Alphabet Inc., Google’s parent company, reported higher advertising revenue in the second quarter of 2023, year on year.
A 2% gain in search revenue was accompanied by an increase in revenue for YouTube ads (4.4%).
However, Google’s advertising network was down 5%.
- “Our financial results reflect continued resilience in Search, with an acceleration of revenue growth in both Search and YouTube,” said Alphabet Chief Financial Officer Ruth Porat.
Although results surpassed expectations, the single-digit growth percentages suggest that digital ad spend has yet to fully recover to its former glory. Experts predict that this should happen in Q4 of 2023.
Why we care. The better-than-expected performance might suggest that confidence and trust in digital advertising is finally stabilizing following the economic downturn. This is great news for digital advertisers as it suggests ad spend is set to grow as we look toward the hugely important holiday period in Q4.
Leadership in AI. Google’s ad revenue increased by $1.85 billion from the previous year, while YouTube ad revenue was $7.67 billion, up from $7.34 billion in 2022.
Google’s Chief Business Officer, Philipp Schindler, added that the company will continue to invest heavily into AI as the business enters into its seventh year as an AI-first company.
- “Generative Ai is supercharging new and existing ad products. We’re helping advertisers to make better decisions, solve problems and enhance creativity. I’m very excited about AI,” Schindler said.
Stepping down. Alphabet confirmed in its Q2 financial announcement that Porart, who has been with Google for eight years, will be stepping down as CFO. On September, she will take on the newly-created position of president and chief investment officer.
In her new role, Porart will be responsible for Alphabet’s “other bets” and will continue working closely with CEO Pichai. She will be responsible for strengthening the company’s relationships with policy-makers and helping shape its corporate investments to have a maximum economic impact.
Earnings report. You can read Alphabet’s full second quarter 2023 results report for more information.
The post Google search revenue rises 5%, slight increase in total ad revenue appeared first on Search Engine Land.
Original source: https://searchengineland.com/google-search-revenue-rises-5-slight-increase-total-ad-revenue-429861
You made some clear points there. I looked on the internet for the topic and found most persons will agree with your blog.
Good V I should certainly pronounce, impressed with your site. I had no trouble navigating through all tabs as well as related information ended up being truly easy to do to access. I recently found what I hoped for before you know it at all. Reasonably unusual. Is likely to appreciate it for those who add forums or anything, site theme . a tones way for your client to communicate. Nice task..
Hello! I just wanted to ask if you ever have any trouble with hackers? My last blog (wordpress) was hacked and I ended up losing a few months of hard work due to no back up. Do you have any solutions to stop hackers?
Hello, you used to write great, but the last several posts have been kinda boring… I miss your great writings. Past several posts are just a little out of track! come on!
you are truly a just right webmaster. The site loading pace is amazing. It seems that you are doing any unique trick. Also, The contents are masterpiece. you have performed a fantastic job in this subject!
Generally I do not read post on blogs, but I wish to say that this write-up very forced me to try and do it! Your writing style has been surprised me. Thanks, quite nice article.
wonderful post.Ne’er knew this, thanks for letting me know.
Thank you for helping out, superb info. “Riches cover a multitude of woes.” by Menander.
Some truly wonderful posts on this site, appreciate it for contribution. “It is not often that someone comes along who is a true friend and a good writer.” by E. B. White.
I was suggested this website by my cousin. I am not sure whether this post is written by him as no one else know such detailed about my problem. You’re wonderful! Thanks!
Wow! Thank you! I permanently needed to write on my blog something like that. Can I implement a portion of your post to my blog?
Awsome post and straight to the point. I am not sure if this is in fact the best place to ask but do you people have any ideea where to get some professional writers? Thx 🙂
This blog is definitely rather handy since I’m at the moment creating an internet floral website – although I am only starting out therefore it’s really fairly small, nothing like this site. Can link to a few of the posts here as they are quite. Thanks much. Zoey Olsen
It’s really a nice and helpful piece of information. I’m glad that you simply shared this helpful info with us. Please keep us up to date like this. Thanks for sharing.
Nice post. I be taught something more difficult on different blogs everyday. It would all the time be stimulating to read content from different writers and practice a little something from their store. I’d desire to make use of some with the content material on my blog whether or not you don’t mind. Natually I’ll give you a hyperlink on your net blog. Thanks for sharing.
Hi there, just became aware of your blog through Google, and found that it’s truly informative. I’m going to watch out for brussels. I will be grateful if you continue this in future. Many people will be benefited from your writing. Cheers!
Hiya, I am really glad I’ve found this info. Today bloggers publish only about gossips and web and this is actually annoying. A good web site with interesting content, this is what I need. Thank you for keeping this web site, I’ll be visiting it. Do you do newsletters? Can’t find it.
Have you ever thought about adding a little bit more than just your articles? I mean, what you say is valuable and everything. Nevertheless just imagine if you added some great photos or video clips to give your posts more, “pop”! Your content is excellent but with pics and video clips, this website could definitely be one of the greatest in its niche. Great blog!
Hey! Someone in my Facebook group shared this website with us so I came to take a look. I’m definitely enjoying the information. I’m bookmarking and will be tweeting this to my followers! Great blog and amazing design and style.
Thanks for your personal marvelous posting! I certainly enjoyed reading it, you could be a great author.I will always bookmark your blog and definitely will come back down the road. I want to encourage that you continue your great writing, have a nice morning!
I discovered your blog site on google and check a few of your early posts. Continue to keep up the very good operate. I just additional up your RSS feed to my MSN News Reader. Seeking forward to reading more from you later on!…
I like what you guys are up also. Such intelligent work and reporting! Carry on the excellent works guys I have incorporated you guys to my blogroll. I think it will improve the value of my website 🙂
Nice read, I just passed this onto a friend who was doing some research on that. And he just bought me lunch because I found it for him smile So let me rephrase that: Thanks for lunch! “Any man would be forsworn to gain a kingdom.” by Roger Zelazny.
Hello there! This is my first visit to your blog! We are a team of volunteers and starting a new project in a community in the same niche. Your blog provided us beneficial information to work on. You have done a wonderful job!
I love your writing style truly enjoying this web site.
I have been examinating out many of your posts and i can state pretty nice stuff. I will surely bookmark your blog.
I have been absent for some time, but now I remember why I used to love this website. Thank you, I will try and check back more often. How frequently you update your site?
I would like to convey my admiration for your kindness for all those that should have help with in this question. Your personal dedication to getting the message all over came to be amazingly effective and have consistently empowered most people like me to achieve their desired goals. Your entire helpful suggestions indicates a whole lot a person like me and much more to my peers. Regards; from all of us.
I am impressed with this website , real I am a fan.
I am glad to be a visitor of this unadulterated site! , thanks for this rare info ! .
As a Newbie, I am continuously searching online for articles that can help me. Thank you
I love your writing style genuinely enjoying this web site.
Super-Duper website! I am loving it!! Will come back again. I am bookmarking your feeds also
Hello this is somewhat of off topic but I was wanting to know if blogs use WYSIWYG editors or if you have to manually code with HTML. I’m starting a blog soon but have no coding experience so I wanted to get guidance from someone with experience. Any help would be enormously appreciated!
Hello, i think that i saw you visited my website so i came to “return the favor”.I’m trying to find things to improve my web site!I suppose its ok to use some of your ideas!!
Hi, i think that i noticed you visited my site thus i came to “go back the favor”.I’m trying to to find issues to enhance my web site!I assume its good enough to make use of some of your ideas!!
tsrrub.com
Liu Qian은 세단 의자로 달려가 낮은 목소리로 “폐하 …”라고 말했습니다.
Good post. I study something more challenging on totally different blogs everyday. It’s going to all the time be stimulating to learn content from other writers and observe a little bit one thing from their store. I’d want to use some with the content on my blog whether or not you don’t mind. Natually I’ll offer you a hyperlink on your internet blog. Thanks for sharing.
Just wish to say your article is as astonishing. The clarity in your post is simply nice and i can assume you are an expert on this subject. Well with your permission let me to grab your RSS feed to keep up to date with forthcoming post. Thanks a million and please continue the rewarding work.
Hello there, simply became aware of your weblog via Google, and found that it’s truly informative. I am gonna watch out for brussels. I will appreciate in the event you continue this in future. Many other folks will likely be benefited out of your writing. Cheers!
You really make it seem so easy with your presentation but I find this matter to be actually something which I think I would never understand. It seems too complicated and very broad for me. I’m looking forward for your next post, I will try to get the hang of it!
I am typically to running a blog and i actually admire your content. The article has really peaks my interest. I am going to bookmark your website and keep checking for brand new information.
I think this website holds some rattling fantastic information for everyone :D. “The ground that a good man treads is hallowed.” by Johann von Goethe.
Some really great info , Sword lily I found this. “The only truly affluent are those who do not want more than they have.” by Erich Fromm.
You made several nice points there. I did a search on the subject and found the majority of folks will go along with with your blog.
Heya just wanted to give you a quick heads up and let you know a few of the images aren’t loading correctly. I’m not sure why but I think its a linking issue. I’ve tried it in two different browsers and both show the same outcome.
I’ve been surfing on-line greater than three hours as of late, but I never found any fascinating article like yours. It¦s pretty value sufficient for me. In my opinion, if all site owners and bloggers made just right content material as you did, the web will be much more helpful than ever before.
magnificent points altogether, you just gained a new reader. What could you recommend in regards to your post that you made some days in the past? Any certain?
great points altogether, you just gained a new reader. What would you suggest in regards to your post that you made a few days ago? Any positive?
F*ckin’ amazing things here. I’m very glad to see your post. Thanks a lot and i am looking forward to contact you. Will you kindly drop me a e-mail?
Thank you, I’ve just been looking for info about this topic for ages and yours is the best I’ve discovered so far. However, what in regards to the bottom line? Are you sure about the supply?
I couldn’t resist commenting
Hello! Do you use Twitter? I’d like to follow you if that would be ok. I’m undoubtedly enjoying your blog and look forward to new updates.
Good – I should certainly pronounce, impressed with your web site. I had no trouble navigating through all the tabs as well as related info ended up being truly easy to do to access. I recently found what I hoped for before you know it in the least. Quite unusual. Is likely to appreciate it for those who add forums or anything, website theme . a tones way for your client to communicate. Nice task..
F*ckin¦ tremendous issues here. I¦m very glad to see your post. Thanks a lot and i am looking forward to contact you. Will you kindly drop me a mail?
I just couldn’t leave your web site prior to suggesting that I really loved the standard information an individual provide to your guests? Is going to be again ceaselessly in order to investigate cross-check new posts.
Just what I was looking for, appreciate it for putting up.