Marketers haven’t had the easiest time migrating from Universal Analytics to Google Analytics 4.
Some advertisers are so frustrated with the new tool, that they’ve even been holding funerals for UA in the hope that Google might get the message and make a sudden U-turn.
Search Engine Land recently ran a poll to find out how the industry is coping and to give marketers an opportunity to get their voices heard – and the feedback was interesting to say the least.
The enforced switchover is a historic transitional moment in digital marketing history, and we know it’s a big adjustment. But if you don’t laugh, you’ll cry. So with that in mind, we’ve put together a list of the funniest reactions we received to Google’s enforced GA4 switchover. Enjoy!
Short and sweet. Some marketers were able to summarise their experiences with GA4 in just a few words.
- “Mad! Mad! Mad!
- “Total cr*p!”
- “GA4 = LAME!”
- “One word (in fact two words): BS!”
- “What a Waste of our time.”
- GA4 UI team should be fired
“Google should be ashamed!” Marketers certainly know how to articulate their frustrations. They also know how to dish out some pretty epic one liners. We’re so glad we won’t be answering calls on the GA4 customer service desk on Monday.
- “Did they find the software in a Christmas cracker? The biggest pile of sh*t I have ever seen. Unusable for scenario of casual small business owner with a simple question about their stats. I can only conclude that Google deliberately wanted to obfuscate people’s access to their own website data. If it doesn’t get better, considering removing from many customers’ sites because it is just pointless drag on speed stats.”
- “GA4 is potentially the worst product update ever from a pure usability perspective, and Google should be ashamed of its current state.”
- “Google trying to do tableau for dummies is not working on either level.”
- “Simply Put, GA4 Sucks. It is a pain in the a*s to use (NOT USABLE) requires much more time than previous version lacks the same visual impact as GA3 it is junk.”
Mind games. What if Google secretly designed GA4 with a hidden agenda; to get marketers to stop using its own tools and turn to its competition instead? Makes sense. Kinda. Well, not really.
- “This might be the least user-friendly product Google has ever produced. Almost like they don’t want people to use it.”
I’m outta here! A fantastic solution if you’re not a fan of GA4; turn on your Out Of Office, go on vacation and wait for all of this to blow over. Of course, it probably won’t. But definitely a great short-term option.
- “I have been dreading the arrival of this date so much that I booked a trip out of town. LOL. My hope is that by the time I return from vacation, Google will have changed their mind, and Universal Analytics will continue to exist.”
Get the daily newsletter search marketers rely on.
<input type="hidden" name="utmMedium" value="“>
<input type="hidden" name="utmCampaign" value="“>
<input type="hidden" name="utmSource" value="“>
<input type="hidden" name="utmContent" value="“>
<input type="hidden" name="pageLink" value="“>
<input type="hidden" name="ipAddress" value="“>
Processing…Please wait.
function getCookie(cname) {
let name = cname + “=”;
let decodedCookie = decodeURIComponent(document.cookie);
let ca = decodedCookie.split(‘;’);
for(let i = 0; i <ca.length; i++) {
let c = ca[i];
while (c.charAt(0) == ' ') {
c = c.substring(1);
}
if (c.indexOf(name) == 0) {
return c.substring(name.length, c.length);
}
}
return "";
}
document.getElementById('munchkinCookieInline').value = getCookie('_mkto_trk');
You can’t make me. Alternatively, if you’re not in a position to take a vacation right now, just close your eyes, pretend GA4 isn’t happening and do nothing. What could possibly go wrong?
- “Our marketing department doesn’t have the faintest idea how to follow complex directions. And most of them are out of the office for the next two weeks. So IT kicked the project over to our business insights department, who swiftly said, “We don’t have anything to do with Google Analytics anymore. Talk to Marketing. Now it looks like the project is mine. I’m a one-person department. I’m not gonna do sh*t. That’s my GA4-adjacent sob story.”
Why we care: We’re all in the same boat right now. After 11 years of relying so heavily on Universal Analytics, migrating over to GA4 is a daunting task. But unfortunately, we don’t have a choice (unless you want to consider a GA4 alternative). So we might as well get our heads down and try to figure it all out. But that doesn’t mean we can’t have a laugh along the way.
The post 13 of the funniest reactions to GA4: The roast of Google Analytics 4 appeared first on Search Engine Land.
Original source: https://searchengineland.com/funniest-reactions-ga4-roast-google-analytics-428932
acheter des tablettes similaires hexal Dendermonde is het mogelijk om medicijnen zonder
recept te krijgen in Genève
Les services supplémentaires offerts lors de l’achat de
médicaments en ligne Polipharm Rheinfelden se puede adquirir medicamentos
en México
Thanks for sharing such a pleasant opinion, article is nice, thats why i have read it completely
Nice blog here! Also your website loads up fast! What host are you using? Can I get your affiliate link to your host? I wish my website loaded up as fast as yours lol
Автомойка под ключ – это ваш легкий старт в автосервисном бизнесе. Не требуется прежний опыт – мы сопровождаем вас на каждом шагу.
Строительство автомойки – это ответственный процесс, требующий знаний и опыта. Наша команда гарантирует качество и соблюдение всех норм.
This is my first time go to see at here and i am truly happy to read all at one place.
Hey there! This is kind of off topic but I need some help from an established blog. Is it hard to set up your own blog? I’m not very techincal but I can figure things out pretty fast. I’m thinking about setting up my own but I’m not sure where to start. Do you have any points or suggestions? Thanks
I truly love your blog.. Pleasant colors & theme. Did you develop this website yourself? Please reply back as I’m planning to create my very own website and would like to know where you got this from or exactly what the theme is called. Thanks!
Sweet blog! I found it while browsing on Yahoo News. Do you have any tips on how to get listed in Yahoo News? I’ve been trying for a while but I never seem to get there! Cheers
Fine way of explaining, and nice piece of writing to get data about my presentation topic, which i am going to deliver in university.
I don’t even know how I ended up here, but I thought this post was good. I don’t know who you are but definitely you are going to a famous blogger if you are not already 😉 Cheers!
Simply want to say your article is as astonishing. The clearness in your post is simply spectacular and i can assume you are an expert on this subject. Well with your permission allow me to grab your RSS feed to keep up to date with forthcoming post. Thanks a million and please continue the rewarding work.
It is perfect time to make a few plans for the future and it is time to be happy. I have read this publish and if I may I want to recommend you few interesting things or advice. Perhaps you could write next articles relating to this article. I want to read more things approximately it!
Appreciating the persistence you put into your site and in depth information you present. It’s great to come across a blog every once in a while that isn’t the same out of date rehashed material. Fantastic read! I’ve saved your site and I’m including your RSS feeds to my Google account.
If you desire to take a great deal from this post then you have to apply such strategies to your won webpage.
At this time I am going to do my breakfast, when having my breakfast coming again to read additional news.
Asking questions are in fact nice thing if you
are not understanding something completely, except this post gives fastidious understanding even.
Thankfulness to my father who shared with me regarding this website, this webpage is actually amazing.
I’m really impressed together with your writing
skills as smartly as with the format on your weblog.
Is that this a paid topic or did you customize it your self?
Anyway keep up the nice high quality writing, it’s uncommon to see a nice blog like this one today..
I blog quite often and I seriously appreciate your content.
This article has really peaked my interest. I am going to take a note of
your website and keep checking for new details about once a week.
I opted in for your Feed as well.
Hurrah, that’s what I was exploring for, what a data!
present here at this website, thanks admin of this web page.
Admiring the persistence you put into your website and in depth information you provide.
It’s awesome to come across a blog every once in a while
that isn’t the same out of date rehashed information. Excellent read!
I’ve bookmarked your site and I’m adding your RSS feeds to my Google account.
Good article. I will be experiencing a few of these issues as
well..
Awesome site you have here but I was curious if you
knew of any community forums that cover the same topics discussed in this article?
I’d really like to be a part of community where I can get
feed-back from other knowledgeable individuals that share the same interest.
If you have any suggestions, please let me know. Kudos!