A Guide to Choose the Right International School for Your Child

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Education is one of the most significant investments that anyone can make in their future. As the world becomes more interconnected and globalized, there’s a growing need for individuals to have an international perspective and a broad range of experiences. For many students, attending an international school is an excellent way to gain this perspective and experience.

Choosing an international school for your child is a significant decision that requires careful consideration. The best international schools can provide your child with an excellent education, a multicultural environment, and diverse learning opportunities. However, with so many options available, it can be overwhelming to identify which international school is the best fit for your child’s needs.

Understanding Your Child’s Educational Needs

Understanding your child’s learning style and preferences can help you select the right school that caters to their needs. Some children thrive in a structured learning environment, while others prefer a more creative and flexible approach. Consider your child’s academic and social needs, as well as their interests and hobbies.

Identifying School Accreditation and Reputation

School accreditation is an essential aspect to consider since it ensures that the school meets certain standards and provides high-quality education. Accreditation is a voluntary process that schools undergo to demonstrate their commitment to quality education. It is an external evaluation conducted by an independent organization that assesses the school’s curriculum, faculty qualifications, student support services, and overall effectiveness.

Assessing Facilities and Resources

The facilities and resources of an international school provide students with a conducive learning environment. Before enrolling your child, it is essential to visit the school and evaluate the facilities and resources they offer. These may include classrooms, libraries, laboratories, sports facilities, and technology resources.

Examining Curriculum and Teaching Methods

Some schools may follow the International Baccalaureate (IB) program, while others may use the American or British curriculum. Each curriculum has its own strengths and weaknesses, and it is important to understand them before making a decision.

Evaluating School Culture

School culture refers to the attitudes, values, beliefs, and behaviors that are shared by the members of the school community, including students, teachers, parents, and administrators. A positive school culture can have a significant impact on your child’s academic and personal development, as it can foster a sense of belonging, motivation, and engagement.

Evaluating General Atmosphere and Extra-curricular Opportunities

A school’s atmosphere can greatly affect a child’s learning experience and overall happiness at school. Some schools may have a more traditional or formal atmosphere, while others may be more relaxed and informal. It is important to consider which type of atmosphere would be best suited for your child’s personality and learning style.

School
Photo by Tima Miroshnichenko from Pexels

Researching Student-Teacher Ratios

This ratio refers to the number of students in a classroom compared to the number of teachers. A lower student-teacher ratio generally indicates a school with a greater focus on individualized attention and support for each student, while a higher ratio may suggest limited interaction and personalized attention for students.

Assessing Cost of Tuition and Fees

While tuition fees are likely to be the most significant expense, it is important to note that there may be additional costs such as registration fees, application fees, and other administrative costs. It is best to inquire about these fees upfront and factor them into your budget when making your decision.

The post A Guide to Choose the Right International School for Your Child appeared first on Home Business Magazine.

Original source: https://homebusinessmag.com/lifestyles/education/guide-choose-right-international-school-child/

The Future of Communication: Exploring the Benefits of the Nothing Phone

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In today’s day and age, it’s almost impossible to imagine life without a phone. We rely on our phones to stay connected with loved ones, stay on top of work emails, check social media, and even order food. But what if there was a phone that did the exact opposite of all these things? That’s where the “Nothing Phone” comes in.

The Nothing Phone is a device that takes the term “minimalism” to a whole new level. It is a simple device that has no internet connectivity, no camera, no social media apps, and no flashy features. Instead, it’s a basic phone that can only make and receive calls and send and receive text messages. If you are looking for the best nothing phone, click here: https://www.m1.com.sg/mobile/brands/nothing/nothing-phone.

Nothing Phone is a revolutionary new product that has been gaining popularity in recent years due to its unique features and benefits. This innovative device is designed to help people disconnect from the digital world by providing a minimalist phone experience that focuses on the essentials. Here are some benefits of using Nothing Phone:

Improved Focus and Productivity

Nothing Phone is a great tool for anyone looking to enhance their productivity or focus. With no notifications or apps, there are no distractions to take your attention away from the task at hand. You can make phone calls and send text messages, but you won’t be tempted to check social media or browse the internet. This allows you to stay focused on your work and be more productive.

Reduced Screen Time

The phone’s minimalistic design lacks features such as social media apps, games, and other online distractions. This makes users to be less likely to spend hours scrolling through social media, playing games, or watching videos, which means they can spend their time on more productive tasks.

Enhanced Security and Privacy

The Nothing Phone is designed for people who are conscious of their privacy and security. Unlike other phones that come with pre-installed software that tracks your activity and collects your data, the Nothing Phone is entirely devoid of any built-in apps or features. With the Nothing Phone, you can be sure that your private data remains private.

phone
Photo by cottonbro studio from Pexels

Reduced Phone Addiction and Dependence

The Nothing phone is designed to provide users with a distraction-free experience. It is a simple device that only allows users to make calls and send messages. This simplicity helps users to break free from the constant need to check their phones for notifications, messages, and updates. By reducing the temptation to constantly check their phones, users can reduce their phone addiction and dependence.

Reduced Environmental Impact

Electronic device manufacturing and disposal processes have a significant impact on the environment. Unlike smartphones, a Nothing Phone is designed to last longer. Therefore, people who use a Nothing Phone will not need to upgrade their phone as frequently, reducing the amount of electronic waste generated.

Increased Battery Life

Most smartphones require frequent charging, but Nothing Phone can last up to three weeks on a single charge. This extended battery life is possible because Nothing Phone doesn’t have any power-hungry features like Wi-Fi, Bluetooth, or a camera. As a result, users can remain connected without worrying about their phones dying unexpectedly.

The post The Future of Communication: Exploring the Benefits of the Nothing Phone appeared first on Home Business Magazine.

Original source: https://homebusinessmag.com/management/technology-management/future-communication-exploring-benefits-nothing-phone/

Half of food thrown away in the UK still edible

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Half of food thrown away still edible, experts say

New research has revealed families spend a fifth of their weekly food shop on snacks. This is around £1,225 per year. This is despite almost half admitting to having the means to make snacks at home in the fridge already.  

This leads to food waste, with every household wasting a whole month’s worth of food every year, totalling approximately £409. This uneaten food could be repurposed into cost-effective meals and snacks. 

That’s why Jacob’s are launching its new Less Waste More Taste Snackademy, which aims to teach families how they can reduce food waste and save money. Being more resourceful with the food in the fridge and cupboards and being mindful of the waste thrown away, can save you hundreds of pounds per year.  

With 20% of parents admitting they would never think to look in the fridge and use up food already in there when they feel a bit peckish, the money thrown down the drain annually soon tots up. 

Why do people throw away good food?

Within the new research, just under half (47%) of UK parents admitted to throwing away food that is still edible or can be eaten safely. Despite 53% feeling guilty about doing this, it is still something that occurs in millions of households across the UK every single day.  

Many suggest their reasons for doing this are as follows; 41% say they throw items away if the packet has been open too long, 33% say they have bought too much food when shopping and 25% don’t know what to do with leftover food they may have. 

Of those who throw away food that is still edible, 44% regularly bin leftovers from previous meals. Additionally, 37% say they struggle to eat the fresh fruit and vegetables they buy before they go bad. 

Many people also suggested they get stuck in a ‘snack rut’. Over half (53%) of parents feel they fall into this rut, purchasing the same snacks every single week. 32% of parents say they do this as they feel their family members are fussy with their food choices. 

Jacobs has partnered with food waste charity FareShare, the UK’s largest food waste and food poverty charity, to redistribute the equivalent of 40,000 meals. This collaboration will help fight hunger across the charity’s network of 9,500 charities and community organisations.  

Food waste disruptor, Martyn Odell, The Lagom Chef said:

“The recipes I’ve created all showcase how, with just a humble cracker, you can quickly knock up fresh and delicious snacks using food you already have at home. One of the best ways to fight food waste is to be more resourceful with the food you have, the Jacob’s Snackademy snacks are a great way to use up all those little bits and bobs leftover in your fridge that you may not know what to do with and so often throw away.” 

Kate Stokes, Senior Brand Manager, Jacob’s said:

“At Jacob’s, we’re on a mission to help families achieve Less Waste and deliver More Taste by showing how they can turn food which would otherwise go to waste, into delicious snacks. The Less Waste, More Taste Snackademy is just one way in which we’re helping families to bring more taste to their daily snacks and supports our partnership with FareShare to redistribute the equivalent of 40,000 meals to help fight hunger.”

 

More articles:

The post Half of food thrown away in the UK still edible appeared first on MoneyMagpie.

Original source: https://www.moneymagpie.com/make-money/half-of-food-thrown-away-in-the-uk-still-edible

The Truth Behind Flower Delivery Costs

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Flower delivery is a great way to show someone you care, but it can be expensive. The cost of flower delivery depends on factors such as the size and type of bouquet, the location it’s being sent to and how quickly you need it delivered. In this article, we’ll explore all aspects of flower delivery costs so that you can make an informed decision when sending flowers.

Factors That Influence Flower Delivery Costs

Flower delivery can be a great way to brighten someone’s day, or show your appreciation for an occasion. Several factors can influence the cost of flower delivery, including distance, type of flowers purchased, and the number of flowers ordered. Visit this link https://wellliveflorist.com/, to learn more about flower delivery costs.

  • Distance

Distance is one factor that can determine flower delivery costs. If you are ordering a bouquet from a local florist and they have to drive across town to deliver it to you, they may charge extra for their time and gas. On the other hand, if you order online from an out-of-state florist and need them to ship it across the country, there may be additional shipping charges added to your total bill.

  • Type of Flowers Purchased

The type of flowers purchased is another factor that influences flower delivery costs. If you choose rare or exotic blooms like peonies or tulips in season, they may cost more than more common varieties like roses or daisies which tend to be cheaper year round. Additionally, if you opt for higher quality blooms like those grown in greenhouses instead of outdoors in fields where they’re exposed to harsher elements such as wind and rain, those will also come with a higher price tag due to their superior craftsmanship and overall beauty.

Benefits of Ordering Flowers Online

In today’s world, ordering flowers online is becoming increasingly popular. From busy professionals to those who just don’t have the time to go out and purchase flowers in person, ordering flowers online offers a convenient way to get the perfect bouquet for any occasion. Here are some of the benefits of ordering flowers online:

  • Convenience: One of the biggest advantages of ordering flowers online is convenience. You can order your bouquet from any location at any time, and you don’t have to worry about store hours or inconvenient locations. This makes it easy to surprise someone with a beautiful bouquet whenever you want.
  • Wide Selection: Ordering flowers online gives you access to an incredibly wide selection that may not be available at your local florist or flower shop. You can pick out exactly what you want without having to settle for what is available in-store and there are often discounts available on certain types of bouquets or arrangements as well.
  • Time Savings: Not only do you save time when ordering your flower arrangement since there is no need for travel time, but many websites also offer same-day delivery so that if it’s a last-minute gift, you won’t have to worry about it arriving.
Person getting a flower delivery
Photo by Kampus Production from Pexels

Cost Comparison Between Online and Local Florists

When it comes to purchasing flowers, many people wonder if they should go to a local florist or purchase them online. Both methods have their advantages and disadvantages depending on the situation. In this article, we will discuss a cost comparison between online and local florists so you can make an informed decision on where to purchase your flowers.

The first factor to consider when deciding if you should buy flowers from an online or local florist is the price. Generally, buying from a local florist is more expensive because of overhead costs such as rent and employee wages that are not usually associated with ordering from an online shop. However, many times when ordering from an online store you need to factor in delivery costs which can add up quickly. Additionally, some stores may offer discounts for bulk orders which could help reduce overall costs as well as any fees associated with using credit cards for payment instead of cash or check options which may be offered by some local shops.

Next, you should consider the availability of the product when making your decision between purchasing locally or online. Local stores often have limited availability since they can only stock what fits in their physical location while most major flower companies will have a much larger selection available through their website including seasonal items.

Conclusion

In conclusion, flower delivery costs can vary greatly depending on the type of flower that is being ordered, the number of flowers being ordered, and how far they need to be shipped. The cost of flower delivery will also depend on whether or not there are any special requests such as faster shipping or specific types of packaging. As a result, it is important to factor in all these costs when considering the total cost of your flower delivery.

The post The Truth Behind Flower Delivery Costs appeared first on Home Business Magazine.

Original source: https://homebusinessmag.com/lifestyles/success-lifestyles/truth-behind-flower-delivery-costs/

Maximize Employee Compensation with Stock Option Plans

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Employee Stock Option Plans (ESOPs) are becoming increasingly popular as a way for employers to incentivize and reward their employees. ESOPs allow employers to offer equity-based compensation to employees, which can lead to increased employee loyalty, motivation, and engagement. This article provides an overview of ESOPs and the considerations involved in designing one, as well as the advantages and disadvantages of implementing an ESOP.

Definition of Employee Stock Option Plan (ESOP)

An Employee Stock Options Plan (ESOP) is a type of stock-based compensation offered to employees of a company. ESOPs provide employees with the right to purchase shares of the company’s stock at a predetermined price, usually at or below market value. ESOPs are generally used as a way to incentivize and retain key talent within an organization, as well as to reward employee performance.

When granting ESOPs, employers need to consider several factors to ensure that they are offering fair compensation packages and remain compliant with applicable laws and regulations. These factors include the number and type of shares that will be granted, the vesting schedule, exercising requirements, and participation eligibility criteria.

Advantages of ESOPs

ESOPs offer several benefits to both employers and employees. For employers, implementing an ESOP can lead to increased employee loyalty, tax advantages, and the retention of valuable talent within the organization.

  • Increased Employee Loyalty: Offering a stake in the company encourages employees to take more ownership of their work and think like owners instead of just employees. This leads to increased job satisfaction and loyalty which results in better performance and productivity from team members.
  • Tax Advantages: Companies who set up an ESOP can receive significant tax benefits such as deductions on contributions made by the employer towards employee accounts, deferral of income taxes on gains realized by selling shares to the ESOP trust fund, etc. This can help reduce overall costs associated with running a business.
  • Retention of Employees: A key advantage of implementing an ESOP is that it helps retain valuable talent within the organization by offering long-term incentives such as partial ownership that motivates them to stay with the company for longer periods.

Disadvantages of ESOPs

Although ESOPs offer several benefits to employers and employees, there are also potential disadvantages that businesses should consider before implementing an ESOP.

  • Costs to Set Up and Maintain: Setting up an ESOP requires a significant amount of paperwork and administrative costs related to setting up accounts, maintaining records, filing reports with the IRS, etc. All these costs can quickly add up and become costly for businesses with limited budgets or resources. In addition, any changes to the plan may require additional fees or amendments, which could incur more costs as well.
  • Employee Entitlements: Since employees own shares in the company through an ESOP, they may become entitled to certain benefits under corporate laws, such as voting rights or access to financial information about their company that other non-shareholders don’t have access to. This could lead to conflict between employees who do not have stock ownership and those who do if there are different opinions on how the business should be run or decisions made about its future direction.
Employees
Photo by RODNAE Productions from Pexels

Qualifying Requirements for an ESOP

To qualify as an ESOP, the business must be a C corporation with 100 or fewer participants who are primarily employed by the sponsoring employer. Additionally, at least 50% of all employee benefit plan assets must be invested in employer securities within three years of establishing an ESOP. The plan also needs to include provisions that meet certain standards set by The Employee Retirement Income Security Act (ERISA).

Conclusion

ESOPs are a powerful tool for both companies and their employees, providing benefits such as increased employee loyalty, motivation, and engagement. Additionally, they can help create alignment between employees and company objectives and provide tax advantages for employers.

The post Maximize Employee Compensation with Stock Option Plans appeared first on Home Business Magazine.

Original source: https://homebusinessmag.com/money/stocks/maximize-employee-compensation-stock-option-plans/

The new Bing making (small) gains on Google Search

It’s still very early in the AI search engine arms race, but it appears Microsoft has made gains on Google thanks to the new Bing.

Microsoft has previously told us that one-third of preview users were new to Bing and that Bing passed 100 million daily active users following the new Bing preview.

Elsewhere, Similarweb data showed:

“…page visits on Bing have risen 15.8% since Microsoft Corp unveiled its artificial intelligence-powered version on Feb. 7, compared with a near 1% decline for the Alphabet Inc-owned search engine, data till March 20 showed.

– Reuters, OpenAI tech gives Microsoft’s Bing a boost in search battle with Google

Why we care. If Microsoft Bing is growing its search share, that means your site potentially could get more organic traffic from Bing. We’re starting to see evidence that traffic from Bing is up for some brands and publishers. As always, anything that makes us slightly less reliant on Google traffic is a notable development.

More from Similarweb. Over the last seven days:

  • Bing.com traffic is up 15.4%
  • Google.com traffic is down 2.4%

And over the last 28 days, bing.com was up 13.6% and google.com was down 2.8%. Similarweb also reported:

Although this recent performance may reflect the incorporation of ChatGPT-like functionality from Microsoft’s partnership with OpenAI, Bing has been making monthly incremental gains of as much as 10% year-over-year for the past couple of years – often at Google’s expense.

– Similarweb, Microsoft’s lead in incorporating ChatGPT-like features at least part of the story

Meanwhile, those traffic gains to Bing paled in comparison to traffic growth to ChatGPT (chat.openai.com), which was up 21.3% week over week.

Publisher traffic. Prior to Feb. 7 (the day the new Bing launched), Bing made up just 1.22% of Search Engine Land’s organic search traffic. Now Bing is up to a 2.6% share. Google still dominates – it has dropped from 98.2% prior to Feb. 7 to 96.7% now.

Bing traffic to Search Engine Roundtable is up 155%. Barry Schwartz shared that data earlier today on Twitter:

Meanwhile, Bing is becoming a significant referral source, even “beating Google on some pieces,” according to a tweet by Jez Corden, managing editor of tech publication Windows Central.

Social engagement data: Bing up, Google down. Comscore won’t have comprehensive traffic numbers available until the end of the month, but the company shared some social engagement data with Search Engine Land (Source: Comscore Social, Content Pulse, March 1-21, 2022 & 2023):

  • Engagement on posts across Facebook, Twitter, Instagram and TikTok that mentioned “Google” and “search” month-to-date are down 71% year-on-year (March 2022 to March 2023). 
  • Posts across Facebook, Twitter, Instagram, and TikTok mentioning “Bing” and “search” are up 48% year on year. 

The post The new Bing making (small) gains on Google Search appeared first on Search Engine Land.

Original source: https://searchengineland.com/new-bing-small-gains-vs-google-search-394733

6 new Reddit Ads Manager features

Reddit has announced a series of updates to its Ads Manager to accommodate its growing global advertising business and cater to the diverse needs of its advertisers. These changes are effective immediately and offer specific improvements for self-service clients and international advertisers.

New features introduced in Reddit’s Ads Manager:

  1. Simple Campaign Creation:
    • Create a campaign with a single ad in three easy steps
    • Ideal for self-serve advertisers and quick ad launches
  2. Automated Ad Creation:
    • Build and test multiple ad variations on the platform
    • Save time previously spent creating new ads one-by-one
  3. Multi-Currency Support:
    • Choose from international currencies like AUD, CAD, EUR, GBP, and NZD
    • Catering to the needs of a growing international client base
  4. Improved Community Search:
    • Find targetable communities based on topic relevance
    • Maximize reach to relevant audiences
  5. Reporting Retention:
    • Support for a 12-month reporting look-back
    • Helpful for advertisers analyzing ad activity over time
  6. Bulk Edit Improvements:
    • Make changes to bids, budgets, and third-party reporting trackers
    • Edit ads across multiple campaigns and ad groups simultaneously

Simple Campaign Creation. Enables advertisers to create a campaign with a single ad in just three easy steps: create an ad, set up targeting and budgets, and select payment. This feature is particularly helpful for self-serve advertisers who want to launch ads quickly and seamlessly.

Automated Ad Creation. Allows advertisers to build and test multiple sets of ad variations to determine which messaging connects best with their target audience. This feature saves time previously spent creating new ads one-by-one.

Multi-Currency Support. Advertisers from more than 40 countries can choose from various international currencies, including the Australian Dollar (AUD), Canadian Dollar (CAD), Euro (EUR), British Pound (GBP), and New Zealand Dollar (NZD).

Once campaigns are live, Reddit has made several updates to improve ad management.

Improved Community Search. Lets advertisers find targetable communities based on topic relevance, ensuring better reach to relevant audiences.

Reporting Retention. Now supports a 12-month look-back, enabling advertisers to analyze their ads’ activity over time.

Bulk Edit Improvements. Allow advertisers to change bids, budgets, and third-party reporting trackers for ads across multiple campaigns and ad groups simultaneously.

These updates reflect the platform’s diverse advertiser base and aim to help all clients get the most from their campaigns on Reddit. As the company continues to scale and welcome advertisers globally, Reddit’s focus remains on providing an easy, intuitive, and dynamic advertising experience, says Shariq Rizvi, Reddit’s EVP of Ads Monetization.

Why we care. The new features simplify and streamline the ad creation process, making it more efficient and saving advertisers time and effort. Advertisers can also better target and find relevant communities for their campaigns, increasing the likelihood of reaching the right audience.

The post 6 new Reddit Ads Manager features appeared first on Search Engine Land.

Original source: https://searchengineland.com/6-new-reddit-ads-manager-features-394760

Google Analytics has increased the number of allowed properties

Google Analytics has increased the number of Properties that can be added to an account, from the previous default value of 100 to 2000.

What’s changed. This modification provides greater flexibility in managing Properties and eliminates the need to seek support for additional capacity. Moreover, a new limitation has been introduced for the number of subproperties that can be associated with a Property, currently set at 400. If the limit needs to be increased, users may request support.

Dig deeper. You can review the announcement on the Google Analytics Help guide.

Why we care. Additional properties offer greater flexibility and ease of organization. With the ability to manage more Properties, advertisers can gain a more comprehensive understanding of their online presence and how users interact with their content.

The post Google Analytics has increased the number of allowed properties appeared first on Search Engine Land.

Original source: https://searchengineland.com/google-analytics-has-increased-the-number-of-allowed-properties-394703

How The Verge gamed Google with its ‘best printer 2023’ article

Technology news publisher The Verge has published a 600-word article half-filled with ChatGPT content and a heavy dose of sarcasm that has been outranking more in-depth, well-researched and arguably more helpful content written by humans at publications like the New York Times for the competitive query [best printer 2023].

Why we care. With the rise of generative AI, search, SEO and content are entering a new era. And this particular example illustrates that poorly produced AI-generated content can still easily game Google’s algorithm – even when the article itself blatantly tells Google exactly what it is doing.

The article. The title of The Verge’s March 15 article gives you a taste of what to expect: Best printer 2023: just buy this Brother laser printer everyone has, it’s fine.

Then come the words. Some of them rather non-specific and non-technical for an expert, human-written review (i.e., “I didn’t even look at the model numbers.”) Many of the lines manage to be both smart and funny (“it does not feel like the CEO of Inkjet Supply and Hostage Situations Incorporated is waiting to mug me”).

The words work together. Technically. But the style of writing? It isn’t what you’d call SEO best practice. In fact, the personal narrative style might make your head explode and scream “that won’t rank!”

Eventually, we get past the “human” part to the section that elevates this article from joke to art:

And here’s 275 words about printers I asked ChatGPT to write so this post ranks in search because Google thinks you have to pad out articles in order to demonstrate “authority,” but I am telling you to just buy whatever Brother laser printer is on sale and never think about printers again.

ChatGPT ideas about printers (I didn’t even proofread this. Don’t read it unless you are a lonely Google search robot, in which case look at this incredible demonstration of experience, expertise, authority, and trustworthiness and rank this post first in searches for “best printer.”)

Artistic statement? Joke? Both! As I read this article, it seemed like an artistic statement from a content publisher on how devalued content is in the new ChatGPT era. So I reached out to Editor-in-Chief Nilay Patel for the story behind the story.

While The Verge has a critical buyer guide program, and Patel said he is a product reviewer by trade, this “review” was for a category the publication doesn’t play in. What started as a joke, with several team members pointing out their own Brother printers on a Zoom call, turned into an idea that became a piece of content with some legit commentary behind it:

  • “The web is about to be overrun with AI-generated content explicitly designed to game the algorithms. Me doing this is the least of Google’s problems. At least I’m being honest,” Patel said.

Authority (and freshness) matters. The Verge is an incredibly strong brand. And often, a strong brand trumps content quality – at least for a time. This is still fresh content.

Eventually, Google may catch up (and articles like this will undoubtedly catch the search team’s attention and could, in fact, make its SERP prominence vanish). But so far, a week after publishing, it hasn’t yet.

Patel said he is well aware of E-E-A-T – Experience, Expertise, Authoritativeness and Trustworthiness (“we care about it”). It would have been more surprising to Patel if this article wasn’t ranking. That was the point – and the problem – Patel is pointing out.

  • “The architecture of the web is built to Google specifications,” Patel said. “Here’s the skeleton of every webpage and you put a bunch of stuff in there to prove you’re smart.”

How it ranks on Google. I’m currently seeing the article in Position 4 (Chrome, incognito) on a search for [best printer 2023], but some have reported seeing it higher (as high as 1st) or lower (as low as 9th).

Home Business

What about Microsoft Bing? Nope. The Verge’s article doesn’t rank on Page 1 of Bing’s results for [best printer 2023].

internet marketing

Google Panda flashbacks. I’m again having flashbacks to around 2010. It feels like generative AI poses the same threat to Google’s search quality that content farms did over a decade ago, as Barry Schwartz wrote about in Is AI-written content replacing cheap old content farms?

Just slap together lots and lots of content on popular keywords, regardless of quality, and wait for the organic search traffic. What’s E-E-A-T got to do with it?

Well, Google recognized they had a problem back then. And their solution was the Google Panda Update.

What will Google’s solution be? And when? It seems inevitable. Because there could be much more of this gaming to come at massive scale.

Is this helpful content? Or is this the type of content Google’s helpful content system is supposed to find and remove from Google’s results?

We know Google has relaxed its stance on AI-generated content because, well, Bard/LaMDA is the future. And you can’t be against that which you create.

Yet, as Patel noted, this article contains what he believes is the right answer (“just buy whatever Brother laser printer is on sale”). So, in a sense, the article is helpful content – which is exactly the type of answer Google search is supposed to provide.

The post How The Verge gamed Google with its ‘best printer 2023’ article appeared first on Search Engine Land.

Original source: https://searchengineland.com/verge-best-printer-2023-394709