Google rolling out related topics filter on desktop search results

Google is now rolling out the related topics search filter feature on desktop search results.

The related topics filter first launched on mobile search last December. Now Google is bringing it fully to desktop search.

What it looks like. Here’s a screenshot of the new filter menu, compared to the old version.

Old version:

Alphabet Inc.

New version:

Bing

Here is what it looks like when you filter on these “explore topic” related topic filters:

desktop search

Here is how the mobile version launched back in December 2022:

desktop search results

What Google said. Google posted this news on Twitter:

  • “Last December, we made it easier on mobile to explore topics related to your search. Now this is available to all desktop users searching in English in the US. Related topics appear alongside filters at the top of the search results page.”

Google has been testing this on desktop for several months. So if this looks familiar to you, that’s why.

Google also added the following to its December blog post:

“Both topics and filters are shown in the order that our systems automatically determine is most helpful for your specific query. If you don’t see a particular filter you want, you can find more using the ‘All filters’ option, which is available at the end of the row.”

Why we care. Google is constantly adapting and trying new interfaces. Be it the new SGE or these smaller changes, including perspectives, about this image and more. This is a new change to the Google interface that may impact what people see and click on within the desktop search results.

The post Google rolling out related topics filter on desktop search results appeared first on Search Engine Land.

Original source: https://searchengineland.com/google-rolling-out-related-topics-filter-on-desktop-search-results-418884

Elon Musk names new Twitter CEO: Linda Yaccarino

Elon Musk today announced that Linda Yaccarino will be the next Twitter CEO.

The announcement. Musk tweeted the news, adding that Yaccarino would “focus primarily on business operations.” Musk will focus on product design and new technology. Musk added:

  • “Looking forward to working with Linda to transform this platform into X, the everything app.”

Twitter technically is no longer a company. It is officially known as X Corp. But we don’t yet know exactly what the X platform will be.

Why we care. Twitter under Musk has been a trainwreck at times. It will be worth watching whether having a new Twitter CEO may help repair some of the damage done and lure back advertisers, marketers and brands.

About Yaccarino. Most recently, Yaccarino was chairman of global advertising and partnerships at NBCUniversal Media. Yaccarino had been at NBC for more than 11 years in various roles.

Watch Yaccarino interview Musk. Yaccarino recently interviewed Musk about the future of marketing on Twitter at MMA’s POSSIBLE Miami Event 2023.

Gaining Twitter followers. When Yaccarino last tweeted on May 10, she had 7,187 Twitter followers, as Dan Barker tweeted. After Musk announced Yaccarino as CEO, she started gaining hundreds of followers per minute. As of publishing, she had more than 150,000 followers.

The post Elon Musk names new Twitter CEO: Linda Yaccarino appeared first on Search Engine Land.

Original source: https://searchengineland.com/new-twitter-ceo-linda-yaccarino-418973

Get paid to watch TikTok!

Get paid to watch TikTok! 

TikTok is a video sharing platform that has fast become one of the most downloaded and used apps out there. Tens of millions of us watch TikTok – approximately 23.38 million per month, in fact. We all do it for free! So, why not get paid to scroll? 

This may be the dream job for many. Influencer marketing company Ubiquitous is now on the hunt for three professional TikTok watchers. Yes, that’s right. Not just one person can get this job, but three!

The job 

You can earn $100 an hour (approx. £79.32) to watch TikTok. And that’s just per hour. You will be required to watch 10 hours of content on the app – that’s $1,000 (or £793.24). Not too shabby. 

This isn’t the first TikTok watching job Ubiquitous has recruited for. After the first job received over a staggering 50,000 applications, they’ve decided to bring it back once again, bigger and better than before. 

If this sounds like the job for you, here’s what you can expect. Three selected candidates will receive $1,000 each for 10 hours of TikTok watching. If successful, you will be asked to help Ubiquitous discover emerging trends by filling out a simple document or recurring trends you spot. As simple as that! 

Requirements 

There are two main requirements for this role. One, you must love TikTok; and two, you must have an active social media presence. Although it’s not technically a requirement, you can try to boost your chances of being chosen by tweeting the recruiting company, @ubiquitousofficial, telling them why you are the perfect fit. 

You must also: 

  • Watch 10 hours of TikTok videos over a three-day period 
  • Follow @ubiquitousofficial on both TikTok and YouTube. 
  • Record all emerging trends you encounter 
  • Post a video on the social media platform of your choice talking about the job, tagging Ubiquitous 

Jeremy Boudinet VP of Growth at Ubiquitous said: 

“Due to the success of October’s TikTok Watching job, we felt it was only right to bring it back for a second time and make the idea even bigger than before. Absolutely anyone can apply as long as they have a TikTok account. 

“We’re not looking for an expert or a TikTok connoisseur, we’re just looking for someone who uses TikTok fairly frequently and has an active social media presence of their own.”  

Application 

Applications are now open and will close on May 31st. All you need to do is to fill in the application and give a brief explanation as to why you deserve the job. All applicants must be over 18. To apply, simply click here. 

Previous winner 

You may want to know who, out of the 50,000 applicants, managed to bag the coveted gig last time. 

The winner of the first TikTok Watching Job was Rosella Cruz—a current FSU student with just shy of 75,000 followers on TikTok.  

Rosella said:  

My mom found the job online, and I’m somebody that spends all my days doing TikTok. I love content. I knew I wanted to be a content creator since I was younger, and I spend all my day on TikTok anyways, so I felt like this was an opportunity to make money and learn more while doing something that I love.” 

 

Want to get paid to watch TikTok? Click here to enter.

The post Get paid to watch TikTok! appeared first on MoneyMagpie.

Original source: https://www.moneymagpie.com/make-money/get-paid-to-watch-tiktok

What Is the Key to Outperforming Other Local Businesses?

Home Business Magazine Online

Whether you are a brand-new start up in Sydney or you’re a long established business and you are desperate to turn things up a notch, trying to cut through the noise in such a competitive marketplace can feel like a towering impossibility. The reality? It’s a lot easier than you might imagine!

In this article, we’re going to share the key to outperforming other local businesses in Sydney (spoiler alert: there’s more than one key)!

Key #1: Get your brand in order

The first key is to take a step back and look at the brand you’ve built. Does it truly capture the essence of your business? Does it speak with your perfect customer profile? Do you have a clear and consistent message? Are all of your socials in sync? Is your design style and language choice dependable?

Unless your brand is 100% airtight (and believable), making a name for yourself in Sydney and out-shining the competition will be nigh on impossible.

  • Note: Don’t be afraid to re-invent your brand if necessary.

Key #2: Know thine competitor

Many business owners underestimate the power of knowing exactly who their biggest competitors are — and where their weaknesses lie.

Study them like you’re about to be tested on it!

It’s not about emulating everything they do right; it’s about looking for empty spaces and filling them.

The more data you have on your competitors, the better positioned you will be to find your unique voice in a noisy market.

Key #3: Master your local SEO

Claim your Google My Business page and perfect it.

  • Carry out extensive local keyword research and use your findings to formulate compelling sales copy.
  • Add all of your contact details and location information.
  • Upload high-res photos and video content.
  • Encourage customers to leave reviews and engage with all feedback.
  • Address the more frequently asked questions clearly and with concision.
  • Link your socials.
  • Engage with your local community as often as possible.
  • Submit your business to all of the top local directory websites.

Do everything that your competitors are not. Treat your GMB profile like a new lover; lavish it with love and attention and watch as your relationship blossoms.

Key #4: Look for strategic partnerships

Remember, you aren’t in direct competition with every local business in Sydney. If you’re going to war you better find yourself some valuable allies and leverage their resources. Here’s an example:

  • If you run a local gym in Sydney and you are struggling to compete, why not consider partnering with a local sports clothing store? Or a healthful café that serves high-protein smoothies made from local produce?

Remember the idiom: “Strength in numbers”, and never underestimate the power new partnerships can bring.

Key #5: Invest heavily in your employees

Your brand and business is only as good as the people who represent them. If you truly want to outshine your competitors, treat your employees exceptionally well.

The fact is, your employees can be your biggest cheerleaders. Consider the following two scenarios:

  • “Urgh…it’s a job. It keeps a roof over my head so I can’t complain.”
  • “I LOVE my job. We have such a great laugh together.”

Your employee’s wellbeing and overall perception of your business will rub off on everyone that they know and interact with — most of whom are in your local community.

Nurture your employees and not only will it ultimately boost their overall productivity, but it will bolster your brand image wonderfully.

Conclusion: Go the extra mile

Ultimately, out-shining the local competition in Sydney is all about commitment. It’s about going the extra mile and doing everything that most people aren’t prepared to do.

Another critical factor to consider is time-management. How much time do you and your employees have to invest in growing your online presence? Because if you truly want to make an impact and turn things up a notch, it is almost certainly worth investing in an SEO agency, so you can focus your precious time and resources on doing what you do best, while leaving your digital marketing requirements to the experts.

The post What Is the Key to Outperforming Other Local Businesses? appeared first on Home Business Magazine.

Original source: https://homebusinessmag.com/businesses/success-tips/key-outperforming-other-local-businesses/

The Role of Virtual Reality and Augmented Reality in Marketing for 2023

Home Business Magazine Online

  • Overview of VR and AR Technologies
  • Importance in the marketing landscape

Imagine browsing a clothing store online. You can see how the clothes look on you before making a purchase. Or, you could envision attending a virtual product launch. This would allow you to explore a new gadget in a fully immersive environment.

This is the power of virtual reality (VR) and augmented reality (AR) technologies in marketing. Augmented Reality (AR) overlays computer-generated content in the real world, while Virtual Reality (VR) is a fully immersive digital experience in a simulated environment.

In 2023, these technologies will continue to play a vital role in enhancing customer experiences and driving sales. Let’s explore the importance of VR and AR in the marketing landscape and understand how they shape commerce’s future.

1. Immersive Brand Experiences

To connect with customers on a deeper level, provide an immersive brand experience that goes beyond traditional marketing. This helps customers see how your product can solve their problems or meet their requirements. Virtual and augmented reality are great tools for creating immersive experiences that leave lasting impressions.

A particularly exciting use case is the Metaverse, wherein you can have a 3D avatar; virtual legal address; lifelike assets, from cars to paintings. Brands can create deeply immersive experiences given this malleable environment.

Benefits

These technologies enable customers to visualize your product or service and see firsthand how it can solve their problems. By doing so, you can foster a deeper connection with your customers and enjoy the following benefits:

  • Increased Customer Engagement

In marketing, virtual reality (VR) and augmented reality (AR) can capture customer attention and encourage them to interact with your brand for longer. By offering an interactive and unique brand experience, these technologies can result in higher conversion rates and better customer retention.

  • Memorable Branding

VR and AR provide an opportunity to create a distinctive and memorable brand experience. With these technologies, you can showcase your brand in an unforgettable way. Customers are more likely to remember your brand and share their experiences with others, increasing brand awareness and word-of-mouth marketing. The emotional connection created by VR and AR can also increase customer loyalty. This can further help differentiate your brand from competitors and increase customer loyalty.

Examples

Here are some real-life examples of how brands are using VR and AR to create engaging experiences for their customers:

  • Virtual Product Demonstrations

Using VR and AR, brands can create virtual product demonstrations that give customers a realistic experience of using the product. For instance, IKEA uses AR to let customers see how furniture items would look in their homes. The app overlays digital images of the furniture on the user’s camera view, allowing them to visualize how it would fit in their space. Similarly, automobile manufacturers like Audi and Mercedes-Benz use VR to give customers a virtual test drive of their cars, complete with realistic sounds and movements.

  • Interactive Brand Events

In 2019, Nike launched an AR-powered pop-up store in Tokyo, allowing customers to see life-sized 3D models of their favorite sneakers. Users could customize the sneakers with different colors and patterns before purchasing them. Another example is the Coachella Valley Music and Arts Festival, which has used AR to create immersive experiences like a virtual tour of the festival grounds and an interactive art installation.

2. AR-Enhanced E-commerce

According to a recent study by Global News Wire, AR-enhanced e-commerce is proving to be a game-changer in online shopping. The study found that 60% of US adults are more likely to purchase a product if it is shown in 3D or AR.

This highlights the potential for retailers to capitalize on AR technology and enhance the shopping experience for their customers. In this section, we will explore the benefits of AR-enhanced e-commerce and show businesses how they can implement this technology into their operations.

Advantages

Using augmented reality (AR) in your e-commerce marketing strategy can offer several advantages to your business. By incorporating AR technology, you can take your customers’ shopping experience to a new level. Here are some benefits of AR-enhanced e-commerce:

  • Improved Product Visualization

With the help of AR, customers can now visualize how a product would look in their real environment before making a purchase. This feature enhances their shopping experience and helps them make informed decisions. They can now view the product’s features, size, color, and texture more accurately, making them feel more confident purchasing.

  • Increased Conversion Rates

Using AR in e-commerce can significantly increase conversion rates. According to Shopify data, products with AR content had a 94% higher conversion rate than those without AR. This is because AR allows customers to see and experience products virtually. This gives them a more realistic and accurate representation of the product. This leads to increased confidence in the product and a higher likelihood of purchasing.

Implementations

  • Virtual Fitting Rooms

AR can create virtual fitting rooms where customers can see themselves in the product, even before purchasing. This can help customers make more informed decisions and reduce the likelihood of returns. Virtual fitting rooms can also allow retailers to suggest complementary items, improving the customer experience.

  • 3D product previews

AR can be used to create a 3D representation of a product. This allows customers to rotate and view it from different angles. For example, furniture companies can use AR to create a virtual model of a sofa and show customers how it would look in their living room. Similarly, makeup brands can use AR to show customers how a particular shade of lipstick would look on their lips. This immersive experience can enhance customer engagement and boost sales.

Business Person using virtual reality
Depositphotos

3. VR and AR Advertising

In 2023, revenue in the VR-AR Advertising segment is projected to reach USD 31.12 bn. This indicates that businesses are increasingly recognizing their potential in marketing. VR and AR advertising offers a unique opportunity to grow your business in an immersive manner.

Overview

To fully leverage the potential of VR and AR Advertising, businesses need to focus on creating immersive ad formats that offer increased user interaction. Here are two key points to consider:

  • Immersive Ad Formats

Immersive ad formats are becoming more popular, allowing consumers to experience products and services in a virtual environment. For example, a food and beverage brand could create a pop-up restaurant in a VR space. And allow the customers to taste their products and uniquely interact with the brand. Similarly, many industries, like home decor companies, are experimenting with immersive ad formats. These companies allow customers to decorate their living spaces virtually.

  • Increased User Interaction

In traditional ads, users passively consume the content. However, AR and VR ads offer increased user interaction, allowing them to engage more actively and effectively with the brand. AR can bring products to life through virtual try-ons, while VR can transport users to a different world where they can experience the brand’s message firsthand. This increased user interaction leads to a more memorable and impactful advertising experience.

Examples

  • Branded VR experiences
  • AR-based social media filters

One example of branded VR experiences that have been successful in marketing is Red Bull’s VR simulator. It immerses users in a thrilling extreme sports experience. The simulator takes users on a virtual ride on a roller coaster. It gives them the sensation of being a part of a Red Bull extreme sports event.

Another example of AR and VR in marketing is AR-based social media filters. Brands can create custom AR filters that users can apply to their photos and videos on platforms like Instagram and Snapchat. For example, Coca-Cola created an AR filter that allowed users to turn themselves into polar bears to promote their holiday campaign.

This marketing strategy allows brands to reach a wider audience through user-generated content while creating a fun and engaging experience for their customers.

4. Gamification and Branded Games

Gamification and branded games are two popular methods of using virtual reality (VR) and augmented reality (AR) in marketing. They help you tap into human emotions, encourage participation, and promote brand loyalty. Businesses can drive customer engagement and boost brand awareness by infusing play and competition into marketing strategies.

Importance

Gamification and branded games, in particular, help brands stand out from the competition.

Gamification refers to using game elements, such as point-scoring systems or leaderboards. It makes marketing more interactive and engaging. On the other hand, branded games are fully-fledged games designed to promote a specific brand or product.

Integrating gamification and branded games with AR and VR creates an even more immersive customer experience. This can lead to a range of benefits for businesses:

  • Entertaining and Engaging Marketing

Gamification and Branded Games can make your marketing campaigns more fun and interactive. For example, McDonald’s Frylus game, launched in 2019, encouraged customers to use their phone’s camera to take a selfie with a virtual french fry and share it on social media. The game was a hit and helped McDonald’s to increase their social media engagement and brand awareness.

  • Increased Brand Awareness

Gamification and Branded Games can also be effective in increasing brand awareness. By creating a fun and engaging game, companies can encourage customers to share the game on social media, increasing brand exposure. For example, the “Share a Coke” campaign by Coca-Cola urged customers to share photos of themselves with personalized Coke bottles on social media, which led to a viral campaign and increased brand awareness.

Examples

Numerous VR/AR-based brand games and gamification examples have been developed to promote various products and services.

  • VR/AR-Based Brand Games

A great example is the “Nike Run Club” app for gamification. It uses gamification to motivate users to run by setting challenges, giving rewards, and creating a sense of community. The app tracks users’ runs and provides feedback, making it more engaging and immersive.

For branded games, a notable example is “Lego AR Studio.” This app allows users to create virtual Lego models in their real-world environment using AR. It offers Lego fans a unique and engaging experience, promoting the brand interactively and memorably.

  • Interactive promotions

Interactive promotions are another effective way to use VR and AR in marketing. For gamification, a great example is “Snapchat’s AR Lens.” This feature allows brands to create custom AR filters that users can apply to their selfies, distinctly promoting the brand.

“Coca-Cola’s Happiness Factory” is an excellent example of branded games. This game takes players on a virtual tour of Coca-Cola’s bottling factory, promoting the brand in an immersive way. It also includes interactive elements, allowing players to customize and share their virtual factory on social media.

Business Person using virtual reality
Depositphotos

5. Location-Based Marketing

Virtual reality (VR) and augmented reality (AR) are changing the face of marketing. And their influence is only set to grow in 2023. Location-based marketing is one area where these technologies have a significant impact, allowing marketers to target promotions and integrate them into the real world.

Advantages

The advantages of location-based marketing using VR and AR are significant.

  • Targeted Promotions

Firstly, it allows for targeted promotions tailored to each consumer’s individual needs. Using GPS technology and other location-based data, marketers can identify consumers in a particular location and offer them promotions that are most likely to interest them. This level of personalization ensures that the promotions are relevant and timely, leading to a higher conversion rate.

  • Real-World Integration

One of the main advantages of using AR and VR in location-based marketing is the ability to integrate real-world elements into the experience seamlessly. This means you can enhance the physical environment with digital elements, creating a more immersive and engaging experience for your customers.

For example, you can use AR to place virtual objects in specific locations, such as a virtual pop-up shop in a park or a digital billboard on a busy street corner. This allows you to create a unique and memorable experience that will stick with your customers long after they leave the physical location.

By leveraging AR and VR in location-based marketing, you can take your campaigns to the next level and truly stand out.

Examples

  • AR-Enhanced Store Navigation

AR-Enhanced Store Navigation allows you to navigate through the store with ease. Imagine walking into a store and using your phone to scan a QR code. Your phone will show you a store map highlighting each item’s location. Walking through the store, you can see where you are on the map and the location of the things you want to purchase. This makes your shopping experience more efficient, saving you time and making it easier to find what you need. Adidas has already implemented AR-Enhanced Store Navigation in their London flagship store, allowing customers to quickly locate items and see product information.

  • Geolocation-Triggered Offers

Geolocation-Triggered Offers to use your location to give you personalized offers. Imagine walking by a store and receiving a notification on your phone for a special offer just for you. This offer is only available to customers within a certain distance from the store. This creates a sense of urgency and encourages you to take advantage of the offer. Starbucks has already implemented Geolocation-Triggered Offers through their app, sending personalized offers to customers when they are near a Starbucks location. This allows them to attract customers who may not be considering visiting Starbucks.

Conclusion

  • Recap of VR and AR applications in marketing
  • Importance of embracing emerging technologies
  • Encouragement to explore innovative marketing strategies

In conclusion, Virtual Reality (VR) and Augmented Reality (AR) are becoming increasingly crucial in marketing. They provide immersive experiences that traditional marketing methods cannot match. Using these technologies, you, including increased cust using these technologies over engagement, memorable branding, improved product visualization, and increased conversion rates.

Some popular companies like IKEA, Audi, Mercedes-Benz, and Nike are already using these technologies to offer interactive experiences to their customers. Therefore, your business must embrace emerging technologies like VR and AR and explore innovative marketing strategies to remain competitive and appeal to customers. Doing so can create unique and unforgettable customer experiences, drive sales, and increase brand loyalty.

The post The Role of Virtual Reality and Augmented Reality in Marketing for 2023 appeared first on Home Business Magazine.

Original source: https://homebusinessmag.com/marketing/internet-marketing/role-virtual-reality-augmented-reality-marketing-2023/

Top ten ways to make summer cash quick – 2023

Fancy making extra cash this summer? From babysitting to dogsitting and from fruit-picking to gardening, here are a host of great ideas for seasonal work that you can fit around your current lifestyle.

Make money from your green fingers

Man gardening

Gardening for cash is an ideal way to make some extra money. Lots of people start thinking about the state of their garden in the weeks leading up to summer, so it’s the ideal time to pounce on their insecurities!

Offer your family, friends, colleagues and neighbours your services as an expert lawn mower, weed eradicator and plant potter and you’ll be a renowned small-time gardener in no time at all.

How do you do it?

Start attracting business by handing out cards and flyers (you can get free business cards printed from Vistaprint) and by knocking on doors. Once you’re up and running, word of mouth should spread and work should roll in on a regular basis.

What else do you need?

Ideally, you’ll need your own lawnmower, garden tools and transportation to get from place to place.

In terms of tools, get yourself a sharp pair of secateurs, a pair of tough, skinny gloves and a long, thin trowel. There are plenty of different tools out there to help make your job in the garden a bit easier, and here’s a couple of useful websites:

  • Robert Dyas
  • Gardening Direct

How much can you make?

Don’t think too big to begin with – offer basic services that people generally don’t have time to do themselves for a reasonable price. Professional gardening companies charge around £15 for simple tasks, so long as you can beat their quotes you should have plenty of business.

Babysitting

Young babysitter

Great with kids? Get paid to look after someone’s offspring for a quick summer money maker. A spot of good weather (hopefully) will mean that you can take the children for fun days out and not be stuck indoors too often.

Professional childminding and babysitting is a different story. If you’d like to look after the children of strangers on a regular basis, you’ll need to be a registered childminder and have the proper checks to be able to work without fear of a lawsuit.

How do you do it?

You can register with agency websites such as Sitters and Childcare.co.uk where you can advertise as a babysitter for free. The agency then makes all the arrangements for you. Also, drop a note through your neighbours’ doors to let them know you’re available to look after their children. You could even send out a group email to friends or work colleagues informing them of your new babysitting venture – just make sure you include a price list to establish the fact that it isn’t a free service from the start.

What else do I need?

Having a DBS check (formerly CRB) will make it easier for you to get work and most agencies will insist on it anyway.

Written references from people for whom you have already worked as a babysitter or other type of carer will also make a big difference. However, even if you haven’t given babysitting a go before you can get character references from a teacher, your bank manager or another professional who knows you well.

Be prepared for every eventuality whilst looking after children. Keep contact numbers for parents and emergency contacts if for some reason you can’t get hold of them. Ask about allergies, medication or anything else you might need to know.

If you need some inspiration when it comes to entertaining children, Day Out With The Kids is a brilliant website full of places to visit for both indoor and outdoor activities in your region. We’ve also written an article on how to entertain kids for less during the summer, so take a look.

How much can you make?

Feel free to charge anything around £10 an hour. The long summer holidays can be a real pain for working parents so there should be plenty of work.

If you do find that you’re struggling to get work, initially keeping your rates down to a minimum will do your reputation a lot of good – then you can always increase your fee later on once you’ve established some regular clients.

Work Summer Events for Festival Experiences or Cash

Aircraft Parts Manufacturing

Struggling to afford all the big summer events? Why not work at one instead to watch great sports matches and music concerts and bag some money whilst you’re at it?

How do you do it?

You’ll need to contact an events recruitment company – here are a few we tracked down for you:

  • Festaff supplies casual staff for over a dozen music festivals in the UK including Bestival, Creamfields, Wickerman, Camp Bestival, Isle of Wight Festival, Sonispshere, Rockness and Beachdown. They’re currently recruiting, so if you’re interested fill out this application for summer positions.
  • Delaware North Companies Ltd (DNC) runs a food and catering service at both Wembley Stadium and Emirates Stadium. They provide full training for all the roles and job vacancies range from bar staff to sous chef. See the Hospitality Staff website for full details on DNC job profiles and how to apply.
  • Jam Staffing employs people for events all over the UK – they’re looking for waiters/waitresses, security staff, models and much more. You can apply through their website.
  • For something a bit different, how about mobile catering with MJR Tom? This actually involves walking around events at all the major British stadiums and football clubs, plus the big British racecourses, and selling whatever it is you’re told to.

What else do I need?

Festaff says you don’t need any previous experience or qualifications but you have to be at least 18 years old and they will carry out checks and take up references.

MJR Tom says that the most common product they sell is beer and the most common receptacle they use is a rucksack, so you won’t be lugging around bikes with ice-cream freezers on them or anything. Once you’ve got a stock of your product you can then wander around, enjoy the event and sell your product. Most of the events take place during evenings or weekends so it’s something you can do in your spare time if you work, and hopefully the events themselves should be pretty enjoyable. However, carrying liquids can get pretty heavy, so it’s not a job for those who haven’t got the strength to lug around a heavy load on their back.

How much can you make?

Usually not more than minimum wage to start off with, but potential for more if you do some regular shifts for an events company.

With Festaff you’ll typically work at least two shifts per event but one of those days will be unpaid – because you get a free ticket into the event and a secure place to camp (a package that’s worth over £125 at most shows). After this, any day you work is paid at minimum wage.

At MJR Tom you’re paid a minimum wage base rate but then can earn commission on top of that depending how many of your products you sell, which does give you motivation to try and sell as much as possible.

    Rent out your parking space or garage

    moneymagpie_Top ten ways to make summer cash quick_driveway

    How do you do it?

    Firstly you need to register your parking space or garage through sites such as JustPark. Theses sites enable you to advertise your space to thousands of people.

    Summer is the perfect time to take advantage of all those people needing somewhere to park for the hundreds of music and sporting events. And renting your space doesn’t have to stop there! If you have some attic space, for example, you can advertise it to people needing storage solutions on sites such as Spareground for free.

    For another no-effort way to make money, put an ad on your car through companies such as Money4Space and Comm-motion. The company that you sign up to will apply an adhesive vinyl wrap to all or part of the vehicle (don’t worry they’re specially designed so that they won’t spoil the paintwork).

    Some companies will require you to drive a certain amount each month before paying you. For example, Money4Space stipulates its drivers must complete at least 500 miles a month, where as Comm-motion will match your driving routine to their advertisers’ needs. Both these companies accept vehicles of all sizes, from large vans to small hatchbacks or even flashy convertibles but they do prefer cars that are newer or in good condition.

    What else do I need?

    With Park Let and JustPark you set your own prices but when deciding how much to charge see what other people near you charge per day – you could even try to undercut them slightly if you find that you’re not getting enough interest. JustPark has this helpful price guide so that you can determine how much similar spaces have gone for.

    In order to be considered for a car wrap, both Money4Space and Comm-motion require drivers to have:

    • A clean driver’s licence
    • A current MOT and road tax for the vehicle
    • Valid insurance for the duration of the contract
    • No convictions for drink driving, manslaughter or dangerous driving causing death.

    How much can you make?

    For renting your parking space the money you can make will depend where you live – you can earn from £10 a day for a driveway in a suburb to £17,000 a year for a garage in Knightsbridge, London. If you live near a station or in a busy area, or even better, near a sports stadium or events venue, you can make some serious cash.

    Make money in the sun… and water!

    Lifeguard by a swimming pool

    If you’re a strong swimmer why not become a lifeguard over the summer for the perfect summer job? It’s a great way to meet people and although it’s a serious job (your role is to look after and possibly save someone’s life) it can be lots of fun too.

    How do you do it?

    There are two types of lifeguard:

    • Swimming pool lifeguards – employed by a leisure centre, private club, local authority, hotel or holiday centre
    • Beach lifeguards – employed by the Royal National Lifeboat Institution (RNLI).

    Once you’re qualified try sites like Leisurejobs, Gapyear.com and Gumtree. Also, contact your local pool and ask about vacancies.

    What else do you need?

    To be a pool lifeguard you’ll need one of the following qualifications:

    • The National Pool Lifeguard Qualification (NPLQ)
    • The National Aquatic Rescue Standard (NaRS): Pool Lifeguard
    • NPLQ and NaRS courses are based at local swimming pools or leisure centres and are run through approved centres, such as colleges and swimming clubs.

    To be a beach lifeguard you’ll need one of the following qualifications:

    • RLSS National Beach Lifeguard Qualification
    • National Aquatic Rescue Standard (NaRS): Beach Lifeguard, run by the Surf Life Saving Association of Great Britain (SLSA GB).

    These qualifications can be gained by either training with a commercial training organisation like Harlyn Surf School in Cornwall, or by joining a local RLSS Lifeguard club or SLSA GB life-saving club as a volunteer and training with them.

    You can get information on all lifeguard courses in your area through the Learndirect careers advice website. Expect to pay between £100 and £150, although if you receive benefits you may be entitled to discounts. Because you’ll be working with or around children, you’ll need to undergo a DBS (Disclosure and Barring Service check).

    How much can you make?

    As a part-time lifeguard, you could earn anything between £6.19 and £10 per hour, depending on your level of experience and the type of place you’re working for. Working full-time could earn you a salary of between £11,500 and £16,000, again depending on the location and your previous experience.

    Make and sell some summer treats

    Mint homemade ice lollies

    Why not take advantage of the fact that Brits can’t cope with heat by selling ice lollies, hand-held fans, bottled water and sun cream on the hottest days of the year?

    How do you do it?

    Now, we don’t want to get you into trouble, so if you’re planning on selling in public places then we strongly suggest you contact your local council to ask their permission or get the relevant permits.

    Keeping the frozen stuff sub-zero will be your biggest difficulty, but if you can get hold of a newspaper-delivery bag they act as great insulators if you add a few bags of ice. Just ask nicely at your local newsagents.

    You might find that carrying everything yourself is a little overwhelming so try posting an ad on Gumtree to employ some part-time minions and pay them a set fee for a few hours.

    How much can you make?

    People will pay way over the odds if they’re out and you’re the nearest convenience – so charge whatever you can to make a hefty profit. Target public events, tourist hotspots and crowded places for maximum profits.

    Fruit picking for quick cash

    free food

    Over the last few years there’s been a shortage of willing fruit pickers offering their services to British farms. As a result there are usually plenty of fruit-picking jobs available throughout the summer. If back-breaking toil isn’t your thing then you could try your hand at the checking of the fruit, the weighing, packaging, labelling and even sales in the farm shop.

    What you’ll be picking will depend of course on the farm but also on the month. For example, strawberries and gooseberries are often picked from early June to mid July, plums and apples are picked in late August, and apples and pears are picked in September.

    How do you do it?

    Your best bet would be to travel down to your local farm and speak to the owners directly. Also look out for adverts in local shop windows and village halls. Find a farmers’ market near you here and ask about any jobs going.

    Picking Jobs is a useful website where you can put in a search for fruit picking in Europe and see what’s available. Anywork Anywhere has a similar set-up and can be used to search for all kinds of other seasonal jobs both here and abroad. When you see a job that interests you, email the employer directly giving a few basic details about yourself and the dates you can do.

    What else do you need?

    You’ll be working outside so wear old casual clothes that you don’t mind getting dirty. You may be standing in fields for hours on end so comfortable shoes are a must. You’ll also need a hat and some sun cream so you don’t get burnt. Insect repellent is a good idea, and make sure you drink plenty of water.

    Earnings are likely to be cash in hand and if you earn enough you will be expected to take care of all your own taxes. It’s unlikely you’ll make a lot of money here so you may not exceed your personal income allowance.

    How much can you make?

    You’ll typically be paid minimum wage, depending on the farm you’re working for, you might be paid hourly or daily, but sometimes you’re paid according to the amount you pick (e.g. you get x amount per kg or pound). This system is called ‘piecework’ and it’s fruitful (sorry) for those who work particularly hard.

    Housesitting and petsitting

    Woman with puppy

    The summer is the perfect time to house sit – there are many more people going on holiday and if you can’t afford to go away this year it’s a great way to visit a different part of the country without forking out your hard-earned cash.

    Housesitting basically involves looking after someone’s home while they’re away but it gives you the opportunity to visit another part of the country and make some money.

    You’ll be asked to carry out the daily duties that would normally be done if the owners were present but the rest of the time is yours to relax. The work may also involve looking after an animal, so you need to make sure you don’t mind cleaning up the odd bit of dog poop here and there.

    How do you do it?

    The easiest way to get work is to sign up for an agency. That way you also have the added security of insurance, which might be too much of a complication and expense otherwise. With an agency such as TrustedHousesitters you can expect to earn just less than two hours’ pay per day at the minimum wage. You’ll also be given an allowance for food and reimbursed for any travel costs. For pet-focused housesitting, the national agency Animal Aunts looks for people who can look after pets in all areas.

    If you’d prefer to do it off your own back, advertise yourself in the local paper or on Gumtree, making sure you include the fact that you can provide personal references if required.

    What else do you need?

    Depending on the arrangement you have with the homeowner you may have to commit to staying in the house for a certain proportion of the day – but this is a great opportunity to catch up on reading, writing, knitting or even a spot of paperwork.

    How much can you make?

    Housesitting is unlikely to make you vast sums of money – long-term house minders can earn about £9 a day, plus food and travel allowances and short-term housesitters can earn between £8 and £10 an hour.

    However – you can make a lot more money if you can hire out your own house while you stay at someone else’s.

    If you live in a popular city or a very attractive part of the country, why not rent out your home at the same time? Simply put it up for rent on Gumtree, Spareroom or through a local lettings agent that specialises in short, holiday lets. Short-term lets are usually much more lucrative than long-term ones so you could find yourself making £100s while you’re away. To find out more about renting your house, or part of it, see our article on renting a room out.

    Getting out and about – pet walking

    Woman walking her dog in a field

    If you’re fit, active and enjoy spending time with animals then walking people’s pets can be a really enjoyable and easy way to make some quick cash.

    How do you do it?

    Find your first customers just by asking around. Start by asking neighbours and others you know if they require your services. If your workload seems a little feeble, you could try advertising with a poster or notice at your local veterinary clinic or in local shop windows.

    After that, if you’re good and reliable, you’ll get publicity through word of mouth. Many dog walkers get clients when they meet them in the park. Get yourself some free business cards from Vistaprint and hand them out to dog owners when you’re on a walk. You can also put an ad up on the notice board in your local vet practice, pet shops and at rescue centres if they’ll let you.

    You can also join a local dog-walking agency such as PetPals or register yourself as a dog-walking company at NarpsUK. Narps members can access discounted rates for insurance and it can also help you find more work through its pet-owner postcode search facility. You’ll earn less per hour but the work would be more regular. Just put ‘dog walking’ into your search engine with your local area and see what comes up. There are lots of little, local agencies all over the country.

    What else do I need?

    The biggest expense will be insurance. Pet Business Insurance offers a number of packages including:

    • Public liability – if the dog runs out into the road and causes a pile up, or bites someone.
    • Care, custody and control – looks after the pet itself if it gets injured while under your care
    • Loss of key – if you lose your employer’s keys they’ll pay to change the locks.

    You’ll also need a ready supply of pooper-scoopers and bags and perhaps some doggy toys (but owners will usually supply their own).

    How much can you make?

    What you charge is completely up to you, but it’s advisable to only charge what you think people can afford. Try not to rob little old ladies of their pension, but feel free to charge anything up to £15 an hour to socialites with pocket-sized pooches.

    Sell your holiday snaps

    Holiday Photographs

    If you’re a dab hand with a camera, try selling your summer holiday snaps to photo agencies and libraries. Each time one of your photos is sold you can earn a commission – most sites will ask for a selection of photos to test the quality and there’s a chance they’ll be rejected but if you don’t try you’ll never know! Also, there are lots of photo sites to choose from and there’s nothing to stop you from signing up with all of them.

    Even if you’re not going away why not get out and about with your camera and start taking some pictures of subjects and images that take your interest? For an idea of what stock libraries are looking for visit the websites themselves – they usually need images of people’s hometown, street, ethnic groups and women in business and work shots.

    How do you do it?

    Microstock sites such as Fotolia often have a travel section for professional-quality photographs of interesting things and places. Others such as 123RF operate in a similar way.

    You can also try contacting smaller travel magazines – send an email to their pictures editor and find out their rates.

    What else do you need?

    If you want to submit a photo to sell, it has to be an RGB JPEG saved at a high setting (such as Photoshop level 10 setting or 48 MB in size). They must not be compressed file sizes. Usually the higher the image resolution, the more you’ll be paid, so keep files large.

    Do be careful about the pictures you submit – pictures of identifiable houses or models (any person who’s in the photo) will in most cases need a release form. This is signed by the model or house owner to cite that their permission has been given for you to profit from their personal belongings. Also, some properties and logos are trademarked (often has a registered trademark symbol) and therefore will not be accepted.

    How much can you make?

    The amount you make will vary from one agency to another but prices will also depend on resolution.

    • iStockphoto and Adobe have buyers who rank photos – when you’re good enough you can go exclusive and earn a higher commission rate. With Fotolia, the minimum commission you can earn is 35% or up to 63% with a good ranking. It pays 5p for an extra small photo, £1 for a small photo and £2 for a medium photo. The royalty structure on iStockphoto is 20%, but you could make up to 45% for exclusive pictures when your ranking is high.
    • Find out more in our full article on selling digital photos.

    And finally…

    Young man washing car

    Summer brings new chores – lawns have to be mown more often and cars washed more frequently. You’d be surprised at how many people are willing to pay someone to take these tasks off their hands – and mowing lawns in the sun is far from unpleasant!

    Put an ad on Gumtree, get yourself some free business cards to hand out and post through doors, put an ad up in your local Post Office or shop, and spread the word. You can pick and choose the jobs you take on, and you can work on your tan as you earn!

    The post Top ten ways to make summer cash quick – 2023 appeared first on MoneyMagpie.

    Original source: https://www.moneymagpie.com/make-money/ten-top-ways-to-make-money-this-summer

    Interest rates rise to 4.5%

    Interest rates rise to 4.5%

    Yesterday, the Bank of England announced another rise to interest rates, from 4.25% to 4.5%. This is the 12th rise in a row, as the bank attempts to tackle inflation. This will have both negative and positive impacts on your money, depending on whether you are a borrower or a saver. 

    How will you be impacted? 

    Well, not only will this put even more pressure on people’s finances, but many people will see their disposable incomes decrease as their mortgage payments increase. Similarly, borrowing costs will be higher, meaning loans will cost more to repay. 

    Alternatively, those with savings will see an increase on the interest paid to them. Although inflation is currently over 10%, meaning any interest under this amount won’t make a huge difference it’ll soften the blow somewhat. 

    Mortgages 

    Those on tracker and variable mortgages will likely see an increase in mortgage repayments. According to the BBC, there are more than 1.4 million people on these types of mortgages. Those on a typical tracker mortgage will pay around £24 more per month as the result of the interest rate hikes. 

    Those on standard variable rate mortgages face a jump of around £15. On top of previous increases, most people will be paying hundreds more per year in repayments. Those on a fixed-rate mortgage with see their payments remain the same until the fixed term ends. 

    Loans 

    Increases to interest rates may also impact those who have credit cards and loans. This is because the rate of interest on these payments could increase. It is up to the discretion of lenders to put rates up in line with the changes made by the Bank of England. 

    Savings 

    If you have a savings pot, then good news! Interest rates on your savings could go up. As with loans, it’s up to the banks and building societies as to whether they pass on these increases, but many do. Some banks have been put under pressure to pass on the best rates possible, however a few are still offering low interest.  

    If you are with a bank or building society that is offering low interest, it could be worth shopping around for the better deal. Make your money work harder with little effort. 

    Inflation 

    The reason interest rates are continuing to rise is due to high inflation. The Bank of England must increase interest rates to lower inflation. However, it seems Britain is struggling to bring down these high inflation levels as quickly as predicted. 

    However, new projections for inflation were announced by the Monetary Policy Committee, which suggest inflation could fall to 5% by the end of 2023. The target rate of 2% could be met by late next year, should everything move as planned.  

    The post Interest rates rise to 4.5% appeared first on MoneyMagpie.

    Original source: https://www.moneymagpie.com/make-money/interest-rates-rise-to-4-5

    Bing Chat gains image answers with knowledge cards and optimized answers

    Microsoft announced a number of new features that have been added to Bing Chat this week, including images within answers, optimized knowledge answers and more. “Some of these features may appear temporarily in your Bing chat experience as we experiment with them,” the Bing team wrote.

    Let’s dig in.

    Image answers with knowledge cards. Bing Chat has been getting more visual but now, some of those visuals can let you trigger knowledge cards. “Click on the image to launch a knowledge card that allows you to explore more information about their habitat, diet, lifecycle, and other facts,” Bing wrote.

    Here is what it looks like:

    Bing

    Optimized answers. Bing Chat also has gained new optimized answers that show you answers related to shopping, weather, finance, jobs, autos, and recipes. In the example below, you can compare different product results in a more visual manner.

    Bing Mobile

    Other features. Bing Chat also now allows you to export answers to PDF, text file, or Microsoft Word. There is also improved the copy and paste of the code or other blocks of formatted text Bing Chat generates. Finally, you can now include prompts for formatting like paragraphs, bullets, or numbering.

    Why we care. We continue to see small and large improvements to generative AI tools, like Bing Chat. The Bing Chat interface is becoming more and more search-friendly, more and more user-friendly and the answers continue to get better.

    The post Bing Chat gains image answers with knowledge cards and optimized answers appeared first on Search Engine Land.

    Original source: https://searchengineland.com/bing-chat-gains-image-answers-with-knowledge-cards-and-optimized-answers-418999

    LinkedIn starts filtering connection, follower counts

    Has your list of followers on LinkedIn changed? If so, it’s because LinkedIn said it is now removing “hibernated” and “restricted” accounts from the connection and follower counts of all members and will continue to regularly do so heading forward.

    New Help documentation. LinkedIn has added new Restricted and hibernated account filtering Help documentation. It explains:

    “In order to better support LinkedIn members and contributors with more reliable engagement and reach insights, restricted and hibernated accounts will no longer be included in the total number of followers and connections listed on a member’s profile.”

    The LinkedIn notification. Here’s what the change in followers notice looks like, as shared by @ItsSachinShah:

    Connection

    The impact. It depends. Some accounts may see more of an impact on their counts. LinkedIn noted some factors are:

    • How long an account has been active.
    • How many connections and followers a member has.
    • Places where members have worked or studied.

    Account type explainer. So what exactly are these two types of accounts LinkedIn is filtering?

    • Hibernated accounts: A member has deactivated an account for a certain period of time.
    • Restricted accounts: A member has violated either LinkedIn’s Professional Community Policies or its User Agreement.

    What happens if restricted or hibernated accounts become active. “They will be re-included in the follower and connection counts they were previously a part of. For members that reach the 30,000 connection limit, if accounts become unrestricted they will not be re-added to their audience lists unless they remove current connections,” LinkedIn explained.

    Why we care. Ultimately, connection and follower counts are a vanity metric. But filtering out inactive accounts could potentially help LinkedIn users who have already reached their 30,000 connection limit, allowing them to connect with active users and potentially earn more engagement and visibility.

    The post LinkedIn starts filtering connection, follower counts appeared first on Search Engine Land.

    Original source: https://searchengineland.com/linkedin-filters-connection-follower-counts-419083