morale
Give and take! Knowing that a company cares about your well-being will likely entice you to put more effort into your job as an employee.
Autonomy improves morale when employees feel more in control of their time and availability. As a company, you have happier employees putting in more productive work.
Helps recruit better fitting employees
If a company’s new business plan is to go down to a four-day week, they’ll have to focus on hiring people who can fit that structure.
Finding people who can be more productive in less time may be slightly more difficult but ultimately worth it.
The cons of a four-day workweek
Despite the great outcomes that a four-day workweek can bring, it isn’t perfect.
Does not work in all industries
It may be difficult for emergency services, grocery stores, public transport or high-demand jobs to join in on the shorter work week.
However, it is ideal for digital marketing and other fields that already thrive in remote structures.
Some workers thrive in a traditional work environment
Some people prefer to be in a physical office space. The preference could be for productivity and accountability or the social aspect of being around others.
Too much freedom could also potentially take away from focus. Working from an office daily means you can keep an eye on employees’ productivity and not just assume they are “working from their couch.”
How to determine if the four-day workweek can work for your digital marketing company
Set specific goals and objectives around output, revenue, and retention to see how to proceed forward.
The following are additional tips for considering a four-day workweek.
Strategize with your team and discuss what type of structure works best with their needs
Start out with one day a week without any phone calls or emails between the team. Next, you can try one half-day a week.
Whether you ease into a four-day workweek or jump in headfirst, make sure all employees feel comfortable with the shift.
Figure out how to track progress
If you find a way to assess the overall performance during a trial of a four-day workweek, you’ll be able to see if it’s the right move for your company.
Stick to the routine you create to stay productive
Once your company decides to change the workweek structure, stick to the agreed routine for the length of the trial run.
Really try to embrace the changes and make the most out of them. It may not be easy or perfect, but the lasting effects should be more than worth it.
The four-day workweek is here to stay
The four-day workweek may not be for everyone. It’s important to consider the costs, the type of industry your company works in, and the preferences of your employees before making the switch.
However, the benefits of change are clearly there – higher productivity, better employee morale, and it’s better for the environment.
Search and digital marketing have proven to be adaptable fields already. By taking it a step further and implementing a four-day workweek, businesses can generate a better work-life balance for their employees and reduce stress and burnout.
The four-day workweek certainly isn’t going anywhere. It can offer millions of people a more satisfactory work-life balance.
The post Digital marketers rejoice: The four-day workweek is here to stay appeared first on Search Engine Land.
Original source: https://searchengineland.com/four-day-workweek-387446
슬롯 123
Xiao Jing의 말을 듣고 Hongzhi 황제는 망설였습니다.
777 슬롯
Fang Wen은 조용히 몸을 떨며 그릇을 치고 떨어뜨려 타일을 사방에 튀겼습니다.
슬롯 보증 사이트
젠장… 어째서 삼촌들과 똑같은 미덕을 가지고 있는거야.
토토 보증 업체
Hongzhi 황제는 화를 내며 말했습니다. “아니요, 황태자가 거짓말을 할 수 있습니까?”
맘벳
특히 입이 계란만큼 큰 양야. 무의미한.
에스크 토토
그러나 그는 이 빌어먹을 야경꾼들이 자신의 허벅지를 껴안고 있는 것을 발견했습니다.
무료 메가 슬롯 머신
하지만 이때 Fang Jifan은 “Liu An! “이라고 단호하게 말했습니다.
카 심바 슬롯
Wang Jinyuan은 메모를했고 젊은 스승이 말한 것만 기억하고 감히 더 이상 말하지 않고 즉시 빠져 나갔습니다.
맥심 슬롯
Fang Jifan은 미소를 지으며 “폐하, 너무 늦은 밤인데 아직도 기념관을 읽고 있습니까?”
魔法少女まどか☆マギカ (2発1)(V2.2)
このブログはいつも私にエネルギーを与えてくれます。感謝しています。
闇の花 (2発1)(特殊大賞燈)
このブログのファンになりました!素晴らしい情報源です。
geinoutime.com
네 번째 장이 전달되었습니다. 다행스럽게도 나는 부끄럽지 않습니다. 잠을 자고 격려해주십시오.
k8 カジノ リベート
このブログはいつも私の知識を広げてくれます。感謝しています。
geinoutime.com
Fang Jifan은 다가가 그의 뺨을 때렸습니다. “당신 개, 당신은 너무 사악합니다.”
k8 カジノ 出金 本人確認
この実用的な記事のおかげで、多くのことを学べました。ありがとうございます。
k8 カジノ アフィリエイト
このブログは常に期待を超える内容を提供してくれます。ありがとう!
geinoutime.com
Fang Jifan은 Zhu Houzhao도 섞인 것을 보았지만 지적하지 않았습니다.
k8 カジノ イラスト
毎回このブログから新しいことを学びます。感謝しています。
animehangover.com
Zhu Xiurong은 불안한 상태로 Fang Jifan을 응시했습니다. “Tan…Tan Pie.”
k8 カジノ ログイン
毎回読むたびに新しいことを学べる、素晴らしいブログです。
geinoutime.com
밖에서 누군가 휘파람을 불었습니다. “차에 타세요, 타세요…”
bestmanualpolesaw.com
Hongzhi 황제의 Ouyang Zhi에 대한 찬사는 비슷한 인식에서 비롯되었습니다.
cougarsbkjersey.com
この記事は本当に役に立ちます。大変感謝しています。
sandyterrace.com
Fang Jifan은 Hongzhi 황제의 얼굴을주의 깊게 관찰하면서 말했습니다.
werankcities.com
그런데… 들어보니 정말 일리가 있는 것 같습니다.
donmhomes.com
このように実用的な記事は他にはない。本当に役に立ちます。
ilogidis.com
며칠 전만 해도 싸던 땅, 이가게로 사람들이 쟁탈전을 벌이고 있는데… 더 있나?
sandyterrace.com
Fang Jifan은 듣고 갑자기 약간의 흥미를 느꼈습니다.
etsyweddingteam.com
実用性の高い情報で満足です。これからも期待しています。
ilogidis.com
Ma Wensheng은 자신의 존재감을 높일 기회를 가졌습니다.
bmipas.com
このトピックに対する新しい見方をありがとうございます。
buysteriodsonline.com
이 멍한 얼굴에 순식간에 무수한 질문들이 떠올랐다.
qiyezp.com
Fang Jifan은 Ouyang Zhi를 가르치는 것처럼 약간 혼란 스러웠습니다 …
tintucnamdinh24h.com
Hongzhi 황제의 눈은 밝았고 그의 얼굴은 혈색이 넘쳤습니다.이 말은 정말 황제의 마음을 사로 잡았습니다.
donmhomes.com
非常にインスピレーションを受ける記事でした。素晴らしい!
sandyterrace.com
다섯 번째 챕터가 전달되었습니다, 후, 긴 안도의 한숨을 쉬고, 다시 잘 수 있습니다, Kaisen.
donmhomes.com
このブログのファンになりました。更新を楽しみにしています!
ihrfuehrerschein.com
Zhu Houzhao는 Dowager Zhang 황후를 다시 행복하게 바라보며 “Dowager 황후는 어떻게 생각합니까? “라고 말했습니다.
qiyezp.com
Zhu Houzhao는 마치 그의 아버지에게 말하듯 믿을 수 없다는 듯 고개를 들었습니다.
freeflowincome.com
Hongzhi 황제의 외침은 Xiao Jing과 Fang Jifan을 놀라게했습니다.
donmhomes.com
実用的で役に立つ情報が豊富で、大変満足しています。
bestmanualpolesaw.com
“오.” Xiao Jing은 고개를 들고 마침내 방금 생각에서 회복했습니다.
qiyezp.com
그러나 Shen Wen에게 이 아들은 한 가지 이상의 것을 배웠습니다.
qiyezp.com
Fang Jifan은 몹시 상처받은 것처럼 가슴을 움켜 쥐고 상심했습니다.
etsyweddingteam.com
この記事から多くのインスピレーションを受けました。ありがとうございます。
cougarsbkjersey.com
毎回このブログを読むのが楽しみです。素敵な記事をありがとう。
cougarsbkjersey.com
読んでいて、実用的な情報が多くて非常に参考になりました。
sandyterrace.com
그는 배고픈 표정으로 Hongzhi 황제를 불쌍하게 바라 보았다.
qiyezp.com
Fang Jifan은 신중하게 생각했고 매우 합리적이라는 것을 알았습니다.
qiyezp.com
지도자 주후조는 갑옷을 입고 질주하는 말을 타고 먼저 도착했지만 혼자였다.
ttbslot.com
Xie Qian과 Li Dongyang은 이에 대해 이의가 없었습니다.
smcasino-game.com
Zhu Houzhao는 “예, 왜 안 될까요? “라고 불쑥 말했습니다.
yangsfitness.com
갑자기 뒤뜰에서 아기 우는 소리가 들렸다.
pchelografiya.com
그러나 즉시 그는 여전히 눈살을 찌푸리며 “어떻게 왕 선생에게 돼지를 키우라고 요청할 수 있습니까? “라고 말했습니다.
pchelografiya.com
그는 이를 악물고 얼굴은 푸르스름하고 하얗다.
smcasino-game.com
이번 달 마지막 날에는 월정액을 요구하는 것도 만만치 않습니다.
madridnortehoy.com
Zhongzhi를 듣고 많은 사람들이 즉시 전체 이야기를 이해했습니다.
chutneyb.com
하지만 Fang Jifan은 항상 이랬고 뇌 질환이 있습니다. 무엇이 두렵습니까? 저를 동정해야합니다.
strelkaproject.com
Fang Jifan만이 그것을 보았지만 예상했던 것 같습니다.
smcasino-game.com
무지한 Fang Xiaofan은 그에게 대답하는 방법을 몰랐지만 Xiao Jing을 쳐다 보았습니다.
sm-casino1.com
“아저씨, 서산에 가서 보고합시다.” Xie Qian이 자원했습니다.
sm-slot.com
그는 매우 잘 알고 있었고 Chongwen Palace에서 일어난 일을 곧 알게되었습니다.
dota2answers.com
Liu Huiwen은 화를 내며 말했습니다. “노인은 잊지 않았습니다.”
smcasino7.com
Zhu Houzhao는 “나는 당신의 돈을 너무 원합니다. “라고 즐거워했습니다.
this-is-a-small-world.com
처음에는 황제가 멍청하다는 농담에 불과했습니다.
restaurant-lenvol.net
사람들은 기회를 놓칠까 봐 미친 듯이 움직입니다.
reggionotizie.com
Deng Jian은 Wang Bushi를보고 잠시 생각하고 고개를 저었습니다. “아니요.”
homefronttoheartland.com
이 말을 듣고 Fang Jifan의 마음이 갑자기 밝아졌고 이것이 로비스트가되는 것임을 이해했습니다!
tsrrub.com
Chen Tianjin은 짜증을 낼 수 없었습니다. 이 Chen Fu는 점점 더 부주의 해졌습니다.
socialmediatric.com
Fang Jifan은 북쪽의 Fang 가족의 족보를 가져와 열심히 숙제를 시작했습니다.
10yenharwichport.com
가격이 눈 깜짝할 사이에 반으로 떨어졌을 때 누군가는 마침내 가만히 앉아 있을 수 없었습니다.
agonaga.com
Fang Jifan은 깜짝 놀랐습니다. 이것이 판매입니까?
tsrrub.com
Zhang Juren은 “친애하는 형제 님, 이것은 꿈이 아닙니다!”
doeaccforum.com
궁궐의 문은 굳게 닫혀 있었고, 호위대장들도 감히 경의를 표할 엄두를 내지 못했다.
Hi there, I believe your site might be having internet
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reggionotizie.com
그땐 나도 그들도 마찬가지 아니었나?
플레이앤고
강이 재건될 것이기 때문에 관리들이 그것을 돌봐야 합니다.
https://google.com.mx/url?q=https://www.pragmatic-ko.com/
과거에는 이 사람들이 지식과 토지를 모두 독점했습니다.