google-site-verification: googlebc47d07320294fb4.html

Microsoft Ads to launch UET Insights dashboard with new traffic data

Microsoft Ads will start collecting more website data through its Universal Event Tracking Tag to power UET Insights, a new dashboard for advertisers to launch in June.

The dashboard. Data will be available in near real-time and won’t be sampled on the new dashboard. It will include these metrics:

  • Session count.
  • Popular pages.
  • Device breakdown.
  • Country breakdown.
  • Quick backs (the number of sessions where a visitor navigated to a page, then quickly returned to the previous page during the selected time period).
  • Average active time.

Here’s a preview of what the UET Insights dashboard looks like:

Computer languages

New data signals. Additional website performance signals captured by the UET Tag will include:

  • Page latencies (speed and load times).
  • Click and scroll interactions.
  • Purchase cart details.
  • Cart abandonment details.
  • Browser-based signals.
  • JavaScript browser errors.

Starting June 29. That’s the date when Microsoft will automatically enable UET Insights on all existing UET tags. UET Insights will be enabled by default on all newly created tags.

Opting out. Before UET Insights is enabled:

  • Complete an opt-out form by June 26 to disable the automatic upgrade.

After UET Insights is enabled:

  • Disable one tag: Navigate to Tools > UET tag, select your tag. Hover over UET Insights, select the pencil icon. You’ll get a pop-up, Edit your insights setting. Set the toggle to off.
  • Disable multiple tags: Go to the All Tags page, select all the tags you want and choose Disable Insights.
Home Business

Why we care. Microsoft says the goal here is to help advertisers better understand user engagement and improve ad targeting. Hopefully this new data can help advertisers improve ROI and drive more traffic and conversions.

About UET Tags. Launched (then on Bing Ads) in 2014, a sitewide UET tag powers conversion tracking, remarketing and automated bidding strategies on Microsoft Ads.

The post Microsoft Ads to launch UET Insights dashboard with new traffic data appeared first on Search Engine Land.

Original source: https://searchengineland.com/microsoft-uet-insights-dashboard-427658

14 thoughts on “Microsoft Ads to launch UET Insights dashboard with new traffic data”

  1. Hey there! I know this is kinda off topic nevertheless I’d figured I’d ask. Would you be interested in trading links or maybe guest authoring a blog article or vice-versa? My blog discusses a lot of the same subjects as yours and I think we could greatly benefit from each other. If you happen to be interested feel free to shoot me an e-mail. I look forward to hearing from you! Awesome blog by the way!

  2. I’m not sure why but this website is loading extremely slow for me. Is anyone else having this issue or is it a issue on my end? I’ll check back later on and see if the problem still exists.

  3. Just desire to say your article is as amazing. The clearness in your post is just spectacular and i can assume you’re an expert on this subject. Fine with your permission let me to grab your RSS feed to keep updated with forthcoming post. Thanks a million and please carry on the gratifying work.

  4. Thanks for sharing your ideas listed here. The other matter is that any time a problem occurs with a computer motherboard, individuals should not go ahead and take risk with repairing it themselves for if it is not done properly it can lead to permanent damage to an entire laptop. It’s usually safe to approach a dealer of a laptop for that repair of motherboard. They have got technicians who definitely have an expertise in dealing with mobile computer motherboard challenges and can make the right prognosis and carry out repairs.

  5. Also I believe that mesothelioma is a rare form of cancer that is normally found in those previously familiar with asbestos. Cancerous cellular material form while in the mesothelium, which is a defensive lining which covers the vast majority of body’s organs. These cells typically form within the lining with the lungs, tummy, or the sac which actually encircles one’s heart. Thanks for giving your ideas.

  6. I think other site proprietors should take this website as an model, very clean and magnificent user genial style and design, as well as the content. You are an expert in this topic!

  7. This design is steller! You certainly know how to keep a reader entertained. Between your wit and your videos, I was almost moved to start my own blog (well, almost…HaHa!) Wonderful job. I really loved what you had to say, and more than that, how you presented it. Too cool!

  8. I want to convey my respect for your generosity for those people who have the need for help on this area of interest. Your real dedication to passing the message all around had been especially important and have constantly permitted regular people just like me to reach their targets. Your personal important tips and hints means so much a person like me and far more to my mates. Thanks a lot; from all of us.

  9. Thank you for another wonderful post. Where else could anyone get that kind of information in such an ideal way of writing? I’ve a presentation next week, and I’m on the look for such info.

  10. I’m commenting to let you understand of the useful experience our daughter found reading yuor web blog. She noticed plenty of things, not to mention what it is like to possess an incredible helping heart to have other folks with ease learn about various multifaceted things. You really exceeded people’s expected results. Thanks for rendering these great, safe, explanatory and even cool tips about your topic to Kate.

  11. Thank you for this article. I would also like to talk about the fact that it can often be hard when you are in school and merely starting out to initiate a long credit history. There are many individuals who are simply trying to make it and have a lengthy or good credit history are often a difficult element to have.

  12. I like what you guys are up too. Such smart work and reporting! Carry on the superb works guys I抳e incorporated you guys to my blogroll. I think it’ll improve the value of my site 🙂

Leave a Reply

Your email address will not be published. Required fields are marked *

+ +